Ecommerce Lead

Founded in 2015, Oh Polly is a fast-growing, social first fashion brand that creates trend driven, high quality premium products. With a focus on innovation, global responsibility, and ethics. We’ve built a combined social following of over 10 million across our brands, including Bo+Tee; our activewear line. Operating across multiple global offices, we are a dynamic team offering ambitious individuals the chance to thrive, grow, and take their careers to the next level.

The Role

We are looking for a commercially driven Ecommerce Lead to oversee the day-to-day trading and performance of the Oh Polly websites globally.

This role will lead onsite trading activity, campaign execution, customer journey optimisation and ecommerce performance across both brands. You will work closely with Marketing, Buying, Merchandising, CRM, Creative and Tech teams to drive revenue growth and deliver a best-in-class online experience.

The ideal candidate will have strong ecommerce trading experience, excellent commercial awareness and the ability to manage multiple priorities in a fast-paced environment.

Key Responsibilities

Ecommerce Trading & Performance

Lead the daily trading and optimisation of the Oh Polly and Bo+Tee websites.

Own homepage strategy, category merchandising and onsite customer journey.

Monitor sales performance, conversion and trading KPIs.

Identify opportunities to improve revenue, AOV and customer experience.

Manage promotional activity and ensure campaigns are executed accurately.

Oversee onsite merchandising, search and navigation strategy.

Campaigns & Launches

Lead the execution of major campaigns, launches and promotional events.

Coordinate launch plans across Ecommerce, Marketing, CRM, Creative and Buying teams.

Ensure all onsite assets, products and links are delivered accurately and on time.

Support testing and optimisation initiatives to improve performance.

Team Management

Support and guide Ecommerce Executives and Assistants.

Help prioritise workload and ensure trading tasks are delivered efficiently.

Encourage high standards across ecommerce operations and execution.

Reporting & Insights

Analyse website performance and customer behaviour.

Produce regular trading reports with clear commercial insights.

Use data to identify trends, risks and growth opportunities.

Share performance updates and recommendations with senior stakeholders.

Ecommerce Operations

Support website issue management and liaise with Tech teams where needed.

Ensure all onsite content is accurate, customer-focused and commercially effective.

Maintain strong attention to detail across all ecommerce activity.

Skills & Requirements

Previous experience in an Ecommerce Lead, Ecommerce Executive or Digital Trading role.

Strong ecommerce trading and merchandising experience.

Excellent commercial awareness and analytical skills.

Experience working within fashion, retail or fast-paced ecommerce preferred.

Strong organisational and project management skills.

Ability to manage multiple priorities and deadlines.

Confident stakeholder management and communication skills.

Experience using ecommerce platforms, CMS systems and analytics tools.

Passion for ecommerce, digital retail and customer experience.

Experience using Shopify platform

Knowledge of Search, Merchandising and Recommendation tools.

Experience managing or mentoring junior team members.

Understanding of CRO and onsite optimisation principles.

Experience working across international ecommerce markets.

What’s on offer?

50% discount on all Oh Polly and Bo+Tee products

An extra day off for your birthday

Corporate gym membership (subject to tax)

Cycle to work scheme

Learning and development opportunities

Company pension

Company social events

This Company is an equal opportunities employer

Oh Polly job positions are open to all suitably qualified candidates, regardless of age, disability, gender reassignment, marriage or civil partnership, pregnancy or maternity, race, religion or belief, sex or sexual orientation.

England, United Kingdom of Great Britain and Northern Ireland