At a Glance
- Tasks: Lead customer engagement strategies and drive loyalty initiatives across digital channels.
- Company: Leading consumer retail business with a focus on customer growth.
- Benefits: Competitive salary, hybrid working, and career development opportunities.
- Other info: Collaborative culture with exposure to innovative technologies.
- Why this job: Shape customer journeys and make a real impact in a fast-paced environment.
- Qualifications: Experience in digital marketing, CRM, and strong analytical skills.
The predicted salary is between 50000 - 65000 £ per year.
Overview
Customer Growth & Loyalty Lead - Central London (Hybrid Working). Competitive Salary + Benefits.
An exciting opportunity has arisen with a leading consumer retail business for an experienced Customer Growth & Loyalty Lead to shape and enhance the customer journey across multiple channels.
This is a high impact role focused on driving customer engagement, retention and acquisition through a combination of data driven marketing, customer insight and digital performance strategies.
Working closely with senior stakeholders, you will develop long term initiatives that strengthen customer relationships and support sustainable commercial growth.
Key Responsibilities
- Develop and deliver customer engagement and retention strategies.
- Lead customer lifecycle communications, loyalty initiatives and personalisation programmes.
- Drive customer acquisition across a range of digital channels.
- Use customer insights, analytics and performance data to identify growth opportunities.
- Manage budgets, forecasts and campaign performance against agreed commercial targets.
- Lead and develop a high performing marketing and customer engagement team.
- Partner with Ecommerce, Commercial, Technology and Customer teams to ensure a consistent customer experience.
- Deliver regular reporting, forecasting and performance analysis.
About You
- Proven experience in digital marketing, CRM, customer engagement or loyalty focused roles.
- Strong commercial awareness with experience driving revenue growth.
- Experience managing customer data, marketing technology platforms and performance reporting.
- Excellent stakeholder management and communication skills.
- Strong analytical mindset with the ability to translate insight into action.
- Previous experience leading and developing teams.
What's on Offer?
- Hybrid working based in Central London.
- Opportunity to lead strategy and influence business wide decisions.
- Exposure to multiple customer growth channels and technologies.
- Career development within a well established consumer facing business.
- Collaborative, fast paced and commercially driven environment.
This is an excellent opportunity for a commercially minded marketing leader looking to take ownership of customer growth, loyalty and digital engagement within a recognised retail brand.
Customer Relationship Manager employer: Fashion & Retail Personnel
As a leading luxury watch retailer, we pride ourselves on fostering a dynamic and high-performance work environment that champions brand integrity and innovation. Based in London, our headquarters offers an exceptional opportunity for growth and development, with a comprehensive benefits package and a culture that values collaboration and excellence. Join us to lead a talented team and make a significant impact in the luxury market while enjoying the rewards of a competitive salary and bonus structure.
Contact Details:
Fashion & Retail Personnel Recruitment Team
StudySmarter Expert Advice🤫
We think this is how you could land Customer Relationship Manager
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Fashion & Retail Personnel and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Fashion & Retail Personnel are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Fashion & Retail Personnel on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Fashion & Retail Personnel. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Customer Relationship Manager
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Fashion & Retail Personnel. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Fashion & Retail Personnel:Show us that you’ve done your homework! In your application, briefly mention what you admire about Fashion & Retail Personnel’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Fashion & Retail Personnel
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Fashion & Retail Personnel will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Fashion & Retail Personnel, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
