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- Tasks: Lead marketing strategies and oversee creative excellence for a premium fashion brand.
- Company: Fast-paced fashion brand with a strong digital presence and cultural relevance.
- Benefits: Hybrid working, competitive salary, and opportunities for professional growth.
- Why this job: Shape the brand's future and drive impactful marketing initiatives in a dynamic environment.
- Qualifications: 5+ years in senior marketing roles, ideally in fashion or digital sectors.
- Other info: Collaborate with diverse teams and stay ahead of trends in a vibrant industry.
The predicted salary is between 36000 - 60000 £ per year.
A premium fashion brand is looking for a Head of Marketing to join their senior leadership team. This role is central to shaping the brand’s presence, driving cultural relevance, and elevating performance across all marketing channels. You’ll oversee a multi-department marketing function, ensuring creative excellence, operational efficiency, and industry-leading execution across all womenswear and menswear activity.
A fast-paced and culturally connected fashion brand with a strong digital footprint is seeking an experienced Head of Marketing to lead their ever-evolving marketing function. Reporting directly to the owners, you’ll work closely with brand, partnerships, finance, and creative teams to deliver a best-in-class strategy that strengthens global positioning and supports ambitious growth targets.
The Role
- Developing and overseeing the full marketing calendar, ensuring all departments align to shared deadlines and commercial priorities.
- Presenting insights and action plans in trade meetings to guide future decisions and maximise ROI.
- Staying ahead of cultural, digital, and fashion trends to keep the brand at the forefront of its market.
- Ensuring all launches are fully planned, scheduled, and delivered on time across social, digital, and web channels.
- Leading creative direction meetings and weekly social reviews, ensuring teams have clear sign-offs, concepts, and execution plans.
- Overseeing influencer outreach and partnerships to achieve global reach and drive site traffic.
- Protecting and managing the brand’s public image, including during sensitive or crisis moments.
- Conducting in-depth reporting and analysis to determine channel performance, sales impact, and areas for optimisation.
- Using data to identify where to invest for stronger traffic, brand awareness, and audience growth.
About You
- 5+ years’ experience in a senior marketing role, ideally as a Head of Marketing within a fast-scaling digital or fashion business.
- Highly organised with excellent communication skills and the ability to manage multiple stakeholders.
- Passionate about culture, community, digital innovation, and staying ahead of emerging trends.
- Hybrid working (1 day from home per week).
Head of Marketing in London employer: Fashion Career Consultancy
Contact Detail:
Fashion Career Consultancy Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Head of Marketing in London
✨Tip Number 1
Network like a pro! Get out there and connect with people in the fashion and marketing industry. Attend events, join online forums, and don’t be shy about reaching out to potential colleagues on LinkedIn. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Show off your expertise! Create a portfolio or a personal website showcasing your past marketing campaigns and successes. This is your chance to demonstrate how you can elevate a brand’s presence and drive performance across channels, just like the role requires.
✨Tip Number 3
Prepare for interviews by researching the brand thoroughly. Understand their current marketing strategies, cultural relevance, and recent launches. Bring fresh ideas to the table that align with their vision, and show them you’re ready to lead their marketing function to new heights!
✨Tip Number 4
Don’t forget to apply through our website! We’ve got loads of opportunities waiting for you, and applying directly can sometimes give you an edge. Plus, it shows you’re genuinely interested in being part of our team!
We think you need these skills to ace Head of Marketing in London
Some tips for your application 🫡
Show Your Passion for Fashion: When writing your application, let your love for fashion and culture shine through. We want to see how you connect with the brand's ethos and how you can elevate our presence in the market.
Be Data-Driven: Highlight your experience with data analysis and how it has shaped your marketing strategies. We’re all about maximising ROI, so show us how you’ve used insights to drive performance in previous roles.
Tailor Your Application: Make sure to customise your CV and cover letter to reflect the specific requirements of the Head of Marketing role. We appreciate candidates who take the time to align their skills with our needs.
Apply Through Our Website: We encourage you to submit your application directly through our website. It’s the best way for us to receive your details and ensures you’re considered for this exciting opportunity!
How to prepare for a job interview at Fashion Career Consultancy
✨Know Your Brand Inside Out
Before the interview, dive deep into the brand's history, values, and recent campaigns. Understanding their unique selling points and how they position themselves in the market will help you articulate how your vision aligns with theirs.
✨Showcase Your Strategic Mindset
Prepare to discuss specific marketing strategies you've implemented in previous roles. Be ready to share examples of how you've driven growth, maximised ROI, and adapted to market trends. This will demonstrate your ability to lead their marketing function effectively.
✨Be Ready for Creative Discussions
Since this role involves leading creative direction, think about innovative ideas you could bring to the table. Prepare a few concepts or campaigns that could elevate their brand presence, and be ready to discuss how you'd execute them.
✨Highlight Your Data-Driven Approach
Emphasise your experience with data analysis and reporting. Be prepared to discuss how you've used insights to optimise marketing channels and drive performance. This will show that you can make informed decisions that align with their ambitious growth targets.