At a Glance
- Tasks: Lead marketing strategies and oversee creative excellence for a premium fashion brand.
- Company: Fast-paced fashion brand with a strong digital presence and cultural relevance.
- Benefits: Hybrid working, 26 days holiday, discretionary bonus, and pension scheme.
- Other info: Collaborate with diverse teams and stay ahead of trends to elevate brand performance.
- Why this job: Shape the brand's future and drive impactful marketing initiatives in a dynamic environment.
- Qualifications: 5+ years in senior marketing roles, ideally in digital or fashion sectors.
The predicted salary is between 36000 - 60000 £ per year.
A premium fashion brand is looking for a Head of Marketing to join their senior leadership team. This role is central to shaping the brand’s presence, driving cultural relevance, and elevating performance across all marketing channels. You’ll oversee a multi‑department marketing function, ensuring creative excellence, operational efficiency, and industry‑leading execution across all womenswear and menswear activity.
A fast‑paced and culturally connected fashion brand with a strong digital footprint is seeking an experienced Head of Marketing to lead their ever‑evolving marketing function. Reporting directly to owners, you’ll work closely with brand, partnerships, finance, and creative teams to deliver a best‑in‑class strategy that strengthens global positioning and supports ambitious growth targets.
The Role
- Developing and overseeing the full marketing calendar, ensuring all departments align to shared deadlines and commercial priorities.
- Presenting insights and action plans in trade meetings to guide future decisions and maximise ROI.
- Staying ahead of cultural, digital, and fashion trends to keep the brand at the forefront of its market.
- Ensuring all launches are fully planned, scheduled, and delivered on time across social, digital, and web channels.
- Leading creative direction meetings and weekly social reviews, ensuring teams have clear sign‑offs, concepts, and execution plans.
- Overseeing influencer outreach and partnerships to achieve global reach and drive site traffic.
- Protecting and managing the brand’s public image, including during sensitive or crisis moments.
- Conducting in‑depth reporting and analysis to determine channel performance, sales impact, and areas for optimisation.
- Using data to identify where to invest for stronger traffic, brand awareness, and audience growth.
About You
- 5+ years’ experience in a senior marketing role, ideally as a Head of Marketing within a fast‑scaling digital or fashion business.
- Highly organised with excellent communication skills and the ability to manage multiple stakeholders.
- Passionate about culture, community, digital innovation, and staying ahead of emerging trends.
Hybrid working (1 day from home per week) 26 days holiday + bank holidays Discretionary bonus scheme Pension Scheme Seniority Level: Mid‑Senior Employment Type: Full‑time Job Function: Marketing Industry: Retail Apparel and Fashion
Head of Marketing employer: Fashion Career Consultancy
Join a vibrant streetwear brand in the heart of Manchester City Centre, where creativity and collaboration thrive. As a Womenswear Apparel Designer, you'll enjoy a supportive work culture that champions individuality and offers ample opportunities for professional growth, including training and career development. With competitive benefits like 25 days holiday, an annual bonus scheme, and a pension contribution, this is an excellent place to build a meaningful career in the evolving fashion landscape.
Contact Details:
Fashion Career Consultancy Recruitment Team
StudySmarter Expert Advice🤫
We think this is how you could land Head of Marketing
✨Get Down to the Fashion Events
Dive headfirst into local fashion shows, trade fairs, and networking events. These are golden opportunities to meet industry pros and showcase your passion for the industry in person. Plus, it gives you the chance to chat about potential roles at places like Fashion Career Consultancy!
✨Join Fashion-Focused Communities
Become a part of online fashion communities on platforms like Instagram or Pinterest. Participate in discussions and share your insights on trends or your personal style journey. It’s a great way to get noticed by brands looking to fill positions, including Fashion Career Consultancy.
✨Craft a Rock-Solid Portfolio
Since you're aiming for a full-time gig, your portfolio should reflect not just your best work but also your personality. Whether it’s lookbooks, design sketches, or styling projects, make sure it screams 'you' and includes a bit about why you’d be a perfect fit for Fashion Career Consultancy.
✨Leverage Your University Connections
If you’re fresh out of university, don’t underestimate your career services. They often have partnerships with fashion companies for internships and entry-level roles. Use this to your advantage and connect with them to find any openings at Fashion Career Consultancy!
We think you need these skills to ace Head of Marketing
Some tips for your application 🫡
Showcase Your Style:In the fashion-apparel industry, your personal style and understanding of current trends are crucial. Make sure your CV and cover letter reflect your unique fashion sense – use visuals if you can and highlight any fashion-related experiences or projects that show off your flair!
Highlight Relevant Experience:When you're applying for a full-time role, be sure to focus on any past roles or internships in fashion that’ve honed your skills. Whether that's working in retail, fashion design, or marketing, quantify your achievements and show how they relate to the role at Fashion Career Consultancy.
Include a Strong Portfolio:An impressive portfolio is key in fashion! Make sure to include a link to your online portfolio in your CV, showcasing your best work, be it designs, campaigns, or styling projects. This is your chance to let your creativity shine and demonstrate your abilities to Fashion Career Consultancy!
Craft a Standout Cover Letter:Use your cover letter to weave in your passion for fashion and the specific reasons you want to work at Fashion Career Consultancy. Share your vision of how you'd contribute to their brand and why you're excited about their work. Tailoring this will make you stand out from the crowd!
How to prepare for a job interview at Fashion Career Consultancy
✨Showcase Your Style Portfolio
For a role in the fashion-apparel industry, having a well-curated portfolio is essential. Ensure you include your best work that reflects your style and creativity, whether it's sketches, lookbooks, or completed designs. Be ready to discuss your design process and the inspirations behind your pieces!
✨Know the Latest Trends and Brands
Being well-versed in current fashion trends and influential brands can give you a leg up in the interview. Get familiar with what’s trending in the market and know your competitors. This shows your passion for the industry and helps you connect your work experience to current fashion trajectories.
✨Demonstrate Your Collaboration Skills
In a full-time fashion role, collaboration is key, whether you’re working with designers, marketers, or suppliers. Be prepared to share experiences where you successfully worked as part of a team or navigated challenges with colleagues. This will highlight your ability to adapt and thrive in a fast-paced environment.
✨Dress the Part
This might sound obvious, but in fashion, how you present yourself is part of your brand. Wear something that represents your personal style while still aligning with the company’s aesthetic. It’s a great way to show you understand the industry's essence and can embody the brand’s image!
