At a Glance
- Tasks: Own and execute social media strategy, creating engaging content and driving community engagement.
- Company: Join a family-owned Italian company with over 50 years in pet nutrition.
- Benefits: Competitive salary, creative work environment, and opportunities for professional growth.
- Other info: Dynamic role in a fast-paced environment with a focus on creativity and innovation.
- Why this job: Make a real impact in the pet care industry while connecting with passionate pet parents.
- Qualifications: 3+ years in social media or community management with strong communication skills.
The predicted salary is between 35000 - 45000 € per year.
Farmina Pet Foods is a family-owned Italian company with over 50 years of expertise in pet nutrition. With four production facilities and a presence in more than 75 countries, we are a fast-growing global player in the pet care industry. At Farmina, we go beyond nutrition. By combining nature and science, we develop high-quality nutritional solutions that support the health and wellbeing of pets worldwide.
The Role
We are looking for a creative, hands-on, and results-driven Social Media & Community Manager to strengthen Farmina’s brand presence and engagement across the United Kingdom. In this role, you will take ownership of our social media channels and community strategy, driving brand awareness, engagement, and connection with pet parents, professionals, and partners. You will play a key role in translating our brand positioning into impactful digital content and meaningful community interactions. This is a dynamic role requiring creativity, strong execution, and a deep understanding of digital trends, audience behaviour, and brand storytelling.
Key Responsibilities
- Own and execute the social media strategy across key platforms (Instagram, Facebook, TikTok, LinkedIn)
- Create and manage engaging, high-quality content aligned with Farmina’s brand and values
- Drive community engagement, responding to comments, messages, and fostering meaningful interactions
- Plan and manage the content calendar, ensuring consistency and relevance
- Collaborate closely with Marketing, Sales, and external partners to align campaigns and messaging
- Monitor and analyse performance metrics, translating insights into actions to improve reach and engagement
- Identify and leverage trends, influencers, and partnerships to grow brand visibility
- Ensure brand consistency across all digital touchpoints
- Support product launches and campaigns through creative digital execution
- Manage relationships with agencies, influencers, and content creators when applicable
Requirements
- 3+ years of experience in social media, digital marketing, or community management
- Strong understanding of social media platforms, trends, and content formats
- Proven ability to grow and engage online communities
- Analytical mindset with the ability to interpret performance metrics and optimise content
- Creative, proactive, and hands-on approach
- Strong communication and storytelling skills
- Experience in FMCG, pet care, or consumer brands is a strong plus
- Ability to work in a fast-paced, dynamic environment
Social Media & Community Manager (UK) in London employer: Farmina
Farmina Pet Foods is an exceptional employer that values creativity and innovation, offering a vibrant work culture where employees can thrive. With a strong commitment to employee growth and development, we provide opportunities for professional advancement in the fast-paced pet care industry. Located in the UK, our team enjoys a collaborative environment that fosters meaningful connections with pet parents and professionals alike, making every day rewarding and impactful.
StudySmarter Expert Advice🤫
We think this is how you could land Social Media & Community Manager (UK) in London
✨Tip Number 1
Get your social media game on point! Showcase your creativity by sharing examples of your past work or projects that highlight your skills in community management. Use platforms like Instagram or LinkedIn to connect with industry professionals and show off your personality.
✨Tip Number 2
Networking is key! Attend industry events, webinars, or local meetups to meet like-minded folks and potential employers. Don’t be shy—reach out to people on LinkedIn and ask for informational chats. You never know where a conversation might lead!
✨Tip Number 3
Stay ahead of the trends! Keep an eye on the latest social media trends and tools. Share your insights during interviews to show you’re not just a follower but a leader in the digital space. This will definitely impress hiring managers at Farmina!
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets noticed. Tailor your approach to reflect Farmina’s values and mission, and don’t forget to follow up after applying. A little persistence can go a long way!
We think you need these skills to ace Social Media & Community Manager (UK) in London
Some tips for your application 🫡
Show Your Creativity:When applying for the Social Media & Community Manager role, let your creativity shine through! Use engaging language and showcase your unique style in your application. Remember, we’re looking for someone who can create impactful digital content, so don’t hold back!
Tailor Your Application:Make sure to tailor your CV and cover letter to highlight your experience in social media and community management. We want to see how your skills align with our brand values and the specific requirements of the role. Personalisation goes a long way!
Highlight Your Analytical Skills:Don’t forget to mention your analytical mindset! We love candidates who can interpret performance metrics and optimise content. Share examples of how you’ve used data to drive engagement and improve social media strategies in your previous roles.
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows you’re proactive and keen to join our team at Farmina!
How to prepare for a job interview at Farmina
✨Know Your Platforms
Make sure you’re well-versed in the social media platforms mentioned in the job description. Familiarise yourself with their latest features and trends, especially Instagram, Facebook, TikTok, and LinkedIn. This will show that you’re not just a user but someone who understands how to leverage these tools for brand engagement.
✨Showcase Your Creativity
Prepare examples of your past work that highlight your creativity and ability to create engaging content. Bring along a portfolio or links to campaigns you've managed. This will help demonstrate your hands-on approach and how you can translate brand positioning into impactful digital content.
✨Engagement is Key
Be ready to discuss strategies for driving community engagement. Think about how you would respond to comments and foster interactions. Showing that you have a proactive mindset towards building relationships with pet parents and professionals will set you apart.
✨Data-Driven Decisions
Brush up on how to interpret performance metrics and use them to optimise content. Be prepared to discuss how you’ve used analytics in previous roles to improve reach and engagement. This analytical mindset is crucial for the role and will demonstrate your ability to make informed decisions.
