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For Companies At a Glance
- Tasks: Own and execute social media strategy, create engaging content, and drive community engagement.
- Company: Join Farmina Pet Foods, a family-owned leader in pet nutrition with a global presence.
- Benefits: Be part of a dynamic team with opportunities for creativity and professional growth.
- Other info: Fast-paced environment with a focus on innovation and brand storytelling.
- Why this job: Make a real impact in the pet care industry while connecting with passionate pet parents.
- Qualifications: 3+ years in social media or digital marketing, strong content creation skills, and analytical mindset.
The predicted salary is between 35000 - 45000 £ per year.
About Farmina
Farmina Pet Foods is a family-owned Italian company with over 50 years of expertise in pet nutrition. With four production facilities and a presence in more than 75 countries, we are a fast-growing global player in the pet care industry. At Farmina, we go beyond nutrition. By combining nature and science, we develop high-quality nutritional solutions that support the health and wellbeing of pets worldwide.
The Role
We are looking for a creative, hands-on, and results-driven Social Media & Community Manager to strengthen Farmina’s brand presence and engagement across the United Kingdom. In this role, you will take ownership of our social media channels and community strategy, driving brand awareness, engagement, and connection with pet parents, professionals, and partners. You will play a key role in translating our brand positioning into impactful digital content and meaningful community interactions. This is a dynamic role requiring creativity, strong execution, and a deep understanding of digital trends, audience behaviour, and brand storytelling.
Key Responsibilities
- Own and execute the social media strategy across key platforms (Instagram, Facebook, TikTok, LinkedIn)
- Create and manage engaging, high-quality content aligned with Farmina’s brand and values
- Drive community engagement, responding to comments, messages, and fostering meaningful interactions
- Plan and manage the content calendar, ensuring consistency and relevance
- Collaborate closely with Marketing, Sales, and external partners to align campaigns and messaging
- Monitor and analyse performance metrics, translating insights into actions to improve reach and engagement
- Identify and leverage trends, influencers, and partnerships to grow brand visibility
- Ensure brand consistency across all digital touchpoints
- Support product launches and campaigns through creative digital execution
- Manage relationships with agencies, influencers, and content creators when applicable
Requirements
- 3+ years of experience in social media, digital marketing, or community management
- Strong understanding of social media platforms, trends, and content formats
- Experience creating engaging content (copy, visuals, short-form video)
- Proven ability to grow and engage online communities
- Analytical mindset with the ability to interpret performance metrics and optimise content
- Creative, proactive, and hands-on approach
- Strong communication and storytelling skills
- Experience in FMCG, pet care, or consumer brands is a strong plus
- Ability to work in a fast-paced, dynamic environment
- Fluent in English
Social Media & Community Manager (UK) in England employer: Farmina
Contact Detail:
Farmina Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Social Media & Community Manager (UK) in England
✨Tip Number 1
Get your social media game on point! Show us your creativity by sharing examples of your best work on platforms like Instagram or TikTok. We want to see how you can engage and connect with pet parents and professionals.
✨Tip Number 2
Network like a pro! Attend industry events or join online communities related to pet care and digital marketing. Building relationships can open doors for collaborations and partnerships that could boost your application.
✨Tip Number 3
Stay ahead of the trends! Keep an eye on what's hot in social media and community management. Share your insights during interviews to show us you're not just following the crowd but leading it.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who take the initiative to connect directly with us.
We think you need these skills to ace Social Media & Community Manager (UK) in England
Some tips for your application 🫡
Show Your Creativity: When applying for the Social Media & Community Manager role, let your creativity shine through! Use engaging language and showcase your unique style in your application. Remember, we’re looking for someone who can create impactful digital content, so don’t hold back!
Tailor Your Application: Make sure to tailor your application specifically to Farmina and the role. Highlight your experience with social media strategies and community engagement. We want to see how your skills align with our brand values and mission, so be specific about your past achievements!
Be Data-Driven: We love a good story, but we also appreciate numbers! In your application, mention any metrics or analytics you've worked with that demonstrate your ability to drive engagement and growth. Show us how you’ve used data to inform your strategies and improve performance.
Apply Through Our Website: Don’t forget to apply through our website! It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows you’re serious about joining our team at Farmina. We can’t wait to see what you bring to the table!
How to prepare for a job interview at Farmina
✨Know Your Platforms
Before the interview, make sure you’re well-versed in the social media platforms mentioned in the job description. Familiarise yourself with their latest trends and features, especially Instagram, Facebook, TikTok, and LinkedIn. This will show your potential employer that you’re not just a user but someone who understands how to leverage these platforms for brand engagement.
✨Showcase Your Creativity
Prepare examples of your previous work that highlight your creativity and ability to create engaging content. Whether it’s visuals, copy, or short-form videos, having a portfolio ready can really set you apart. Think about how you can translate Farmina’s brand values into your content ideas during the interview.
✨Engagement is Key
Be ready to discuss your strategies for driving community engagement. Think of specific instances where you successfully fostered interactions or responded to comments. This will demonstrate your hands-on approach and understanding of building meaningful connections with audiences.
✨Analytical Mindset
Since the role requires monitoring performance metrics, be prepared to talk about how you’ve used data to inform your content strategy in the past. Bring examples of how you’ve interpreted insights and optimised content based on performance. This shows you’re not just creative but also results-driven.