At a Glance
- Tasks: Lead affiliate marketing strategies and manage a dynamic team in a fast-paced environment.
- Company: Join Fanatics, a global leader in sports merchandise, working with iconic brands like PSG and Chelsea.
- Benefits: Enjoy flexible working options, competitive salary, and ongoing career development.
- Why this job: Be part of an energetic team shaping the future of affiliate marketing in sports.
- Qualifications: 4+ years in affiliate marketing, strong analytical skills, and leadership experience required.
- Other info: Open to Manchester-based candidates or those willing to relocate; inclusivity is a core value.
The predicted salary is between 36000 - 60000 ÂŁ per year.
Fanatics Manchester, England, United Kingdom
Fanatics Manchester, England, United Kingdom
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About the Role
Fanatics is looking for a strategic, data-driven
Job Description
About the Role
Fanatics is looking for a strategic, data-driven Affiliate Marketing Lead to build and lead our affiliate and influencer marketing efforts across EMEA. Based in Manchester, this role gives you the chance to work with some of the biggest names in global sport — including PSG, Chelsea, the NFL, and F1.
You’ll work closely with the Ecommerce Director to shape a new, high-performing team of three, with a mandate to scale affiliate revenue, sharpen performance tracking, and create best-in-class partnerships across content, media, and influencer channels.
This is an exciting opportunity for a motivated leader who thrives in fast-paced environments, loves sport, and knows how to turn partnerships into performance.
Key Responsibilities
- Own and execute multi-brand affiliate marketing strategies across EMEA
- Manage day-to-day operations of affiliate programs, focusing on content creators, influencer-affiliates, and media partners
- Hire, lead, and mentor a growing team of affiliate marketing specialists
- Analyse campaign performance data to drive efficiency and optimise spend
- Build strong partner relationships (publishers, agencies, platforms)
- Collaborate across internal teams: marketing, product, creative, and finance
- Provide regular reporting on channel performance and growth opportunities to senior leadership
- Leverage Impact.com for tracking, contracting, reporting, and payments
- Stay ahead of industry trends and competitor activity
What We’re Looking For
- 4+ years of experience in affiliate marketing; multi-program or multi-brand experience preferred
- Leadership experience managing teams or mentoring junior marketers
- Strong analytical mindset and comfortable working with attribution and ROI data
- Excellent communicator with strong relationship management skills
- Ability to manage multiple brands and priorities simultaneously
- Experience with influencer-affiliates and content-driven acquisition strategies
- Proficiency in Excel/Google Sheets, PowerPoint, and affiliate platforms
- Agency-side experience is a strong plus
- Manchester-based or open to relocating (3+ days/week in-office is standard)
What You’ll Get
- Competitive salary + performance-based bonus
- Flexible working options (2 remote days/week)
- The chance to work with iconic global sports brands
- Ongoing career development and training
- A collaborative, ambitious, and energetic team environment
Interested?
Join us and help shape the future of Fanatics’ affiliate marketing across EMEA.
We are an equal opportunity employer and celebrate diversity and inclusivity at Fanatics. Our commitment to inclusion drives us forward every day; across all races, gender, gender identities, age, sexual orientation, religion & spiritual beliefs, neurodiversity, disability and all identities of our people both current and future. If you have any requirement(s) for reasonable accommodations to participate in the job application or interview process, and/or to perform essential job functions, please contact us.
Seniority level
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Seniority level
Mid-Senior level
Employment type
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Employment type
Full-time
Job function
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Job function
Marketing and Sales
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Industries
Technology, Information and Internet
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Affiliate Marketing Lead employer: Fanatics
Contact Detail:
Fanatics Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Affiliate Marketing Lead
✨Tip Number 1
Familiarise yourself with the latest trends in affiliate marketing, especially within the sports industry. Understanding how major brands like PSG and Chelsea leverage affiliate partnerships can give you a competitive edge during interviews.
✨Tip Number 2
Network with professionals in the affiliate marketing space, particularly those who have experience with influencer marketing. Engaging with them on platforms like LinkedIn can provide valuable insights and potentially lead to referrals.
✨Tip Number 3
Prepare to discuss specific metrics and data analysis techniques you've used in previous roles. Being able to articulate how you've optimised campaigns based on performance data will demonstrate your analytical mindset.
✨Tip Number 4
Showcase your leadership skills by sharing examples of how you've mentored or managed teams in the past. Highlighting your ability to build and lead a high-performing team will resonate well with the hiring managers at Fanatics.
We think you need these skills to ace Affiliate Marketing Lead
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in affiliate marketing, especially any leadership roles or multi-brand projects. Use specific metrics to demonstrate your success in previous positions.
Craft a Compelling Cover Letter: In your cover letter, express your passion for sports and how it aligns with Fanatics' mission. Mention your strategic approach to affiliate marketing and provide examples of successful campaigns you've led.
Showcase Analytical Skills: Since the role requires strong analytical skills, include examples of how you've used data to drive marketing decisions. Discuss any tools or platforms you’ve used for tracking and reporting performance.
Highlight Team Leadership Experience: Emphasise your experience in managing and mentoring teams. Provide examples of how you've developed junior marketers and fostered a collaborative team environment.
How to prepare for a job interview at Fanatics
✨Show Your Analytical Skills
As the role requires a strong analytical mindset, be prepared to discuss your experience with data analysis. Bring examples of how you've used data to optimise affiliate marketing campaigns and improve ROI.
✨Demonstrate Leadership Experience
Since you'll be leading a team, highlight your leadership skills. Share specific instances where you've successfully managed or mentored others, focusing on how you fostered collaboration and growth within your team.
✨Know the Industry Trends
Stay ahead of the curve by researching current trends in affiliate marketing and influencer partnerships. Be ready to discuss how these trends can impact Fanatics and how you would leverage them in your strategies.
✨Prepare for Scenario Questions
Expect scenario-based questions that assess your problem-solving abilities. Think about challenges you've faced in previous roles and how you overcame them, particularly in managing multiple brands or campaigns.