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- Tasks: Lead UK marketing strategies, drive awareness, and engage with nursery owners.
- Company: Join Famly, a pioneering platform transforming early childhood collaboration.
- Benefits: Opportunity for permanent role, dynamic team, and impactful work.
- Why this job: Make a real difference in early childhood education while growing your marketing skills.
- Qualifications: Proven marketing experience and strong communication skills.
- Other info: Maternity cover role with potential for long-term career growth.
The predicted salary is between 36000 - 60000 £ per year.
To you, a Marketing dashboard is like a piano score was to Beethoven. You care just as much about nurturing existing customers as you do about winning new ones. You can call a key partner in the morning, plan our next customer event before lunch and finish off the day tweaking your latest campaign.
We’re looking for a senior UK Marketing Lead - a hands-on, commercial operator who thrives at the intersection of marketing, sales, partnerships, and customer marketing. Your mission is to ensure that as many British nursery owners and managers as possible know that Famly is the only platform worth using to run their business - and that existing customers continue to see, feel, and get value from Famly every single day.
By driving and executing our UK marketing priorities, you’ll operate in a market where Famly is already the dominant player, with almost 30% of nurseries using our platform. You’ll be collaborating closely with the sales, customer success, and product teams to drive awareness and growth, while deepening customer relationships and supporting engagement, retention, and expansion.
The role will initially be a maternity cover for Head of UK Marketing with the strong possibility to transition into a permanent position elsewhere in the Famly marketing org once the Head of UK Marketing returns from maternity leave. We’re looking for someone based in London.
What you’ll be doing:
- Translate UK business goals into clear marketing priorities and campaigns that drive awareness, leads, adoption, and retention.
- Develop and execute the UK marketing strategy across acquisition, customer marketing, and local presence.
- Work closely with Sales and Customer Success to align marketing with the full customer lifecycle.
- Support customer communication, education, and engagement initiatives in collaboration with our global customer marketing efforts.
- Support our global Brand Director in understanding and implementing positioning and messaging.
- Collaborate with our centralised revenue team to improve funnel efficiency and customer value.
- Understand what makes UK nursery owners and directors tick.
- Develop and manage marketing relationships with key industry experts and partners.
- Support the planning of events, partnerships, local campaigns, and community efforts.
- Ideate and help support campaigns together with our global brand team.
- Collaborate with a team of 15+ creative and digital marketing specialists.
- Act as the voice of the UK market in global planning, bringing customer insight, market trends, and feedback into the room.
UK Marketing Lead (maternity cover) (Hiring Immediately) in London employer: Famly
Contact Detail:
Famly Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land UK Marketing Lead (maternity cover) (Hiring Immediately) in London
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, join online forums, and don’t be shy about reaching out to potential colleagues on LinkedIn. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Show off your skills! Create a portfolio or a personal website that highlights your marketing campaigns and successes. This is your chance to demonstrate how you can drive awareness and engagement, just like we do at Famly.
✨Tip Number 3
Prepare for interviews by researching the company and its culture. Familiarise yourself with Famly’s mission and values, and think about how your experience aligns with our goals. We love candidates who are genuinely excited about what we do!
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re serious about joining the Famly team and making a difference in early childhood education.
We think you need these skills to ace UK Marketing Lead (maternity cover) (Hiring Immediately) in London
Some tips for your application 🫡
Show Your Passion for Marketing: When you’re writing your application, let your enthusiasm for marketing shine through! We want to see how much you care about connecting with customers and driving campaigns that make a difference. Share examples of your past successes and how they relate to our mission at Famly.
Tailor Your Application: Don’t just send a generic CV and cover letter. Take the time to tailor your application to the UK Marketing Lead role. Highlight your experience in customer engagement and partnerships, and explain how you can help us close the collaboration gap in early childhood.
Be Clear and Concise: We appreciate clarity! Make sure your application is easy to read and straight to the point. Use bullet points where necessary and avoid jargon. Remember, we want to understand your skills and experiences without wading through fluff.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows you’re serious about joining the Famly team!
How to prepare for a job interview at Famly
✨Know Your Marketing Metrics
Familiarise yourself with key marketing metrics and how they relate to the role. Be ready to discuss how you’ve used data to drive decisions in past campaigns, just like a maestro conducts an orchestra.
✨Showcase Your Collaborative Spirit
Prepare examples of how you've successfully collaborated with sales and customer success teams. Highlight your ability to nurture relationships and drive engagement, as this role thrives on teamwork and communication.
✨Understand the Nursery Market
Do your homework on UK nursery owners and what drives their decisions. Being able to speak their language and understand their needs will set you apart and show that you’re genuinely interested in making a difference.
✨Be Ready to Ideate
Think of some creative campaign ideas or event concepts that could resonate with the target audience. Presenting fresh ideas during the interview will demonstrate your proactive approach and passion for the role.