At a Glance
- Tasks: Collaborate on go-to-market plans and create impactful content for product launches.
- Company: Join a dynamic team in the fast-paced banking sector.
- Benefits: Gain valuable experience, develop skills, and enjoy a diverse workplace.
- Other info: Opportunity to grow in a collaborative and evolving industry.
- Why this job: Be part of an innovative environment that values your ideas and curiosity.
- Qualifications: Bachelor’s degree in marketing or communications; analytical and communication skills required.
The predicted salary is between 30000 - 40000 £ per year.
Role Overview
You’ll partner closely with the Product Marketing Lead to deliver the execution of go-to-market plans and collaborate with Product, Growth, Operations, and many other teams to translate customer insights into clear messaging, high-impact content, and measurable GTM and product activation plans. This is an ideal role for someone who is analytical, a strong communicator, and eager to learn the full spectrum of product marketing within banking. Curiosity, inquisitiveness, and agility are equally important. You will be passionate about the customer experience and excel in a hyper-collaborative, fast-moving environment, able to challenge and be challenged in order to deliver the best product experience to a growing customer base.
Job Responsibilities
- Help build and maintain product documentation/product one-pagers which include market and competitive analysis, research briefing, customer segmentation and messaging guidelines, etc.
- Support feature and product launches, while maintaining alignment on timelines, internal enablement, asset briefing and creation, and cross-functional coordination.
- Track performance of product, launches, campaigns and assets, including working with product or growth counterparts on experimentation or funnel optimisation.
- Keep deliverables on track with clear owners and timelines.
Required Qualifications, Capabilities, and Skills
- Bachelor’s degree, ideally in a marketing or communications related area.
- Experience in product marketing, growth marketing, product management, or a relevant analytical/communications role.
- Strong stakeholder management, project management and organisational skills.
- Ability to translate complex ideas into digestible concepts.
- Experience with crafting GTM/launch plans.
- Analytical mindset: basic ability to interpret metrics, cohort data, customer segmentation, and campaign performance; basic proficiency with spreadsheets.
- Comfortable with and adaptable to change.
Preferred Qualifications, Capabilities, and Skills
- Experience in financial services or banking or a related regulated industry.
- Exposure to A/B testing and experimentation frameworks.
- Experience working on a mobile app.
Equal Opportunity Employer
We recognize that our people are our strength and the diverse talents they bring to our global workforce are directly linked to our success. We are an equal opportunity employer and place a high value on diversity and inclusion at our company. We do not discriminate on the basis of any protected attribute, including race, religion, color, national origin, gender, sexual orientation, gender identity, gender expression, age, marital or veteran status, pregnancy or disability, or any other basis protected under applicable law. We also make reasonable accommodations for applicants' and employees' religious practices and beliefs, as well as mental health or physical disability needs.
Product Marketing - Associate employer: Fairygodboss
As a leading player in the banking sector, we pride ourselves on fostering a dynamic and inclusive work environment that champions employee growth and collaboration. Our commitment to innovation means you will have the opportunity to work alongside talented professionals, engage in meaningful projects, and develop your skills in product marketing while contributing to an exceptional customer experience. With a focus on diversity and equal opportunity, we ensure that every voice is heard and valued, making our workplace not just a job, but a community where you can thrive.
StudySmarter Expert Advice🤫
We think this is how you could land Product Marketing - Associate
✨Get Involved with Campus Finance Societies
Join your university's finance or investment society — they're a goldmine for networking, guest lectures, and career fairs. These societies often host employers looking for entry-level talent like you, so get involved and make yourself known!
✨Attend Industry Workshops and Webinars
Look for workshops and webinars focused on banking and financial services. These events not only boost your knowledge but also let you connect with industry professionals who could help you land that entry-level role at places like Fairygodboss.
✨Leverage LinkedIn for Informational Interviews
Take advantage of LinkedIn to reach out to professionals working in banking, especially those who've started in entry-level positions. Politely ask for a quick chat about their experience and any advice they might have on breaking into the field.
✨Apply Directly through Company Websites
Don't just rely on job boards. Head directly to Fairygodboss's careers page and look for their entry-level openings. They might have opportunities that aren’t advertised widely, so keep checking back for new listings!
We think you need these skills to ace Product Marketing - Associate
Some tips for your application 🫡
Splash Your Skills on Your CV:In the banking and financial services realm, it's all about numbers and analysis. Make sure to highlight any relevant coursework, internships, or projects where you've used skills like financial modelling, data analysis, or risk assessment. Show us you can crunch those numbers!
Educational Achievements Matter:For an entry-level role, your grades and academic accomplishments are key. If you have any certifications, like CFA Level 1 or something similar, don’t forget to include them. We love seeing ambition and commitment to the industry, so flaunt those achievements!
Craft a Personal Touch in Your Cover Letter:Your cover letter is your chance to show us your enthusiasm for banking and finance! Share why you're passionate about the industry and how your studies or previous experiences have prepared you for this role. We want to see that spark and motivation!
Use the Right Format and Language:In banking, clarity is king. Use a clean, professional format for your CV and cover letter. Make sure to avoid jargon, but don’t shy away from technical terms where appropriate – just keep it all clear and easy to read. Let’s see your professionalism shine through!
How to prepare for a job interview at Fairygodboss
✨Brush Up on Your Financial Knowledge
Since you're diving into the banking and financial services industry, make sure you're up to speed with current market trends and financial concepts. Be prepared to discuss things like interest rates and investment strategies, as you might get some technical questions that gauge your understanding.
✨Show Off Your Analytical Skills
Analytical skills are key in banking, so be ready to showcase how you've used them in your studies or any relevant projects. Prepare to tackle case studies or hypothetical financial scenarios during the interview that require you to analyse data and make informed decisions.
✨Demonstrate Your Team Spirit
As this is an entry-level role, they’ll likely look for how well you can collaborate and fit into their team. Think of examples from group projects or internships where you successfully worked with others. It'll help show that you're keen to learn and grow in a team-oriented environment.
✨Prepare Thoughtful Questions
Approach your interview with curiosity! Prepare insightful questions that reflect your knowledge of the industry, such as asking about the latest technology being implemented in their services. It shows you're genuinely interested in the company's operations and future.