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- Tasks: Lead sales initiatives and drive new business for a luxury hotel.
- Company: Join Fairmont St. Andrews, a prestigious 5-star resort in Scotland.
- Benefits: Enjoy competitive salary, employee discounts, and growth opportunities.
- Why this job: Be part of a dynamic team in a stunning location with a focus on travel and tourism.
- Qualifications: Hotel sales experience and a proactive attitude are essential.
- Other info: Must be based onsite and able to travel freely.
The predicted salary is between 43200 - 72000 £ per year.
Fairmont St. Andrews encapsulates luxury and this experience begins and ends with our colleagues. Fairmont St Andrews is one of Scotland's most iconic 5-star luxury hotels and resorts in the home of golf. Our 213-bedroom property is located on the outskirts of St Andrews, boasting 2 championship golf courses and an award-winning spa and leisure facility. With multiple food and beverage venues on site, including our two AA Rosette Restaurant, St Andrews Clubhouse & Grill - serving the finest Scottish steak and seafood, we are able to offer our guests a world-class experience for dining and leisure activities, right here on property.
Fairmont St Andrews are recruiting a Director of Sales to join our Five Star Golf Resort. We are looking for a rising star who is driven, hungry, loves Travel and Tourism and selling one of the best resorts in Scotland. This role does require the candidate to be based onsite in St Andrews - ideally two to three days a week - however the ability to travel freely is essential.
What you will be doing:
- The Director of Sales will proactively drive new business into the hotel.
- Target and contract new direct, consortia and agency business as required and in line with the hotel sales strategy for the Domestic and International market.
- Manage and develop existing accounts and hunt for new business.
- Work closely with the Director of Sales & Marketing and help manage and develop the existing MICE team.
- Manage and support the Sales Team.
- Network and influence the brand global sales teams.
- Drive all leisure sales initiatives and foster strong relationships with key stakeholders.
- Conduct regular trips to see clients and attend trade shows.
Our commitment to Diversity & Inclusion: We are an inclusive company and our ambition is to attract, recruit and promote diverse talent.
Your experience and skills include:
- Hotel sales & marketing experience is essential.
- A strong understanding of the leisure segment is a must.
- Current experience and contacts within MICE markets are required.
- A proven track record of successful account management and business development essential.
- A self-motivated, proactive and can-do attitude is required.
- Tenacious, hungry and accountable. Ready to go to the next level in your career.
- This role is for a go-getter not an account manager.
- Candidates must demonstrate excellent communication and presentation skills.
- The ability to travel freely is essential.
- Must be eligible to work in the UK.
What is in it for you:
- Competitive Salary.
- Pension scheme.
- Employee benefit card offering discounted rates in Accor worldwide.
- Employee rates for Spa treatments and green fees.
- Discounted Food & Beverage, Golf and Spa on property.
- Growth opportunities.
- On-the-job training.
- Regular social events.
Director of Sales employer: Fairmont St Andrews
Contact Detail:
Fairmont St Andrews Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Director of Sales
✨Tip Number 1
Network with professionals in the hospitality and tourism industry, especially those who have experience in luxury hotels. Attend industry events or trade shows where you can meet potential colleagues and clients, as this will help you build valuable connections that could lead to job opportunities.
✨Tip Number 2
Familiarise yourself with Fairmont St. Andrews and its offerings. Understanding the unique selling points of the resort, such as its golf courses and dining options, will allow you to speak confidently about how you can drive sales and attract new business during interviews.
✨Tip Number 3
Showcase your knowledge of the MICE (Meetings, Incentives, Conferences, and Exhibitions) market. Highlight any relevant contacts you have within this sector, as well as your experience in managing accounts and developing business strategies tailored to this audience.
✨Tip Number 4
Prepare to demonstrate your proactive approach to sales. Think of specific examples from your past experiences where you've successfully driven new business or developed existing accounts, as this will illustrate your tenacity and ability to achieve results in a competitive environment.
We think you need these skills to ace Director of Sales
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant hotel sales and marketing experience. Emphasise your understanding of the leisure segment and any current contacts within MICE markets.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for travel and tourism, as well as your proactive attitude. Mention specific achievements in account management and business development to demonstrate your suitability for the role.
Highlight Communication Skills: In both your CV and cover letter, emphasise your excellent communication and presentation skills. Provide examples of how you've successfully influenced stakeholders or managed client relationships.
Showcase Your Tenacity: Convey your tenacious and hungry nature in your application. Use specific examples to illustrate how you have gone above and beyond in previous roles to achieve sales targets or develop new business opportunities.
How to prepare for a job interview at Fairmont St Andrews
✨Showcase Your Sales Achievements
Be prepared to discuss your previous sales successes in detail. Highlight specific examples where you drove new business or exceeded targets, especially in the hotel or leisure sector.
✨Demonstrate Industry Knowledge
Familiarise yourself with current trends in the travel and tourism industry, particularly within the MICE market. Showing that you understand the competitive landscape will impress the interviewers.
✨Emphasise Relationship Building
Since the role involves networking and managing key accounts, be ready to talk about how you've built and maintained relationships in past roles. Share strategies that have worked for you in fostering strong connections.
✨Exude Enthusiasm and Drive
The company is looking for a go-getter, so make sure your passion for sales and the hospitality industry shines through. Convey your eagerness to contribute to their success and your readiness to take on challenges.
