Failte Solar UK is a leading B2B solar distribution business, supplying high-quality solar panels, Sigenergy Solution (Platinum Distributor) and mounting systems to professional installers across the UK and Ireland. We are committed to driving the clean energy transition by empowering solar installers with reliable products, competitive pricing, and dedicated customer support.
As we expand our UK presence, we are seeking a Business Development Manager to accelerate growth, strengthen installer relationships, and develop our market share in the renewable energy distribution sector.
Role Overview
The Business Development Manager (BDM) will be responsible for identifying, developing, and managing new and existing installer accounts in the UK. This role requires a proactive sales professional with strong knowledge of the solar PV industry, excellent relationship management skills, and the ability to deliver sustainable sales growth.
Key Responsibilities
Sales & Business Development
- Identify and acquire new installer customers through prospecting, networking, and market research.
- Develop and maintain long-term relationships with solar PV installers, EPCs, and partners.
- Present and promote Failte Solar UK's product portfolio (modules, inverters, batteries, mounting systems, accessories).
- Achieve and exceed monthly and quarterly sales targets.
- Negotiate pricing, terms, and contracts within company guidelines.
Account Management
- Act as the main point of contact for assigned installer accounts.
- Understand installer needs and provide tailored solutions to support their business growth.
- Collaborate with logistics and operations teams to ensure seamless order fulfilment.
- Monitor customer satisfaction and resolve issues promptly.
- Analyse market trends, competitor activities, and customer feedback to identify opportunities.
- Provide input into sales strategies, pricing models, and promotional campaigns.
- Represent Failte Solar UK at industry events, exhibitions, and networking functions.
- Contribute to the development of marketing materials, case studies, and sales tools.
- Maintain accurate sales forecasts and pipeline reports in CRM.
- Work closely with Key Sales Managers, CRO, and wider UK/IE team to align on growth objectives.
- Share market insights and customer feedback with management to shape product offerings.
Key Requirements
- Proven experience in B2B sales and business development, ideally within solar PV, renewables, or electrical distribution.
- Strong understanding of the UK solar installer market and supply chain.
- Excellent communication, negotiation, and presentation skills.
- Self-motivated, target-driven, and able to work independently.
- Strong organisational and time-management skills.
- Willingness to travel across the UK for customer meetings and industry events.
- Proficiency with CRM systems and MS Office suite.
What We Offer
- Competitive base salary + performance-based uncapped commission.
- Opportunity to be part of a fast-growing renewable energy company.
- Training and professional development opportunities.
- Car and travel allowance (if applicable).
- Supportive team culture with a mission-driven focus on sustainability.
Business Development Manager - North and Scotland • Redditch, England, GB
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Business Development Manager - North And Scotland in Redditch employer: Fáilte Solar
Fáilte Solar is an exceptional employer that prioritises employee development and satisfaction, making it an ideal place for a Technical Pre-Sales Specialist. With a strong focus on customer care and innovative training opportunities, employees are empowered to grow their skills in the rapidly evolving renewable energy sector. The collaborative work culture, combined with the chance to make a meaningful impact in the UK’s solar industry, sets Fáilte Solar apart as a rewarding workplace.
