At a Glance
- Tasks: Lead social media strategy for the world's largest esports events and engage with passionate gaming communities.
- Company: Join EFG, a leader in esports, dedicated to creating inclusive gaming experiences.
- Benefits: Competitive salary, flexible work environment, and opportunities for professional growth.
- Other info: Dynamic team culture with a commitment to diversity and inclusion.
- Why this job: Shape the future of esports while connecting with millions of fans and players globally.
- Qualifications: 6+ years in social media, strong understanding of esports, and excellent communication skills.
The predicted salary is between 45000 - 55000 £ per year.
At EFG (ESL FACEIT Group) we create worlds beyond gameplay where players and fans become community. We pride ourselves in having a corporate social responsibility which is that “IT’S NOT GG, UNTIL IT’S GG FOR ALL”. We are passionate about the culture we foster that ultimately helps to create and shape the world of esports, gaming tournaments, leagues, events and holistic ecosystems staged for our millions of players, fans and heroes. Everything we do, from global esports tournaments and community-driven leagues to next-generation platforms and live events, is rooted in our passion, craftsmanship, and culture. With millions of players and fans around the world, we aim to shape the future of esports and gaming by building ecosystems that are inclusive, innovative, and enduring.
As a Senior Social Media Manager, you will manage shaping the overall social media communications and content for the Esports World Cup and Esports Nations Cup, the world’s largest gaming and esports event held in Saudi Arabia. You will be in charge of implementing social media content plans and campaign initiatives related to our EWC brand, partner and Clubs, while also collaborating with the Esports World Cup Foundation and internal EFG teams. You have a passion for building cohesive channel strategies to foster communities and deliver value to fans.
What you will do:
- Develop and support the social media strategy for Esports World Cup and Esports Nations Cup
- Drive implementation of social media campaigns for Esports World Cup and Esports Nations Cup
- Build the appropriate channels strategy to ensure high acquisition and engagement of the community(-ies) and set the editorial line for community-centric communication
- Own and monitor KPIs, and establish their use to drive successful content strategies
- Work with creative team to produce relevant creative and communication assets
- Communicate updates and reports efficiently for internal stakeholders.
- Work cross-functionally with global teams across multiple disciplines and departments including Marketing, Creative, PR, Sales, and others to articulate product and brand vision
- Brief departments, freelancers, and agencies with their scopes of work
- Maintain knowledge of cultural landscape, industry trends, audience needs and interests, to provide relevant content for engagement
Requirements:
- Bachelor’s degree with a discipline in Marketing, Communications, or a similar discipline, or equivalent experience in social media or content agency
- 6+ years relevant experience in social media or agency work
- Strong understanding of the esports market landscape
- Excellent English skills (written and spoken), 2nd language is a plus.
- Well-versed in social media, live streaming, digital content, viewer analytics, and audience segmentation
- In-depth knowledge of various social media platforms (e.g. X, Instagram, Facebook, TikTok, Discord)
- Experience working with essential digital tools (GDrive, Trello, Adobe Photoshop/Premiere Pro, etc.) and social media management/analytics tools (Sprinklr, Sprout Social, Brand24, etc.)
- Strong experience in Community or community-related fields, preferably in gaming.
- Track record of running social media campaigns (organic and paid)
- Experience managing freelance/remote teams and agencies
- Experience working with other creative teams, content producers, media agencies, product management, content creators, external stakeholders
- Experience working with younger audiences in a digital space; experience with esports/gaming or entertainment/sports a plus
- Passion for gaming/esports is a plus
Bonus soft skills:
- Excellent communication & collaboration skills
- Time and task management
- Expert in teamwork
- Creativity & knowledge of social media/esports trends
- Flexibility, adjusting quickly to new situations or timelines
Firmly rooted in our values, EFG is an affirmative action employer that celebrates being an equal opportunity workplace. Our unwavering commitment to fair employment extends to all individuals, regardless of their race, color, ancestry, religion, sex, national origin, age, sexual orientation, disability, citizenship, marital status, gender identity, or Veteran status.
Sr. Social Media Manager - EWC & ENC in London employer: FACEIT
FACEIT is an exceptional employer that fosters a dynamic and inclusive work culture, where creativity and innovation thrive. As a Senior Product Designer, you will have the opportunity to work on impactful projects within the global gaming ecosystem, collaborating with talented professionals while enjoying benefits such as flexible working arrangements and professional development opportunities. Located in a vibrant tech hub, FACEIT offers a unique environment that encourages personal growth and meaningful contributions to the gaming community.
StudySmarter Expert Advice🤫
We think this is how you could land Sr. Social Media Manager - EWC & ENC in London
✨Get Involved in Local Communities
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We think you need these skills to ace Sr. Social Media Manager - EWC & ENC in London
Some tips for your application 🫡
Showcase Your Experience in Social Work:When applying for a freelance social work position at FACEIT, make sure to highlight any relevant experience you've gained—whether it's through internships, volunteer work, or previous roles. Include specific examples that demonstrate your ability to handle diverse client needs and situations.
Include Your Qualifications and Certificates:Don’t forget to mention any qualifications or certifications relevant to social work, like your degree or specialised training. These can really set you apart from other candidates, especially since social work often requires specific credentials to ensure client safety and well-being.
Present a Strong Portfolio:As a freelancer, it’s great to have a portfolio that showcases your case studies or programme designs. This can help potential clients, like FACEIT, see the tangible impact of your work. Include client testimonials where possible to add credibility!
Clarify Your Availability and Rates:When you apply, be upfront about your availability and rates. Since freelance social work can be quite flexible, stating your working hours and what you charge will help FACEIT understand how you fit into their needs. It's all about setting the right expectations!
How to prepare for a job interview at FACEIT
✨Showcase Your Experience
As a freelancer in social work, it’s crucial to highlight your previous experiences. Share case studies or anecdotes that illustrate your ability to manage diverse client needs. Remember, specific situations where you made a positive impact can really set you apart!
✨Prepare for Ethical Scenarios
Expect questions about ethical dilemmas you’ve faced in your past work. Social work often involves complex situations; be prepared to discuss how you navigated those scenarios and the decisions you made. This will showcase your critical thinking and adherence to ethical standards.
✨Pitch Your Unique Approach
Freelancing means you have a unique selling point. Be ready to explain what makes your approach distinct. Whether it's a specific methodology you adhere to or a particular demographic you focus on, articulating this can convince potential clients of your value.
✨Discuss Your Availability and Rates
In a freelance interview, it’s essential to clearly discuss your availability and how you structure your rates. Be honest about what you can commit to, whether it’s hours, specific projects, or ongoing support. Transparency here builds trust with FACEIT from the get-go!
