At a Glance
- Tasks: Lead social media strategy for the world's largest esports events and engage with passionate gaming communities.
- Company: Join EFG, a leader in esports, dedicated to creating inclusive gaming experiences.
- Benefits: Competitive salary, flexible work environment, and opportunities for professional growth.
- Other info: Dynamic team culture with a commitment to diversity and inclusion.
- Why this job: Shape the future of esports while connecting with millions of fans and players globally.
- Qualifications: 6+ years in social media, strong understanding of esports, and excellent communication skills.
The predicted salary is between 45000 - 55000 £ per year.
At EFG (ESL FACEIT Group) we create worlds beyond gameplay where players and fans become community. We pride ourselves in having a corporate social responsibility which is that “IT’S NOT GG, UNTIL IT’S GG FOR ALL”. We are passionate about the culture we foster that ultimately helps to create and shape the world of esports, gaming tournaments, leagues, events and holistic ecosystems staged for our millions of players, fans and heroes. Everything we do, from global esports tournaments and community-driven leagues to next-generation platforms and live events, is rooted in our passion, craftsmanship, and culture. With millions of players and fans around the world, we aim to shape the future of esports and gaming by building ecosystems that are inclusive, innovative, and enduring.
As a Senior Social Media Manager, you will manage shaping the overall social media communications and content for the Esports World Cup and Esports Nations Cup, the world’s largest gaming and esports event held in Saudi Arabia. You will be in charge of implementing social media content plans and campaign initiatives related to our EWC brand, partner and Clubs, while also collaborating with the Esports World Cup Foundation and internal EFG teams. You have a passion for building cohesive channel strategies to foster communities and deliver value to fans.
What you will do:
- Develop and support the social media strategy for Esports World Cup and Esports Nations Cup
- Drive implementation of social media campaigns for Esports World Cup and Esports Nations Cup
- Build the appropriate channels strategy to ensure high acquisition and engagement of the community(-ies) and set the editorial line for community-centric communication
- Own and monitor KPIs, and establish their use to drive successful content strategies
- Work with creative team to produce relevant creative and communication assets
- Communicate updates and reports efficiently for internal stakeholders.
- Work cross-functionally with global teams across multiple disciplines and departments including Marketing, Creative, PR, Sales, and others to articulate product and brand vision
- Brief departments, freelancers, and agencies with their scopes of work
- Maintain knowledge of cultural landscape, industry trends, audience needs and interests, to provide relevant content for engagement
Requirements:
- Bachelor’s degree with a discipline in Marketing, Communications, or a similar discipline, or equivalent experience in social media or content agency
- 6+ years relevant experience in social media or agency work
- Strong understanding of the esports market landscape
- Excellent English skills (written and spoken), 2nd language is a plus.
- Well-versed in social media, live streaming, digital content, viewer analytics, and audience segmentation
- In-depth knowledge of various social media platforms (e.g. X, Instagram, Facebook, TikTok, Discord)
- Experience working with essential digital tools (GDrive, Trello, Adobe Photoshop/Premiere Pro, etc.) and social media management/analytics tools (Sprinklr, Sprout Social, Brand24, etc.)
- Strong experience in Community or community-related fields, preferably in gaming.
- Track record of running social media campaigns (organic and paid)
- Experience managing freelance/remote teams and agencies
- Experience working with other creative teams, content producers, media agencies, product management, content creators, external stakeholders
- Experience working with younger audiences in a digital space; experience with esports/gaming or entertainment/sports a plus
- Passion for gaming/esports is a plus
Bonus soft skills:
- Excellent communication & collaboration skills
- Time and task management
- Expert in teamwork
- Creativity & knowledge of social media/esports trends
- Flexibility, adjusting quickly to new situations or timelines
Firmly rooted in our values, EFG is an affirmative action employer that celebrates being an equal opportunity workplace. Our unwavering commitment to fair employment extends to all individuals, regardless of their race, color, ancestry, religion, sex, national origin, age, sexual orientation, disability, citizenship, marital status, gender identity, or Veteran status.
Sr. Social Media Manager - EWC & ENC in London employer: FACEIT
FACEIT is an exceptional employer that fosters a dynamic and inclusive work culture, where creativity and innovation thrive. As a Senior Product Designer, you will have the opportunity to work on impactful projects within the global gaming ecosystem, collaborating with talented professionals while enjoying benefits such as flexible working arrangements and professional development opportunities. Located in a vibrant tech hub, FACEIT offers a unique environment that encourages personal growth and meaningful contributions to the gaming community.
StudySmarter Expert Advice🤫
We think this is how you could land Sr. Social Media Manager - EWC & ENC in London
✨Dive into Local Community Groups
Social work thrives on community connections, so get involved in local groups or forums specific to your interests. Whether it’s volunteering at local shelters or joining community action boards, these are great ways to boost your visibility and make direct contacts that could lead to opportunities like the one at FACEIT.
✨Attend Social Work Events and Workshops
Keep an eye out for workshops, seminars, or conferences in social work. These events are fantastic for meeting professionals in the field, learning about emerging trends, and spotting job openings. Plus, you might just bump into someone from FACEIT!
✨Showcase Your Passion and Expertise
Use platforms like Instagram or LinkedIn to share your journey and insights into the social work sector. Whether it’s writing about your experiences or sharing relevant articles, this helps to establish you as an engaged professional. Potential employers, like FACEIT, will notice your enthusiasm!
✨Leverage Your Network
Don’t hesitate to reach out to professors, mentors, or even past colleagues who are in social work. They might have inside knowledge about openings at FACEIT or be able to connect you with someone who’s hiring. Networking is key, especially in a full-time role where relationships matter.
We think you need these skills to ace Sr. Social Media Manager - EWC & ENC in London
Some tips for your application 🫡
Show Your Passion for Social Work:In your cover letter, let us see your passion for social work shine through! Talk about the experiences that made you want to pursue this career—whether it’s volunteering, personal experiences, or academic projects. We want to know why this field matters to you.
Emphasise Relevant Qualifications:Make sure your CV highlights any relevant qualifications, like degrees in social work or certifications like a DBS check. If you've done any workshops or training, don’t forget to include those as well. We're keen to see your commitment to your professional development!
Detail Your Experience with Clients:Since this is a hands-on field, detailing any direct experience you have with clients is crucial. Whether it's internships, volunteer roles, or previous jobs, highlight those experiences in your CV to show us you've got the practical skills necessary for the job!
Tailor Your Application to FACEIT:Before hitting send, make sure to tailor your application specifically to FACEIT! Research our mission and values, and refer to them in your cover letter. This shows us that you understand our work and are genuinely interested in being a part of our team!
How to prepare for a job interview at FACEIT
✨Understanding the Role of Empathy
In social work, understanding and demonstrating empathy is key. Be prepared to share personal experiences or scenarios where you effectively showed compassion and support. This helps show that you genuinely care about the well-being of others, which is crucial in social work.
✨Demonstrating Knowledge of Frameworks
Familiarise yourself with the frameworks and models used in social work, such as the Strengths-Based Approach or the Ecological Perspective. Be ready to discuss how these frameworks apply to your work, especially if you can tie them into real-world examples or case studies you've encountered.
✨Showcasing Your Multi-Disciplinary Skills
In a full-time social work role, you'll often collaborate with healthcare professionals, educators, and law enforcement. Be prepared to describe your teamwork experiences and how you've effectively communicated with other disciplines to achieve the best outcomes for clients.
✨Preparing for Scenario-Based Questions
Expect questions that put you in hypothetical social work situations, such as dealing with a crisis or managing a complex case. Think through your thought process for these scenarios beforehand, considering how you'd assess the situation and what steps you'd take, as this demonstrates your critical thinking and problem-solving abilities.
