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- Tasks: Lead brand storytelling and creative campaigns for a premium lifestyle brand.
- Company: Fable England, a storytelling brand focused on creativity and connection.
- Benefits: Flexible working arrangements and the chance to shape impactful marketing strategies.
- Other info: Opportunity for both full-time and part-time roles based on your experience.
- Why this job: Be a key player in crafting memorable products and experiences that resonate with customers.
- Qualifications: Experience in fashion or lifestyle brands with strong creative and commercial skills.
The predicted salary is between 60000 - 80000 £ per year.
Fable England is looking for a creatively driven and strategically minded brand leader to help shape the next stage of the brand’s growth. This role will act as a key creative and storytelling engine for the brand.
- Hero Products & Collection Focus: Help shape stronger hero products, hero families, and commercially focused seasonal launches across bags, scarves, jewellery, gifting, and collaborations.
- Brand Storytelling & Marketing Direction: Lead seasonal narratives, launch concepts, gifting stories, collaborations, customer messaging, and emotionally engaging storytelling across all brand channels.
- Campaign Leadership & Creative Management: Lead campaign planning, launches, content direction, creative priorities, and cross-functional campaign execution across digital, social, product, and content teams.
- Commercial & Customer Insight: Use customer insight, engagement trends, launch performance, and product sell-through to help refine future campaigns, product focus, and brand direction.
We’re Looking For:
- Experience within premium DTC, fashion, accessories, lifestyle, gifting, beauty, or ecommerce brands.
- Strong creative thinking and judgement, visual sensibility, campaign, and storytelling instincts.
- Commercial awareness and customer understanding.
- Experience leading launches and cross-functional creative projects.
- Strong product and brand sensibility.
- Ability to combine creativity with execution and commercial thinking.
Fable England is a genuine storytelling brand, and this role offers the opportunity for a truly creative marketer to turn ideas into tangible products, campaigns, launches, and customer experiences that many in the world can genuinely connect with and remember. Full-time or part-time arrangements considered depending on experience and fit.
Head of Brand Marketing in London employer: Fable England
Contact Detail:
Fable England Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Head of Brand Marketing in London
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect with potential colleagues on LinkedIn. We all know that sometimes it’s not just what you know, but who you know that can help you land that dream job.
✨Tip Number 2
Show off your creativity! When you get the chance to meet with hiring managers or during interviews, bring along a portfolio of your work. We want to see how you’ve turned ideas into tangible campaigns and products that resonate with customers.
✨Tip Number 3
Be ready to talk numbers! Brush up on your commercial awareness and customer insights. We love candidates who can back their creative ideas with data and show how they can drive sales and engagement.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, we’re always on the lookout for passionate individuals who can help us tell our brand story in exciting new ways.
We think you need these skills to ace Head of Brand Marketing in London
Some tips for your application 🫡
Show Your Creative Side: When applying for the Head of Brand Marketing role, let your creativity shine through! Use engaging language and storytelling techniques in your application to reflect the brand's essence. We want to see how you can bring ideas to life.
Tailor Your Application: Make sure to customise your CV and cover letter to highlight your experience in premium DTC brands and your understanding of customer insights. We love seeing how your background aligns with our needs, so don’t hold back!
Highlight Campaign Experience: Since this role involves leading campaigns, be sure to showcase any relevant experience you've had in campaign planning and execution. We’re looking for examples that demonstrate your ability to combine creativity with commercial thinking.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows you’re keen on joining our team at Fable England!
How to prepare for a job interview at Fable England
✨Know Your Brand Inside Out
Before the interview, dive deep into Fable England's brand story, products, and recent campaigns. Understand their hero products and seasonal launches so you can discuss how your creative vision aligns with their direction.
✨Showcase Your Storytelling Skills
Prepare examples of past campaigns where you led storytelling initiatives. Be ready to explain how you crafted narratives that engaged customers and drove sales, as this role is all about emotionally connecting with the audience.
✨Demonstrate Commercial Awareness
Fable England values a blend of creativity and commercial thinking. Bring insights from your previous roles that highlight your understanding of customer engagement trends and how they influenced successful product launches.
✨Be Ready for Creative Collaboration
This position involves leading cross-functional teams. Prepare to discuss how you've successfully managed creative projects in the past, ensuring all voices are heard while driving towards a common goal.