About Faaz Foods Faaz Foods is a fast-growing UK wholesale food distributor based in the West Midlands. We supply restaurants, takeaways, caterers, and retailers across Birmingham and the wider region with fresh meat, poultry, dairy, chilled/frozen goods, and ambient grocery essentials.
The Role We are looking for an energetic and results-driven Sales Representative (Full-Time, On-Site / Field-Based) to join our expanding team. In this role, you will drive business growth by acquiring new B2B clients and managing existing hospitality and retail accounts across the region.
Key Responsibilities
- Identify, target, and onboard new B2B clients (restaurants, takeaways, grocers, and caterers).
- Conduct regular client site visits, present product catalogues, and negotiate commercial pricing.
- Prepare competitive quotes and coordinate closely with logistics/warehouse teams for timely order fulfillment.
- Maintain strong, long-term relationships with key accounts to drive recurring orders.
- Track market trends, competitor activity, and customer feedback to support sales strategy.
Requirements & Qualifications
- Proven experience in B2B sales (experience in food wholesale, FMCG, or hospitality supply is strongly preferred).
- Strong negotiation, client relationship, and communication skills.
- Target-driven mindset with solid pipeline management abilities.
- Basic proficiency in MS Office (Excel, Word) and standard CRM/sales tools.
- Valid UK Driving Licence and willingness to travel locally for client visits.
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