At a Glance
- Tasks: Support digital marketing campaigns and enhance guest engagement across various channels.
- Company: Join F1® Arcade, the first-ever Formula 1 entertainment and hospitality concept.
- Benefits: Gain hands-on experience in a fast-paced environment with a focus on career growth.
- Other info: Exciting opportunity to work with a dynamic team and learn from industry experts.
- Why this job: Be part of an innovative team and make a real impact in the entertainment industry.
- Qualifications: Passion for digital marketing and strong organisational skills required.
The predicted salary is between 25000 - 32000 £ per year.
At F1® Arcade, we’ve completely revolutionised the traditional arcade by creating the first-ever Formula 1 entertainment and hospitality concept with socialising at its core for fans and non-fans alike.
F1® Arcade venues provide an immersive, state-of-the-art F1® racing simulation experience, gamified for a mass audience, with ‘best in class’ hospitality and exceptional venue design, all under one roof - for the ultimate night out in the fast lane…
The
Digital Marketing Executive will support the Digital Marketing team in delivering high-performing digital campaigns that drive awareness, bookings and guest engagement across multiple channels.
This is an exciting opportunity for someone looking to build a career in digital marketing within a fast-paced entertainment, hospitality or consumer brand.
You'll gain hands‑on experience across paid media, CRM, website management, reporting and digital campaign execution while working closely with Brand, Social, Creative and Operations teams.
This is a 12 month contract role.
Key Responsibilities
- Digital Campaign Management
- Support the planning and execution of digital marketing campaigns across paid media, CRM, website and organic channels.
- Assist with campaign set-up, scheduling and quality assurance across multiple platforms.
- Coordinate campaign assets and ensure activity is delivered on time and aligned with brand guidelines.
- Support digital marketing activity around Formula 1 race weekends, seasonal campaigns, venue launches and promotional events.
- Website & Digital Experience
- Assist with website content updates, landing pages and promotional messaging.
- Ensure digital content is accurate, up to date and optimised for the best customer experience.
- Support website testing and identify opportunities to improve conversion and user journeys.
- Work with internal teams and external agencies to maintain website performance.
- CRM & Email Marketing
- Support the delivery of email marketing campaigns using our CRM platform.
- Assist with audience segmentation, campaign scheduling and email testing.
- Help maintain CRM data quality and contribute ideas to improve guest engagement and retention.
- Monitor campaign performance and provide insights for optimisation.
- Performance Marketing & Reporting
- Support paid media campaigns across channels including Meta, Google and other digital platforms.
- Monitor campaign performance and assist with optimisation recommendations.
- Produce regular reports on website traffic, campaign performance and digital KPIs using Google Analytics and other reporting tools.
- Conduct competitor analysis and market research to identify opportunities and emerging trends.
- Social & Digital Content
- Collaborate with the Social and Creative teams to ensure digital campaigns are supported with engaging content.
- Coordinate digital assets for paid campaigns, website and email communications.
- Support influencer and content creator activity where required.
- Identify digital content opportunities based on trends, guest insights and campaign objectives.
- Administration & Team Support
- Maintain campaign calendars, project trackers and marketing documentation.
- Support invoice processing, budget tracking and agency administration.
- Assist with digital marketing projects and provide general support across the wider marketing team.
- Passion for digital marketing, entertainment, hospitality or sport.
- Strong organisational skills with excellent attention to detail.
- Good understanding of digital marketing channels, including social media, email and websites.
- Analytical mindset with an interest in marketing performance and data.
- Strong communication and project management skills.
- Comfortable managing multiple priorities in a fast-paced environment.
- Proficient in Microsoft Excel and Power Point.
- Marketing, Business or related degree.
- Previous experience through an internship, placement year or marketing role.
- Experience using Google Analytics (GA4), Meta Business Suite or Google Ads.
- Familiarity with CRM or email marketing platforms.
- Experience using Canva or Adobe Creative Suite.
- Interest in Formula 1, entertainment or hospitality brands.
What We're Looking For
- Curious and enthusiastic about digital marketing.
- Proactive with a willingness to learn new platforms and technologies.
- Commercially minded with a passion for driving measurable results.
- Collaborative and confident working across multiple teams.
- Highly organised with excellent attention to detail.
- Passionate about creating outstanding guest experiences.
- Interested in building a long-term career in digital marketing.
- #J-18808-Ljbffr
Digital Marketing Executive employer: F1 Arcade UK
At F1® Arcade, we pride ourselves on being an exceptional employer that fosters a vibrant and dynamic work culture. Our St. Paul location offers unique opportunities for growth and collaboration within a high-energy environment, where you can thrive alongside passionate colleagues while enjoying fantastic benefits like generous discounts, wellness plans, and a supportive team atmosphere. Join us in delivering unforgettable experiences as we revolutionise the arcade industry together!
StudySmarter Expert Advice🤫
We think this is how you could land Digital Marketing Executive
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for F1 Arcade UK and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like F1 Arcade UK are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with F1 Arcade UK on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at F1 Arcade UK. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Digital Marketing Executive
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit F1 Arcade UK. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of F1 Arcade UK:Show us that you’ve done your homework! In your application, briefly mention what you admire about F1 Arcade UK’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at F1 Arcade UK
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at F1 Arcade UK will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At F1 Arcade UK, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
