At a Glance
- Tasks: Lead global media relations and social storytelling for sustainability and corporate responsibility.
- Company: Join EY, a global leader in building a better working world.
- Benefits: Flexible environment, diverse culture, and future-focused skills development.
- Other info: Collaborative team culture with opportunities for growth and innovation.
- Why this job: Make a real impact on sustainability while shaping global narratives.
- Qualifications: 8+ years of PR experience and strong writing skills required.
The predicted salary is between 55000 - 65000 £ per year.
At EY, we’re all in to shape your future with confidence. We’ll help you succeed in a globally connected powerhouse of diverse teams and take your career wherever you want it to go. Join EY and help to build a better working world.
The opportunity
EY is seeking an experienced and strategically minded external communications professional to join the Global Media Relations and Social Media Team, with a focus on supporting Sustainability and Corporate Responsibility. This role will lead the day‑to‑day delivery of global media relations and social storytelling that supports the EY ambition to be a trusted voice on sustainability and our corporate responsibility. Working closely with senior Sustainability and Corporate Responsibility leadership, as well as colleagues across Global Brand, Marketing & Communications (BMC), the role will help translate complex priorities into clear, credible and compelling narratives for global audiences. Sustainability and Corporate Responsibility are central to the EY strategy and reputation, shaping how the organization creates value for clients, people, society and the planet. This role has a key part to play in ensuring those priorities are reflected consistently and confidently across media and social channels. While Sustainability and Corporate Responsibility will be the main focus of the portfolio, this role is designed to be flexible and scalable, enabling the individual to support additional priorities, portfolios or high‑profile campaigns as required across the wider Global Media Relations and Social Media Team.
Your Key Responsibilities
- Lead the day‑to‑day delivery of global media relations and social storytelling in support of Sustainability and Corporate Responsibility priorities.
- Develop and execute PR plans that translate sustainability strategies, thought leadership, research and reporting into strong media narratives with global relevance.
- Draft and deliver high‑quality communications materials, including press releases, media briefings, messaging, op‑eds, bylines, blogs and executive social content.
- Identify proactive media and social opportunities aligned to the evolving news agenda, stakeholder expectations and moments that matter.
- Support major sustainability‑related announcements, campaigns and events, ensuring consistency of message, tone and quality across markets.
- Lead social media campaigns and leadership content, partnering closely as needed with the Global Social Media Team, to support integrated storytelling across social channels.
Measurement and insight
- Use audience, media and platform insights to refine narratives, support stakeholder counsel and strengthen future PR and social media delivery.
- Contribute to reporting and performance summaries that demonstrate reputational impact and communications value.
Leadership and teaming
- Act as a trusted PR and media relations partner to senior stakeholders, supporting delivery through strong counsel, clear recommendations and confident execution.
- Manage multiple stakeholders and projects in a fast‑paced, global environment, applying sound judgment and prioritization.
- Enable and support the global network of media relations and social media professionals, sharing guidance, messaging and best practices to support consistent activation across markets.
- Work collaboratively across the Global Media Relations and Social Media team and wider BMC function, contributing to an inclusive, supportive and high‑performing team culture.
- Provide delivery‑focused leadership through influence rather than formal people management, supporting alignment, confidence and clarity across global teams.
- Flexibly support additional priorities or high‑profile campaigns as part of the Global Media Relations and Social Media team.
Skills And Attributes For Success
- A strong team player and lateral thinker, comfortable working collaboratively, virtually and independently.
- Ability to track and use the global news agenda to proactively develop opportunities for comment or for pitching reports.
- Prepare press releases and other media briefing materials for launches of global surveys, studies, annual announcements and campaigns; create content that builds engagement with the global media relations network.
- Support the social media profile for global stakeholders and work closely with the Social Media Team to collaborate on campaign and projects.
To qualify for the role, you must have
- Minimum 8 years of PR experience working in‑house or PR agency.
- Extensive experience in managing and advising senior leadership on a day‑to‑day basis.
- A strong writer with accuracy and attention to detail.
- An ability to work with complex, sometimes technical or specialist content.
- Existing relationships and the ability to cultivate new relationships with international business media e.g. Financial Times, Wall Street Journal, Reuters, Fortune.
- Proven experience managing social media campaign activations.
Ideally, you’ll also have
- A passion for social media, current affairs and business news.
- Understanding of the sustainability landscape with the ability to develop content related to evolving ESG landscape.
- Cultural awareness and sensitivity, as this role will involve daily interaction with people in countries around the globe.
- Ideally strong experience in handling international project launches.
- A self‑starter with a "can do" attitude and the drive to get the job done; the potential to develop within the organization.
What We Offer You
At EY, we’ll develop you with future‑focused skills and equip you with world‑class experiences. We’ll empower you in a flexible environment, and fuel you and your extraordinary talents in a diverse and inclusive culture of globally connected teams.
Are you ready to shape your future with confidence? Apply today.
To help create an equitable and inclusive experience during the recruitment process, please inform us as soon as possible about any disability‑related adjustments or accommodations you may need.
Assistant Director EY Global Media Relations and Social Media PR Lead Sustainability and CR in Glasgow employer: EY
At EY, we pride ourselves on being an exceptional employer that champions employee growth and inclusivity. Our dynamic work culture fosters collaboration across diverse teams, empowering you to develop future-focused skills while contributing to meaningful sustainability initiatives. With a commitment to building a better working world, EY offers flexible working arrangements and a supportive environment that values your unique talents and perspectives.
StudySmarter Expert Advice🤫
We think this is how you could land Assistant Director EY Global Media Relations and Social Media PR Lead Sustainability and CR in Glasgow
✨Tip Number 1
Network like a pro! Reach out to current or former EY employees on LinkedIn. Ask them about their experiences and any tips they might have for landing a role in the Global Media Relations team. Personal connections can make a huge difference!
✨Tip Number 2
Show off your social media savvy! Create a portfolio showcasing your best social media campaigns and PR materials. This will not only highlight your skills but also demonstrate your understanding of the sustainability landscape, which is key for this role.
✨Tip Number 3
Prepare for interviews by staying updated on current affairs and sustainability trends. Be ready to discuss how you would approach media relations for EY’s sustainability initiatives. This shows you're not just interested in the job, but also passionate about the mission!
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re serious about joining EY and contributing to building a better working world.
We think you need these skills to ace Assistant Director EY Global Media Relations and Social Media PR Lead Sustainability and CR in Glasgow
Some tips for your application 🫡
Show Your Passion for Sustainability:When you're writing your application, make sure to highlight your passion for sustainability and corporate responsibility. We want to see how your values align with EY's mission to build a better working world.
Tailor Your Experience:Don’t just send a generic application! Tailor your experience to match the job description. Highlight your PR experience, especially in media relations and social storytelling, so we can see how you fit into our team.
Be Clear and Concise:We appreciate clarity! Make sure your written materials are well-structured and easy to read. Use bullet points where necessary and keep your language straightforward to convey your ideas effectively.
Apply Through Our Website:Remember to apply through our website! It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows you’re serious about joining our team!
How to prepare for a job interview at EY
✨Know Your Sustainability Stuff
Make sure you brush up on the latest trends and news in sustainability and corporate responsibility. EY is looking for someone who can translate complex ideas into clear narratives, so be prepared to discuss how you would approach this in your role.
✨Showcase Your Writing Skills
As a strong writer, you'll need to demonstrate your ability to create compelling communications materials. Bring examples of your previous work, like press releases or blogs, and be ready to discuss your writing process and how you ensure accuracy and attention to detail.
✨Be Proactive with Media Insights
EY values candidates who can track the global news agenda and identify opportunities for media engagement. Think about how you've done this in the past and be ready to share specific examples of how you’ve successfully pitched stories or developed media strategies.
✨Emphasise Team Collaboration
This role requires working closely with various stakeholders, so highlight your experience in collaborative environments. Be prepared to discuss how you’ve managed multiple projects and maintained strong relationships with senior leadership in fast-paced settings.
