At a Glance
- Tasks: Lead media relations and social media strategies for EY's Consumer and Health teams.
- Company: Join EY, a global leader in professional services, committed to building a better working world.
- Benefits: Enjoy flexible work options, diverse teams, and opportunities for personal and professional growth.
- Other info: Ideal for self-starters passionate about social media and current affairs.
- Why this job: Be part of a dynamic team shaping global media narratives and enhancing industry visibility.
- Qualifications: 5+ years in PR, strong writing skills, and experience managing senior stakeholders.
The predicted salary is between 36000 - 60000 £ per year.
EY Global Media Relations and Social Media - Consumer Health Assistant Director - 12 month FTC
Join to apply for the EY Global Media Relations and Social Media - Consumer Health Assistant Director - 12 month FTC role at EY
EY Global Media Relations and Social Media - Consumer Health Assistant Director - 12 month FTC
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Join to apply for the EY Global Media Relations and Social Media - Consumer Health Assistant Director - 12 month FTC role at EY
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At EY, we’re all in to shape your future with confidence.
We’ll help you succeed in a globally connected powerhouse of diverse teams and take your career wherever you want it to go. Join EY and help to build a better working world.
The opportunity
EY is seeking an experienced and passionate content driven media relations and social media professional to join its Global Media Relations and Social Media team to support two Industry Markets teams: Consumer Products & Retail (Consumer) and Health and Life Sciences (Health). This role is focused on building the global media profile of the EY Consumer and Health teams and leadership, working closely with BMC colleagues to drive communications programs (media relations and social media) that deliver results and create the ideal environment for the industries’ business and reputational goals. The Assistant Director will also support the EY global network of media relations and social media professionals around the world in engaging with the media in their respective geographies on these programs.
The individual will have the ability to manage multiple stakeholders and projects in a fast-paced, dynamic global environment, spot and analyze trends and implement compelling communications programs. The individual will also have keen analytical skills and the intellectual rigor to work with complex and, sometimes, technical subject matters to create compelling and headline-grabbing media stories that work across the world. The individual will have high-energy and be able to balance and prioritize their workload.
Your Key Responsibilities
- Manage multiple senior stakeholders – directly and remotely – to deliver executive visibility programmes for key EY leaders including elevating their share of voice externally and supporting their global programs and events.
- Manage external PR agency teams to ensure the successful delivery of earned media coverage KPIs in accordance with contracted scope of work, continual evaluation, planning and reporting.
- Generate strong earned media results with global media, business and trade press, cultivating and nurturing press relationships
- Plan, create and deliver social media campaigns, utilizing the latest trends and industry best practices working in collaboration with the EY Global Social Media team.
- Create compelling PR materials using EY generated thought leadership, reports, research and analysis
- A strong team player and lateral thinker, comfortable working collaboratively, virtually and independently
- Ability to track and use the global news agenda to proactively develop opportunities for comment or for pitching reports
- Ability to successfully manage external PR agency teams to deliver contracted scope of work
- Benchmark position to understand results and deliver improved media and social media results
- Prepare press releases and other media briefing materials for launches of global surveys, studies, annual announcements and campaigns; create content that builds engagement with the global media relations network
- Support the social media profile for global stakeholders to collaborate on campaign and projects, being willing to try and test new features.
- Work collaboratively with regional PR counterparts to ensure successful campaign delivery across earned and social media channels
- Ability to upskill across new technologies offered by EY to improve performance
- Minimum 5 years PR experience working in-house or PR agency
- Extensive experience in managing and advising senior leadership on a day-to-day basis
- A strong writer with accuracy and attention to detail; reliability
- An ability to work with complex, sometimes technical or specialist content
- Good existing relationships or the ability to cultivate new relationships with international business media e.g. Financial Times, Wall Street Journal, Reuters, Fortune
- Proven experience managing social media campaign activations
- A passion for social media, current affairs and business news
- Understanding of the consumer and health landscape with the ability to develop content related to both industry segments
- Cultural awareness and sensitivity, as this role will involve daily interaction with people in countries around the globe. Ideally strong experience in handling international project launches
- A self-starter with a “can do” attitude and the drive to get the job done; the potential to develop within the organization
Expert in Microsoft Teams/ Word / PowerPoint / Excel - working knowledge of MS office and in an interest in using AI tools and related technology
What We Look For
- Ability to multi-task
- Time Management
- Listening skills
- Communication skills (Comprehend, verbal & written)
- Excellent Stakeholder management skills
- Due diligence and decision-making skills
At EY, we’ll develop you with future-focused skills and equip you with world-class experiences. We’ll empower you in a flexible environment, and fuel you and your extraordinary talents in a diverse and inclusive culture of globally connected teams. Learn more.
Are you ready to shape your future with confidence? Apply today.
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EY | Building a better working world
EY is building a better working world by creating new value for clients, people, society and the planet, while building trust in capital markets.
Enabled by data, AI and advanced technology, EY teams help clients shape the future with confidence and develop answers for the most pressing issues of today and tomorrow.
EY teams work across a full spectrum of services in assurance, consulting, tax, strategy and transactions. Fueled by sector insights, a globally connected, multi-disciplinary network and diverse ecosystem partners, EY teams can provide services in more than 150 countries and territories.
Seniority level
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Mid-Senior level
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#J-18808-LjbffrEY Global Media Relations and Social Media - Consumer Health Assistant Director - 12 month FTC in Liverpool employer: EY
At EY, we pride ourselves on fostering a dynamic and inclusive work culture that empowers our employees to thrive. As an Assistant Director in Global Media Relations and Social Media, you will benefit from extensive professional development opportunities, a collaborative environment, and the chance to make a meaningful impact in the Consumer Health sector. Located in Runcorn, you'll enjoy a flexible work setting that supports your career growth while being part of a globally connected team dedicated to building a better working world.
StudySmarter Expert Advice🤫
We think this is how you could land EY Global Media Relations and Social Media - Consumer Health Assistant Director - 12 month FTC in Liverpool
✨Tip Number 1
Familiarise yourself with EY's recent media campaigns and press releases. Understanding their current messaging and strategic focus will help you tailor your discussions during interviews, showcasing your knowledge and enthusiasm for the role.
✨Tip Number 2
Network with current or former EY employees on platforms like LinkedIn. Engaging with them can provide valuable insights into the company culture and expectations, which can be beneficial when discussing your fit for the Assistant Director position.
✨Tip Number 3
Stay updated on trends in consumer health and media relations. Being able to discuss recent developments or case studies in these areas during your interview will demonstrate your proactive approach and industry knowledge.
✨Tip Number 4
Prepare to discuss your experience managing multiple stakeholders and projects. Use specific examples that highlight your ability to balance priorities and deliver results in a fast-paced environment, as this is crucial for the role at EY.
We think you need these skills to ace EY Global Media Relations and Social Media - Consumer Health Assistant Director - 12 month FTC in Liverpool
Some tips for your application 🫡
Tailor Your CV:Make sure your CV highlights relevant experience in media relations and social media, particularly in the consumer health sector. Use keywords from the job description to demonstrate your fit for the role.
Craft a Compelling Cover Letter:Write a cover letter that showcases your passion for media relations and your understanding of the consumer and health landscape. Mention specific examples of past successes in managing media campaigns or stakeholder relationships.
Showcase Your Writing Skills:Since strong writing is crucial for this role, include samples of your previous work, such as press releases or social media posts. Ensure these samples reflect your ability to create engaging and accurate content.
Highlight Stakeholder Management Experience:In your application, emphasise your experience in managing senior stakeholders and external PR agencies. Provide examples of how you've successfully navigated complex projects and built relationships with media professionals.
How to prepare for a job interview at EY
✨Know Your Audience
Before the interview, research EY's values and recent projects, especially in the Consumer Health sector. Understanding their mission will help you tailor your responses and demonstrate your alignment with their goals.
✨Showcase Your Media Savvy
Prepare examples of successful media campaigns you've managed. Be ready to discuss how you generated earned media results and built relationships with key press contacts, as this role heavily focuses on media relations.
✨Demonstrate Stakeholder Management Skills
Think of specific instances where you've successfully managed multiple stakeholders. Highlight your ability to balance competing priorities and deliver results, as this is crucial for the Assistant Director role.
✨Be Ready to Discuss Trends
Stay updated on current trends in social media and public relations. Be prepared to discuss how you would leverage these trends to create compelling communications programs that resonate with global audiences.
