At a Glance
- Tasks: Create and optimise digital content for EY.com, enhancing client experience and engagement.
- Company: Join a leading professional services firm with a focus on innovation and collaboration.
- Benefits: Continuous learning, flexible working, and transformative leadership opportunities await you.
- Other info: Diverse and inclusive culture that values your unique voice.
- Why this job: Make a real impact by shaping EY's digital presence and storytelling.
- Qualifications: 3+ years in marketing copywriting or journalism, with strong SEO knowledge.
The predicted salary is between 35000 - 45000 £ per year.
Location: Regional (outside London) Hybrid working: Currently minimum one day per week in the office
Role Overview
Part of a newly formed Digital Content team, this role will transform EY.com in the UK to provide an outstanding client experience, building discoverability, consideration and conversion for EY’s corporate stories and initiatives. You will create bespoke digital content, adapt existing campaign materials, localise global articles, and update product and service pages to reflect EY’s brand and messaging.
Key Responsibilities
- Draft copy and identify imagery for content creation projects, briefed by a Digital Portfolio Manager.
- Support Digital Content Managers in guiding BMC teams on best digital creative approaches for ey.com initiatives.
- Ensure all work follows brand guidelines and is approved through the SCORE brand approval process.
- Collaborate with the Digital Technical Manager to optimise copy for search engine performance.
- Work with the Digital Technical Manager to provide accurate briefs to page builders, enabling timely publishing.
Skills and Attributes for Success
- Excellent creative writing skills with a verbal and visual approach to digital content.
- Proficiency in using AI tools to streamline messaging and copy drafting while maintaining distinctive, engaging content.
- Positive, proactive mindset with the ability to inspire stakeholders for ey.com vision.
- Stakeholder management skills and ability to gain consensus on content direction within a complex organisation.
- Working knowledge of SEO and optimizing digital content to support campaign search objectives and buyer journey.
- Strong time and project management skills, highly organised, detail‑oriented and deadline‑driven.
- Experience in professional services or a related industry, with clear understanding of external markets and content relevance.
- Expertise writing within brand style guidelines.
Qualifications
- 3+ years of experience in marketing copywriting or journalistic role in a business environment.
- Knowledge of the UK business environment, gained from professional services or similar, or from journalism in a related field.
- Experience working with website teams and meeting technical requirements.
- Experience collaborating with stakeholders to understand briefs, secure support for creative direction and final outputs.
Benefits
- Continuous learning and skill development.
- Success defined by you: tools and flexibility to make a meaningful impact.
- Transformative leadership opportunities: coaching and confidence building.
- Diverse and inclusive culture that embraces individuality and empowers voices.
Commitment to Diversity and Inclusion
Prior to finalizing your application, you will be asked to provide personal information across several dimensions of diversity and inclusiveness. The data is confidential and used solely to analyse our recruitment process and promote diversity and inclusiveness.
Senior Digital Content Executive - BMC in Derry employer: EY
As a Senior Digital Content Executive at EY, you will thrive in a dynamic and inclusive environment that champions creativity and innovation. With a commitment to continuous learning and transformative leadership opportunities, EY empowers its employees to make a meaningful impact while enjoying the flexibility of hybrid working arrangements. Located regionally outside London, this role offers a unique chance to contribute to high-profile digital initiatives within a supportive team culture that values diverse perspectives.
StudySmarter Expert Advice🤫
We think this is how you could land Senior Digital Content Executive - BMC in Derry
✨Tip Number 1
Network like a pro! Reach out to people in your industry on LinkedIn or at events. A friendly chat can open doors that a CV just can't.
✨Tip Number 2
Show off your skills! Create a portfolio or a personal website showcasing your best work. This is your chance to shine and demonstrate what you can bring to the table.
✨Tip Number 3
Prepare for interviews by researching the company and its culture. Tailor your answers to show how you fit into their vision, especially for a role like Senior Digital Content Executive.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, we love seeing candidates who are proactive!
We think you need these skills to ace Senior Digital Content Executive - BMC in Derry
Some tips for your application 🫡
Show Off Your Creative Writing Skills:This role is all about crafting engaging content, so make sure your application showcases your best writing. Use clear, compelling language that reflects your style and aligns with the brand voice we’re looking for.
Tailor Your Application:Don’t just send a generic CV and cover letter! Tailor your application to highlight your experience in digital content creation and how it relates to the responsibilities outlined in the job description. We want to see how you can contribute to our team!
Highlight Your SEO Knowledge:Since optimising content for search engines is key, be sure to mention any relevant experience you have with SEO. Share examples of how you've improved content discoverability in past roles – this will really catch our eye!
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way to ensure your application gets into the right hands and shows us you’re serious about joining our team at StudySmarter!
How to prepare for a job interview at EY
✨Know Your Content Inside Out
Before the interview, make sure you’re familiar with EY’s digital content and brand messaging. Review their website and recent campaigns to understand their tone and style. This will help you demonstrate your knowledge and show how you can contribute to enhancing their online presence.
✨Showcase Your Creative Writing Skills
Prepare examples of your previous work that highlight your creative writing abilities. Bring along samples that reflect your experience in crafting engaging digital content. Be ready to discuss your process for adapting existing materials and how you ensure they align with brand guidelines.
✨Demonstrate SEO Savvy
Since this role involves optimising content for search engines, brush up on your SEO knowledge. Be prepared to discuss how you’ve successfully improved content discoverability in past roles. Mention any tools or strategies you’ve used to enhance search performance.
✨Engage with Stakeholders
Highlight your experience in stakeholder management during the interview. Share specific examples of how you’ve collaborated with teams to secure consensus on content direction. This will show your ability to navigate complex organisational structures and inspire others towards a common vision.
