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For Companies At a Glance
- Tasks: Lead global communications strategy and shape impactful narratives for digital privacy.
- Company: Join ExpressVPN, a leader in online privacy and security services.
- Benefits: Competitive salary, dynamic work environment, and opportunities for professional growth.
- Why this job: Make a real impact on how the world values digital privacy and security.
- Qualifications: 10-15 years in PR or strategic communications, strong leadership skills required.
- Other info: Fast-paced, globally distributed team with a focus on innovation.
The predicted salary is between 43200 - 72000 £ per year.
ExpressVPN is seeking a strategic and creative Communications Director to lead our global communications function. This is a critical role responsible for shaping and executing our external communications strategy to elevate brand awareness, manage reputation, and advance our mission to protect digital privacy and security. You will lead global media relations, develop compelling narratives, oversee external PR partners, and collaborate across the business to ensure consistent, engaging, and impactful messaging.
Why This Is An Exciting Opportunity
- Category Impact: Play a key role in how the world understands and values digital privacy and security.
- Global Storytelling: Shape a bold narrative that resonates with global audiences across media, influencers, and partners.
- Leadership Role: Manage cross-functional initiatives, lead agencies, and help define the future of comms at ExpressVPN.
Key Responsibilities
- Develop and lead a global communications strategy that supports business growth and brand reputation across all markets.
- Build and maintain strong relationships with top-tier global media, tech reporters, lifestyle editors, influencers (YouTubers, podcasters, etc.), and thought leaders.
- Secure high-impact coverage and press opportunities.
- Own the creation and quality control of press releases, executive messaging, media briefing docs, and thought leadership content.
- Simplify complex tech topics into compelling narratives.
- Oversee PR agency partners to ensure aligned execution, strong coverage, and measurable output across key markets.
- Work closely with product, engineering, partnerships, marketing, legal, and leadership to shape external messaging around new features, releases, and strategic priorities.
- Support the partnerships and affiliate teams with storytelling, PR support, and campaign amplification around key launches.
- Develop and manage communication protocols and playbooks for sensitive issues, including reputation risk and crisis scenarios.
- Mentor and support comms and content team members, help define org structure, and lead day-to-day collaboration across the business.
Role Requirements
- 10-15 years of experience in public relations or strategic communications roles, ideally in the B2C consumer tech, digital services, or consumer app/subscription services.
- Outstanding written and verbal communication skills in English, with a strong portfolio of media coverage and content.
- Proven track record in managing global media relations and securing impactful earned media.
- Strong leadership and project management skills with experience working in cross-functional, distributed teams.
- High emotional intelligence (EQ) and stakeholder management ability.
- Strategic thinking with a hands-on, execution-focused mindset.
- Ability to distill complex technical concepts into relatable, engaging stories for a broad audience.
Preferred Qualifications
- Background in cybersecurity and privacy.
- Experience navigating crisis communications or high-sensitivity reputation scenarios.
- Comfortable working in fast-paced, globally distributed organizations.
Success Metrics
- Volume and quality of earned media coverage across priority markets.
- Share of voice vs competitors.
- Positive sentiment and media engagement around product releases and strategic initiatives.
- Comms support for partner and affiliate launches that drive awareness and activation.
- Speed and effectiveness of crisis or sensitive-issue response.
This is a rare opportunity to define and lead the next chapter of ExpressVPN's global communications. If you’re passionate about storytelling, technology, and digital rights—and thrive in a fast-moving environment—we’d love to hear from you.
Before you apply
At the moment, we do not sponsor visas in the EU. For Hong Kong, we require at least two years of working experience and a university degree in a related field. For Singapore and the UK, we can only sponsor visas for mid-career or above. Please upload your resume as a PDF and do not include any salary or compensation information in it.
ExpressVPN is one of the world’s leading providers of online privacy and security services for consumers. Started in 2009, we’ve grown to have millions of active paying customers, a team of more than 700 people worldwide, and a brand recognized by hundreds of millions of people in 18 languages and more than a hundred countries. We see huge growth in our industry, and are gaining market share through strong execution.
Communications Director employer: ExpressVPN
Contact Detail:
ExpressVPN Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Communications Director
✨Tip Number 1
Network like a pro! Reach out to industry contacts, attend events, and engage on social media. Building relationships can open doors that a CV just can't.
✨Tip Number 2
Show off your storytelling skills! Prepare a few compelling narratives about your past experiences that highlight your achievements. This will help you stand out in interviews.
✨Tip Number 3
Research the company inside out! Understand their mission, values, and recent news. This knowledge will help you tailor your conversations and show you're genuinely interested.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets noticed. Plus, it shows you’re serious about joining our team at ExpressVPN.
We think you need these skills to ace Communications Director
Some tips for your application 🫡
Craft Your Narrative: When applying for the Communications Director role, think about how you can tell your own story. Highlight your experience in shaping narratives and managing media relations, as this is key to what we’re looking for.
Showcase Your Skills: Make sure to emphasise your outstanding written and verbal communication skills. We want to see examples of your work, so include links or attachments that showcase your best media coverage and content.
Tailor Your Application: Don’t just send a generic application! Tailor your CV and cover letter to reflect the specific requirements of the role. Mention your experience with global communications strategies and how you’ve simplified complex topics in the past.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way to ensure your application gets the attention it deserves. Plus, it shows us you’re serious about joining our team!
How to prepare for a job interview at ExpressVPN
✨Know Your Stuff
Before the interview, dive deep into ExpressVPN's mission and values. Understand their approach to digital privacy and security, and be ready to discuss how your experience aligns with their goals. This shows genuine interest and helps you connect your background to their needs.
✨Craft Your Narrative
As a Communications Director, storytelling is key. Prepare examples of how you've simplified complex topics into engaging narratives in the past. Think about specific campaigns or media relations successes that highlight your strategic thinking and creativity.
✨Build Relationships
ExpressVPN values strong media relationships. Be prepared to discuss how you've built and maintained connections with journalists and influencers. Share specific instances where your networking led to impactful media coverage, showcasing your ability to elevate brand awareness.
✨Show Leadership Skills
This role requires strong leadership and project management. Be ready to talk about your experience leading cross-functional teams and managing PR agencies. Highlight any mentoring roles you've taken on, as this demonstrates your ability to guide and support others in a fast-paced environment.
