At a Glance
- Tasks: Create and manage social media strategies for smoke-free products, driving engagement and compliance.
- Company: Join a forward-thinking company transforming the future with smoke-free solutions.
- Benefits: Hybrid work model, potential for contract extension, and opportunities for career growth.
- Other info: Collaborate with global teams and stay ahead of trends in a fast-paced industry.
- Why this job: Be part of a revolutionary change while honing your social media skills in a dynamic environment.
- Qualifications: Degree in Marketing or Communications and experience in social media management required.
The predicted salary is between 40000 - 50000 € per year.
Contract: 3 months (Likely to be extended)
Location: Hybrid (Hammersmith (London) X3 days in the office)
Summary: Our client has chosen to do something incredible. They are totally transforming their business and building our future on smoke-free products that are a better choice than continued smoking. With huge change, comes huge opportunity. So, wherever you join us, you'll enjoy the freedom to dream up and deliver better, brighter solutions and the space to move your career forward in endlessly different directions.
As the Social Media Manager, you will play a crucial role in developing, implementing, and monitoring the client's social media strategy for smoke-free products. You will work collaboratively with external agencies and global teams to ensure alignment with company goals and adherence to brand guidelines. Ensuring compliance with the clients marketing code and staying updated on regulatory changes are key aspects of this role. You will also monitor trends and analyze social media metrics to continuously improve content relevance and engagement.
Key Responsibilities
- Strategy Development & Implementation: Plan, implement, and monitor the clients social media strategy specifically for smoke-free products. Develop and execute social media campaigns that align with company goals and brand guidelines.
- Collaboration: Work closely with external agencies and global teams to ensure day-to-day activities align with the overall plan and adhere to guidelines. Maintain effective communication with stakeholders to ensure seamless collaboration and campaign execution.
- Compliance: Ensure all social media activities comply with the clients marketing code and other relevant regulations. Stay informed about changes in regulations and guidelines affecting social media and marketing activities.
- Trend Monitoring: Monitor both online and offline trends to ensure content is current, relevant, and engaging. Analyze social media metrics and provide insights for continuous improvement.
- Operational Excellence: Utilize ticketing processes effectively for managing tasks and communications. Demonstrate experience working with globalized teams in regulated industries, ensuring all activities are well-coordinated and compliant.
Qualifications:
- Bachelor's degree in Marketing, Communications, or a related field.
- Proven experience in managing social media platforms and developing social media strategies.
- Experience working in regulated industries, preferably tobacco or related sectors.
- Strong understanding of social media KPIs, analytics tools, and reporting.
- Excellent communication and collaboration skills.
- Ability to stay updated with current social media trends and best practices.
Skills:
- Proficiency in social media platforms (Facebook, Instagram, YouTube, X, TikTok).
- Familiarity with compliance and regulatory guidelines related to marketing and social media.
- Strong analytical skills to interpret data and provide actionable insights.
- Effective time management and organizational skills.
Personal Attributes:
- Creative thinker with the ability to innovate and develop engaging content.
- Detail-oriented with a strong focus on accuracy and compliance.
- Self-motivated and able to work independently as well as part of a team.
- Strong problem-solving skills and ability to adapt to changing priorities.
Social Media Manager employer: Experis
Join a forward-thinking company that is at the forefront of transforming the tobacco industry into a smoke-free future. As a Social Media Manager in our Hammersmith office, you will thrive in a dynamic and collaborative work culture that encourages creativity and innovation, while also offering ample opportunities for professional growth. With a focus on compliance and strategic development, you'll be part of a team that values your insights and contributions, making this an exciting place to advance your career.
StudySmarter Expert Advice🤫
We think this is how you could land Social Media Manager
✨Tip Number 1
Network like a pro! Reach out to your connections on LinkedIn or other platforms. Let them know you're on the hunt for a Social Media Manager role. You never know who might have the inside scoop on an opportunity!
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your best social media campaigns and analytics. This will give potential employers a taste of what you can bring to the table, especially in a regulated industry.
✨Tip Number 3
Stay updated on trends! Follow industry leaders and engage with relevant content. This not only keeps you informed but also shows potential employers that you're passionate about social media and its evolving landscape.
✨Tip Number 4
Apply through our website! We love seeing candidates who take the initiative. Make sure to tailor your application to highlight your experience in compliance and collaboration, as these are key for the role.
We think you need these skills to ace Social Media Manager
Some tips for your application 🫡
Show Your Passion for Social Media:When you're writing your application, let your enthusiasm for social media shine through! Share examples of campaigns you've worked on and how they made an impact. We want to see that you live and breathe social media.
Tailor Your Application:Make sure to customise your CV and cover letter to match the job description. Highlight your experience in regulated industries and your understanding of compliance. This shows us that you’re not just sending a generic application!
Be Data-Driven:Since we love numbers, include any relevant metrics or analytics from your previous roles. Talk about how you’ve used data to improve engagement or reach. This will help us see your analytical skills in action!
Apply Through Our Website:Don’t forget to submit your application through our website! It’s the best way for us to receive your details and ensures you’re considered for the role. Plus, it makes the whole process smoother for everyone involved.
How to prepare for a job interview at Experis
✨Know Your Social Media Inside Out
Make sure you’re well-versed in the latest trends and best practices across all major platforms like Facebook, Instagram, and TikTok. Be ready to discuss how you would tailor content for smoke-free products and demonstrate your understanding of compliance in a regulated industry.
✨Showcase Your Analytical Skills
Prepare to talk about how you've used social media metrics to drive strategy in the past. Bring examples of campaigns you've analysed and how you adapted them based on performance data. This will show that you can continuously improve engagement and relevance.
✨Collaboration is Key
Since this role involves working with external agencies and global teams, be ready to share experiences where you’ve successfully collaborated on projects. Highlight your communication skills and how you ensure everyone is aligned with the overall strategy.
✨Stay Updated on Regulations
Familiarise yourself with the marketing code and any relevant regulations affecting social media in the tobacco sector. Be prepared to discuss how you would ensure compliance in your social media strategies and campaigns.
