Product Launch Events Marketing Manager (EMEA)
Location: Remote
Contract Length: 6 Months +
Hours: 40 per week
About the Role
A global technology leader is expanding its EMEA Marketing and Communications team and is seeking an experienced Events Marketing Manager to lead the strategy and execution of product launch events across the region.
This role will own the design and delivery of hybrid, physical, and virtual events for networking technology product launches. From executive roundtables and customer advisory boards to large-scale roadshows, you’ll manage all aspects of regional event strategy, planning, execution, and performance measurement.
This is a high-impact role with visibility across global marketing and regional commercial teams. It offers a unique opportunity to shape how the business connects with its customers and partners throughout the EMEA region.
Key Responsibilities
- Lead the planning and execution of B2B product launch events across EMEA.
- Manage and deliver a variety of event formats including physical, virtual, and hybrid experiences.
- Act as the primary project manager for regional product launch events, coordinating across internal and external stakeholders.
- Maintain and manage the regional events plan and reporting dashboards.
- Collaborate with local marketing and sales teams to ensure event relevance and engagement.
- Engage third-party agencies and vendors to deliver high-quality events.
- Track budgets and performance metrics to evaluate event success.
- Advise internal teams on best practices for event marketing and post-event lead management.
- Ensure alignment of events with wider campaign, communications, and sales enablement strategies.
Who You Are
You are a commercially focused marketing and events professional with the ability to plan and deliver exceptional event experiences across diverse audiences and markets. You’re comfortable operating in a matrixed, fast-paced environment and can manage multiple programs with competing priorities.
Required Skills & Experience
- Bachelor’s degree or equivalent experience in Marketing, Events, Business or a related field.
- 5+ years of experience managing and executing regional or global B2B events.
- Demonstrated success delivering both in-person and virtual event programs.
- Strong understanding of how events support product marketing and pipeline development.
- Experience working with external agencies and multi-country teams.
- Proficiency in event platforms, lead capture, CRM, and campaign management tools.
- Strong written and verbal communication skills.
- Fluent English is required; additional EMEA languages (e.g. French, German, Spanish, or Italian) are a plus.
Why This Role?
This is a career-enhancing opportunity to drive high-visibility events and campaigns across a global technology environment. The successful candidate will play a critical role in how the organisation delivers experiences that build awareness, strengthen customer relationships, and drive market impact across EMEA.
How to apply?
Send your CV to kacey.norris@experis.co.uk
Contact Detail:
Experis Recruiting Team