At a Glance
- Tasks: Shape customer journeys and drive optimisation initiatives across 49 domains.
- Company: Join a global leader in digital optimisation with a dynamic culture.
- Benefits: Hybrid work model, competitive salary, and opportunities for professional growth.
- Other info: Collaborate with diverse teams and influence global strategy.
- Why this job: Make a real impact in a fast-paced, data-driven environment.
- Qualifications: 3+ years in e-commerce, strong analytical skills, and A/B testing expertise.
The predicted salary is between 36000 - 60000 € per year.
CRO Specialist - CDP and Personalisation Expert - Hybrid
We are looking for a talented CRO Specialist to join our global optimisation programme and help deliver impactful digital experiences across 49 domains. This role offers the chance to shape customer journeys, influence global strategy, and make a real difference in a fast-paced, data-driven environment.
About the CRO Specialist role
As a CRO Specialist, you will support strategy and lead the execution of optimisation initiatives aligned with business goals.
You will drive testing and experimentation using tools such as GA4, Content Square, and A/B testing platforms.
You will collaborate with UX, Product, Analytics, and Performance teams to deliver measurable improvements across campaigns and platforms.
CRO Specialist key responsibilities
Support the global CRO strategy and roadmap.
Use Customer Data Platforms (CDPs) to deliver personalisation and segmentation.
Champion a test-and-learn culture across international markets.
Produce clear reporting, documentation, and insights for senior stakeholders.
Manage vendor relationships and ensure testing aligns with internal KPIs.
CRO Specialist skills and experience
3+ years in e-commerce or digital optimisation, with a strong focus on CRO.
Proven CDP and personalisation experience.
Strong analytical mindset with experience in GA4 and Content Square.
Hands-on A/B testing expertise.
- Worked with large commercial or ecommerce companies.
Excellent communication and stakeholder management skills.
To apply, please send your CV by pressing the apply button.
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CRO Specialist - CDP / Personalisation - Hybrid in Reading employer: Experis
Join a forward-thinking company that values innovation and collaboration, where as a CRO Specialist, you will play a pivotal role in shaping customer experiences across a global platform. With a hybrid work model, we offer a dynamic work culture that fosters personal growth and professional development, alongside competitive benefits that support your well-being. Embrace the opportunity to work with cutting-edge tools and a diverse team, making a tangible impact in a fast-paced, data-driven environment.
StudySmarter Expert Advice🤫
We think this is how you could land CRO Specialist - CDP / Personalisation - Hybrid in Reading
✨Tip Number 1
Network like a pro! Reach out to people in the industry on LinkedIn or at events. A friendly chat can sometimes lead to opportunities that aren’t even advertised.
✨Tip Number 2
Show off your skills! Create a portfolio or case studies showcasing your CRO projects and results. This gives potential employers a taste of what you can bring to the table.
✨Tip Number 3
Prepare for interviews by practising common questions related to CRO and personalisation. We recommend using the STAR method to structure your answers and highlight your achievements.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who are proactive about their job search.
We think you need these skills to ace CRO Specialist - CDP / Personalisation - Hybrid in Reading
Some tips for your application 🫡
Tailor Your CV:Make sure your CV is tailored to the CRO Specialist role. Highlight your experience with CDPs, A/B testing, and any relevant tools like GA4 and Content Square. We want to see how your skills align with our needs!
Showcase Your Achievements:Don’t just list your responsibilities; showcase your achievements! Use numbers and examples to demonstrate how you’ve driven optimisation and improved customer journeys in previous roles. This will help us see the impact you can make.
Keep It Clear and Concise:When writing your application, keep it clear and concise. Avoid jargon and make sure your points are easy to understand. We appreciate straightforward communication, especially when it comes to reporting and insights!
Apply Through Our Website:We encourage you to apply through our website for a smoother process. It helps us keep track of applications and ensures you don’t miss out on any important updates. Plus, it’s super easy!
How to prepare for a job interview at Experis
✨Know Your Tools Inside Out
Make sure you’re familiar with GA4, Content Square, and A/B testing platforms. Be ready to discuss how you've used these tools in past roles and the impact they had on your optimisation efforts.
✨Showcase Your Analytical Skills
Prepare examples that highlight your analytical mindset. Discuss specific instances where your data-driven decisions led to measurable improvements in campaigns or customer journeys.
✨Understand the CRO Landscape
Research the latest trends in conversion rate optimisation and personalisation. Being able to talk about current best practices and how they can be applied to the company’s strategy will impress your interviewers.
✨Communicate Effectively
Since this role involves collaboration with various teams, practice articulating your ideas clearly. Prepare to discuss how you’ve managed stakeholder relationships and communicated insights in previous positions.
