Channel Marketing Manager - Consumer Technology
Channel Marketing Manager - Consumer Technology

Channel Marketing Manager - Consumer Technology

London Full-Time 36000 - 60000 Β£ / year (est.) Home office (partial)
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At a Glance

  • Tasks: Lead innovative marketing strategies for consumer tech across digital and retail channels.
  • Company: Join a global leader in consumer technology shaping the future of smart devices.
  • Benefits: Enjoy a hybrid work model with one day onsite and a competitive PAYE contract.
  • Why this job: Be at the forefront of modern computing, driving impactful marketing strategies and consumer experiences.
  • Qualifications: Degree in Marketing or Business; 3+ years in Retail or Consumer Technology Marketing required.
  • Other info: Opportunity to collaborate with cross-functional teams and influence product launches.

The predicted salary is between 36000 - 60000 Β£ per year.

Are you ready to drive innovation and shape the future of consumer experiences across digital and in-store channels? A globally technology leader in consumer technology is looking for a Channel Marketing Manager to lead retail and digital marketing strategy across key markets. It’s an opportunity to play a pivotal role that sits at the forefront of modern computing, smart devices, and cloud-enabled services. If you thrive in cross-functional, partner-driven environments and enjoy turning insight into impactful marketing strategies.

You’ll join the Consumer Channel Sales & Marketing team, working across product lines such as intelligent edge devices, productivity platforms, and cloud services.

As Channel Marketing Manager, you will:

  • Develop and implement integrated channel marketing strategies across Windows/M365 or Surface portfolios.
  • Align seasonal and product lifecycle planning with regional and local teams.
  • Partner with sales, category, and marketing teams to ensure campaign and promo success across digital and in-store experiences.
  • Analyze consumer behaviour and partner data to continuously improve execution, drive ROI, and optimise investment strategies.
  • Act as a subject matter expert for consumer retail trends and competitive insights.
  • Support new product launches and partner enablement programs that turn shoppers into loyal brand advocates.

Key Responsibilities:

  • Translate global marketing strategies into actionable regional plans.
  • Lead go-to-market planning across retail and digital, aligning with product lifecycle and seasonal peaks.
  • Guide subsidiaries on execution and performance metrics, ensuring partner alignment and operational excellence.
  • Collaborate closely with visual merchandising, training, digital, and sales enablement teams.
  • Manage budgets and drive continuous improvement in campaign effectiveness and retail presence.
  • Represent the business with partners, providing strategic guidance and thought leadership.

Experience:

  • A degree in Marketing, Business, or a related field (MBA preferred).
  • 3+ years of experience in Retail, Channel, or Consumer Technology Marketing.
  • Passion and knowledge for Technology.
  • Proven success driving marketing execution in consumer-focused businesses.
  • Strong analytical mindset with ability to translate insight into marketing impact.
  • Ability to lead without authority, influence across boundaries, and operate with cross-cultural awareness.
  • Experience launching new consumer tech products into the retail channel.
  • A strategic mindset coupled with hands-on delivery and creativity.

Contract Details: PAYE Contract, 18 Months Contract Full Length, Hybrid – One Day a Week Onsite. Please apply for consideration or to discuss this opportunity in a little more depth.

Channel Marketing Manager - Consumer Technology employer: Experis UK

As a leading global technology firm, we pride ourselves on fostering a dynamic and inclusive work culture that encourages innovation and collaboration. Our Channel Marketing Manager role offers not only competitive benefits and a hybrid work model but also ample opportunities for professional growth in the rapidly evolving consumer technology landscape. Join us to be part of a team that values creativity and strategic thinking while making a significant impact on consumer experiences across digital and retail channels.
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Contact Detail:

Experis UK Recruiting Team

StudySmarter Expert Advice 🀫

We think this is how you could land Channel Marketing Manager - Consumer Technology

✨Tip Number 1

Familiarise yourself with the latest trends in consumer technology and retail marketing. Understanding the current landscape will help you speak confidently about how you can contribute to our team and drive innovative strategies.

✨Tip Number 2

Network with professionals in the consumer technology space, especially those who have experience in channel marketing. Engaging with industry peers can provide valuable insights and potentially lead to referrals that could strengthen your application.

✨Tip Number 3

Prepare to discuss specific examples of how you've successfully executed marketing strategies in previous roles. Highlighting your analytical skills and ability to drive ROI will demonstrate your fit for the Channel Marketing Manager position.

✨Tip Number 4

Showcase your understanding of cross-functional collaboration by preparing examples of how you've worked with sales, product, and marketing teams in the past. This will illustrate your ability to lead without authority and influence across boundaries, which is crucial for this role.

We think you need these skills to ace Channel Marketing Manager - Consumer Technology

Channel Marketing Strategy
Digital Marketing
Retail Marketing
Consumer Behaviour Analysis
Cross-Functional Collaboration
Project Management
Budget Management
Data-Driven Decision Making
Go-to-Market Planning
Product Lifecycle Management
Visual Merchandising
Campaign Effectiveness Measurement
Strategic Thinking
Influencing Skills
Cross-Cultural Awareness

Some tips for your application 🫑

Tailor Your CV: Make sure your CV highlights relevant experience in channel marketing, particularly in consumer technology. Use keywords from the job description to demonstrate your fit for the role.

Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for technology and your understanding of consumer behaviour. Mention specific examples of how you've successfully driven marketing strategies in previous roles.

Showcase Analytical Skills: In your application, emphasise your analytical mindset. Provide examples of how you've used data to inform marketing decisions and improve campaign effectiveness.

Highlight Cross-Functional Collaboration: Demonstrate your ability to work across teams by sharing experiences where you've collaborated with sales, product, or digital teams to achieve marketing goals. This will show your capability to thrive in a partner-driven environment.

How to prepare for a job interview at Experis UK

✨Showcase Your Analytical Skills

As a Channel Marketing Manager, you'll need to demonstrate your strong analytical mindset. Be prepared to discuss specific examples where you've used data to drive marketing strategies or improve campaign effectiveness.

✨Understand Consumer Technology Trends

Make sure you're up-to-date with the latest trends in consumer technology. Research recent product launches and market shifts, and be ready to share your insights on how these could impact the company's marketing strategies.

✨Prepare for Cross-Functional Collaboration

This role requires working closely with various teams. Think of examples from your past experiences where you've successfully collaborated across departments, and be ready to discuss how you can bring that experience to the table.

✨Demonstrate Your Passion for Technology

Your enthusiasm for technology should shine through during the interview. Share personal experiences or projects that highlight your passion and knowledge in the field, as this will resonate well with the interviewers.

Channel Marketing Manager - Consumer Technology
Experis UK
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