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- Tasks: Lead impactful B2B marketing campaigns and drive brand awareness in the UK.
- Company: Join a globally recognised brand during an exciting transformation phase.
- Benefits: Flexible working, competitive salary, and opportunities for professional growth.
- Why this job: Shape marketing strategies that influence business growth and market presence.
- Qualifications: 4+ years in B2B marketing with strong digital skills and strategic insight.
- Other info: Collaborate with global teams and contribute to a culture of continuous improvement.
The predicted salary is between 36000 - 60000 £ per year.
Location: Flexible - UK
Are you a strategic, commercially minded B2B marketer who thrives in global environments and loves delivering impactful campaigns that fuel growth? We are looking for a Senior B2B Marketing Manager to lead the activation of brand, product, and demand‐generation marketing across the UK for our Talent Solutions Recruitment Process Outsourcing (RPO) business. This is a pivotal role shaping how we show up in one of our most important regions, driving awareness, pipeline, and market relevance for a truly global organisation.
The Opportunity
In this role, you will partner closely with Global Marketing, UK leadership, and commercial teams to bring to life the global RPO marketing strategy at a regional level. You will play a key role in:
- Executing and localising global brand and product marketing campaigns
- Boosting market presence and positioning our RPO solutions as a leader in the UK
- Driving demand and high‐quality leads through integrated multi‐channel campaigns
- Ensuring alignment between marketing and sales, supporting pipeline creation and revenue growth
- Championing UK‐specific insights to influence global planning and product positioning
This role is central to our Center for Local and Local for world approach, ensuring that global strategy lands powerfully at a regional level.
What You Will Lead
Brand Marketing
- Execute global brand campaigns across digital, social, and partner channels
- Align messaging to the MPG brand framework and local UK needs
- Support consistent positioning and client engagement across touchpoints
Product Marketing & Campaigns
- Implement global product‐led campaigns supporting revenue growth
- Collaborate with cross‐functional teams to drive new client conversations
- Create content that supports the full funnel, from awareness to conversion
Demand & Lead Generation
- Deliver integrated lead generation campaigns using SEO, SEM, paid media, email and social
- Develop and deploy content such as whitepapers, case studies, webinars, blogs
- Track and optimise MQL KPIs to maximise conversion
- Build local website campaign pages for UK‐specific initiatives
Thought Leadership & Competitive Insight
- Monitor UK market trends, competitive activity, and emerging opportunities
- Recommend thought leadership themes and growth ideas
- Liaise with Global Insights and Market Intelligence where relevant
Events & Sponsorships
- Plan and deliver UK events, webinars and industry activations
- Identify strategic sponsorship opportunities that elevate brand visibility
Collaboration
- Engage as part of the Global Marketing community
- Share best practices with priority markets and contribute to a culture of continuous improvement
What You Bring
- 4+ years of progressive experience in B2B marketing, ideally within technology, outsourcing, talent or human‐capital industries
- Strong understanding of inbound/outbound digital marketing, including SEO, SEM, CRM, automation tools, social media and analytics
- Experience working in complex, multi‐country or matrixed organisations
- Ability to translate insight and data into strategic action
- Excellent communicator, collaborator, and a confident self‐starter
- Creative, commercially minded, resilient, and impact‐driven
Why Join Us?
This role places you at the heart of an evolving, globally recognised brand during an exciting period of transformation. You will influence major marketing initiatives, contribute to business growth, and collaborate with teams across borders.
If you are energised by a role where you can blend strategic thinking with hands‐on activation and truly shape how a global brand lands in the UK, this could be the perfect next step.
Ready to Make an Impact?
We would love to hear from you. Apply today and help drive the marketing strategy behind one of the most dynamic parts of our business.
Senior B2B Marketing Manager (RPO) in London employer: Experis LTD
Contact Detail:
Experis LTD Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior B2B Marketing Manager (RPO) in London
✨Tip Number 1
Network like a pro! Get out there and connect with industry professionals on LinkedIn or at events. We all know that sometimes it’s not just what you know, but who you know that can land you that dream job.
✨Tip Number 2
Prepare for interviews by researching the company and its culture. We want to show that you’re not just a fit for the role, but for the team too. Tailor your answers to reflect how your experience aligns with their goals.
✨Tip Number 3
Practice makes perfect! Do mock interviews with friends or use online platforms. We can’t stress enough how important it is to be confident and articulate when discussing your skills and experiences.
✨Tip Number 4
Don’t forget to follow up after interviews! A simple thank-you email can go a long way in keeping you top of mind. We’re all about making connections, so let’s keep the conversation going!
We think you need these skills to ace Senior B2B Marketing Manager (RPO) in London
Some tips for your application 🫡
Tailor Your CV: Make sure your CV speaks directly to the role of Senior B2B Marketing Manager. Highlight your experience in executing global campaigns and driving demand generation, as these are key aspects of the job.
Craft a Compelling Cover Letter: Use your cover letter to showcase your strategic thinking and how you've successfully localised marketing strategies in the past. This is your chance to show us why you're the perfect fit for our UK market!
Showcase Your Results: When detailing your previous roles, focus on the impact you've made. Use metrics to demonstrate how your campaigns have boosted awareness and generated leads, as we love seeing tangible results.
Apply Through Our Website: We encourage you to apply through our website for a smoother application process. It helps us keep track of your application and ensures you don’t miss out on any important updates!
How to prepare for a job interview at Experis LTD
✨Know Your Stuff
Before the interview, dive deep into the company’s marketing strategies and recent campaigns. Familiarise yourself with their brand voice and how they position their RPO solutions in the UK market. This will not only show your genuine interest but also help you tailor your responses to align with their goals.
✨Showcase Your Experience
Prepare specific examples from your past roles that demonstrate your success in B2B marketing, especially in driving demand and generating leads. Use metrics to quantify your achievements, like increased MQLs or successful campaign conversions, to illustrate your impact.
✨Be a Team Player
Highlight your collaborative skills by discussing how you've worked with cross-functional teams in the past. Emphasise your ability to align marketing efforts with sales and other departments, as this role requires strong collaboration to drive pipeline creation and revenue growth.
✨Stay Ahead of Trends
Research current trends in the UK B2B marketing landscape, particularly in technology and outsourcing. Be ready to discuss how these trends could influence the company’s marketing strategy and share your insights on potential opportunities for growth.
