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- Tasks: Lead landing page strategies and optimise performance through innovative testing.
- Company: Join PetLabCo, a leader in the pet supplements market with rapid growth.
- Benefits: Competitive salary, flexible working, and opportunities for professional development.
- Why this job: Make a real impact on pet parents and their furry friends while growing your career.
- Qualifications: Experience in landing page optimisation and a passion for data-driven decisions.
- Other info: Collaborative environment with a focus on creativity and innovation.
The predicted salary is between 50000 - 70000 £ per year.
Why Here? PetLabCo leads the DTC pet supplements market with 9‑figure revenue, profitability, and rapid global expansion plans. The company serves a loyal community of pet parents and impacts over 5 million dogs through innovative products. This role reports to the Head of Product and Optimisation, collaborating with the Director of Creative Strategy and Media Buying and Head of Copywriting to deliver high‑performing landing page strategies via test‑and‑learn methods.
What Will You Do? As a Landing Page Optimisation and Experimentation Manager at PetLabCo, you will monitor growth metrics and campaign performance to uncover insights and optimisation opportunities. You will manage landing page initiatives from ideation to launch and analysis using Jira for prioritisation and impact. Additionally, you will collaborate cross‑functionally with UX, design, copywriting, and data teams while tracking CRO trends and A/B testing best practices.
London, United Kingdom PetLabCo Landing Page Optimisation and Experimentation Manager employer: Experimentation Jobs
Contact Detail:
Experimentation Jobs Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land London, United Kingdom PetLabCo Landing Page Optimisation and Experimentation Manager
✨Tip Number 1
Network like a pro! Reach out to folks in the industry, attend events, and connect with people on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show off your skills! Create a portfolio or a personal website showcasing your landing page optimisation projects. This gives potential employers a taste of what you can do and sets you apart from the crowd.
✨Tip Number 3
Prepare for interviews by practising common questions and scenarios related to landing page strategies. We recommend using the STAR method (Situation, Task, Action, Result) to structure your answers and highlight your achievements.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re genuinely interested in joining the PetLabCo team.
We think you need these skills to ace London, United Kingdom PetLabCo Landing Page Optimisation and Experimentation Manager
Some tips for your application 🫡
Show Your Passion for Pets: Let us know why you're excited about working in the pet industry! Share your love for pets and how it aligns with our mission at PetLabCo. A personal touch can really make your application stand out.
Highlight Relevant Experience: Make sure to showcase any experience you have with landing page optimisation, A/B testing, or data analysis. We want to see how your skills can help us grow and improve our strategies!
Be Clear and Concise: When writing your application, keep it straightforward. Use clear language and avoid jargon unless it's relevant. We appreciate a well-structured application that gets straight to the point!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it’s super easy!
How to prepare for a job interview at Experimentation Jobs
✨Know Your Metrics
Familiarise yourself with key growth metrics and campaign performance indicators relevant to landing page optimisation. Be ready to discuss how you've used data to drive decisions in past roles, as this will show your analytical skills and understanding of the role.
✨Showcase Your Collaboration Skills
Since this role involves working closely with various teams like UX, design, and copywriting, prepare examples of successful cross-functional projects you've been part of. Highlight how you communicated effectively and contributed to achieving common goals.
✨Master A/B Testing
Brush up on A/B testing methodologies and be prepared to discuss specific tests you've conducted. Share insights on what worked, what didn’t, and how you adapted your strategies based on the results. This will demonstrate your hands-on experience and strategic thinking.
✨Stay Updated on CRO Trends
Research the latest trends in conversion rate optimisation (CRO) and be ready to share your thoughts during the interview. Showing that you're proactive about learning and adapting to new techniques will impress the interviewers and align with PetLabCo's innovative spirit.