At a Glance
- Tasks: Lead conversion optimisation strategies and drive impactful personalisation initiatives.
- Company: Join Culligan, a global leader in premium water solutions.
- Benefits: Competitive salary, flexible working options, and opportunities for professional growth.
- Other info: Be part of a dynamic team shaping the future of digital marketing.
- Why this job: Make a real difference in customer experience with innovative digital strategies.
- Qualifications: Experience in conversion rate optimisation and strong analytical skills.
The predicted salary is between 50000 - 65000 £ per year.
Why Here? Culligan provides premium water solutions for homes and businesses throughout the United Kingdom and beyond. With a presence in 90 countries and service to more than 50 million customers each year, the company excels in advanced filtration and hydration technologies. This position belongs to the expanding global Digital team dedicated to shaping high-impact personalisation and growth initiatives across multiple websites.
What Will You Do? As a CRO Manager at Culligan, you will own the full conversion optimisation strategy and roadmap. You will drive funnel analysis, build an experimentation framework and deliver measurable lifts in conversion performance across domains. Additionally, you will partner closely with eCommerce and Performance Marketing leaders. You will design and govern A/B, multivariate and personalisation tests while ensuring governance, documentation and commercial impact remain at the centre of every initiative.
CRO Manager: Conversion Strategy & Personalisation Lead employer: Experimentation Jobs
Culligan is an exceptional employer that prioritises innovation and employee development within a dynamic work culture. As part of our global Digital team, you will have the opportunity to lead impactful conversion strategies while collaborating with talented professionals in a supportive environment that fosters growth and creativity. With a commitment to premium water solutions and a presence in 90 countries, Culligan offers unique advantages such as international exposure and the chance to make a meaningful difference in the lives of millions.
