At a Glance
- Tasks: Manage and optimise experian.co.uk, improving customer journeys and conversion rates.
- Company: Join Experian, a leader in data and analytics, enhancing customer engagement.
- Benefits: Collaborate with diverse teams and influence strategic outcomes in a regulated environment.
- Other info: Familiarity with tools like Jira and SEO practices is desirable.
- Why this job: Shape customer experiences while balancing commercial and compliance needs.
- Qualifications: Experience with CMS platforms, CRO, and managing competing demands is essential.
The predicted salary is between 50000 - 60000 £ per year.
Requirements
- Experience managing and optimising customer-facing websites, in a regulated environment
- Experience building and delivering roadmaps while balancing commercial, technical and compliance needs
- Experience with CRO, customer journeys and data-led optimisation
- Demonstrated experience collaborating with multiple partners to influence and promote outcomes
- Operate at both strategic and hands-on levels
- Management skills with a collaborative mindset
- Organised and able to manage competing demands
- Experience with CMS platforms and working with development teams
- Understanding of SEO, experimentation and workflow tools such as Jira (desirable)
What the job involves
- For many customers, experian.co.uk is their first interaction with our brand, making it a critical driver of engagement, acquisition and long-term value
- Operating within a regulated environment, it's essential that the website not only performs commercially but also meets governance, compliance and brand standards
- This role is important for shaping how we improve customer journeys, collaborate across partners and deliver a clear, prioritised roadmap that balances customer needs, commercial outcomes and regulatory requirements
- Manage experian.co.uk, ensuring it performs against commercial, customer and regulatory goals
- Improve optimisation of journeys and landing pages to improve conversion and customer experience
- Build and manage a clear, prioritised optimisation roadmap in consideration of business goals
- Collaborate with Product, Paid Media, Compliance, UX and Development teams to deliver improvements
- Lead delivery from idea through to implementation, testing and performance analysis
Website & Optimisation Manager (Optimisation Manager) employer: Experian
Experian is located in the UK and focuses on data-driven solutions. The team values collaboration across Product, Paid Media, Compliance, UX, and Development to enhance customer interactions. Employees benefit from working in a regulated environment that prioritises governance and brand standards.
We think you need these skills to ace Website & Optimisation Manager (Optimisation Manager)
Website Management
Customer-Facing Optimisation
Roadmap Development
CRO (Conversion Rate Optimisation)
Data-Led Optimisation
Collaboration Skills
Strategic Thinking
