At a Glance
- Tasks: Lead the strategy for digital tracking and ad tech across web and app channels.
- Company: Join Experian, a leader in data and analytics with a focus on innovation.
- Benefits: Attractive salary, flexible working options, and opportunities for professional growth.
- Other info: Be part of a dynamic team with exciting projects and career advancement potential.
- Why this job: Make a significant impact by driving accurate measurement and first-party data strategies.
- Qualifications: Experience in digital tracking, ad tech, and strong collaboration skills required.
The predicted salary is between 63000 - 77000 £ per year.
Experian is seeking a Senior Digital Tracking & Ad Tech Manager to lead the strategy and implementation of the measurement stack across web and app channels.
You will own tagging, platform integrations, and governance for paid media, collaborating with Web, Data & Analytics and Engineering to drive accurate measurement and first-party data.
In this role you will manage a migration from Ensighten to GTM/s GTM, define roadmaps, and ensure campaigns are set up correctly with robust QA.
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Senior Ad Tech & Tracking Strategy Lead employer: Experian
Experian is an exceptional employer that fosters a dynamic work culture in Nottingham, where innovation meets collaboration. With a strong emphasis on employee growth and development, you will have access to cutting-edge resources and a hybrid working model that promotes work-life balance. Join us to be part of a forward-thinking team that values your contributions and offers excellent benefits, making your career both meaningful and rewarding.
StudySmarter Expert Advice🤫
We think this is how you could land Senior Ad Tech & Tracking Strategy Lead
✨Get Involved in Data Science Meetups
Tap into local data science meetups or workshops to connect with fellow enthusiasts and professionals. These events are goldmines for networking, and sometimes even lead directly to job openings at companies like Experian!
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Join professional bodies related to data science, like the Data Science Society or similar organisations. Getting involved can lead to mentorship opportunities and insider knowledge about full-time positions at companies like Experian.
✨Apply Directly through Our Website
When you find a suitable opening like Senior Ad Tech & Tracking Strategy Lead at Experian, make sure to apply directly through our website. It gives you an edge and shows you're keen to join our team. Plus, who doesn’t love a direct application? It’s easier than navigating through job boards!
We think you need these skills to ace Senior Ad Tech & Tracking Strategy Lead
Some tips for your application 🫡
Show Off Your Projects:In the world of data science, your projects can speak volumes about your skills. Make sure to showcase a few key projects in your CV or portfolio, especially those that highlight your ability to work with data sets, build models, or use relevant tools like Python, R, or SQL. Don’t forget to include links to any GitHub repositories if applicable!
Quantify Your Achievements:Employers love numbers! When drafting your CV, highlight your achievements with quantifiable results. For instance, mention how your data analysis led to a certain percentage increase in efficiency or revenue at a previous job or project. These details can really make your application pop!
Craft a Tailored Cover Letter:For a full-time role at Experian, your cover letter should reflect your passion for data science and your excitement about the specific projects or values of the company. Dive into why you’re a good fit, how your skills align with their needs, and any unique perspectives you can bring to the team.
Stand Out with Relevant Courses and Certifications:Although experience talks, relevant courses or certifications can be your ticket to impressing hiring managers at Experian. Mention any standout courses you've completed that equipped you with essential skills, such as machine learning certifications or data visualisation courses. This shows your commitment to continuously developing your skills in the field!
How to prepare for a job interview at Experian
✨Brush Up on Your Statistics
For a data science role, we need to seriously sharpen our statistics skills. Get ready to tackle technical questions on probability distributions, hypothesis testing, and regression analysis. These are often the bread and butter of data science interviews, so don't just skim over them!
✨Showcase Your Projects
Prepare a killer portfolio showcasing your data science projects. We should include details about the datasets used, the tools and techniques applied, and the impact of your findings. If we can walk them through a particularly challenging project or a cool visualisation that had real-world implications, it’ll really make us stand out!
✨Get Comfortable with Python and R
Most data science positions require us to be proficient in programming languages like Python and R. We should practice common libraries like pandas, NumPy, and scikit-learn, and be ready for live coding exercises or algorithm questions. Showing off our coding chops can really impress the interviewers at Experian!
✨Prepare for Case Studies
Expect to encounter real-world case studies during the interview. We might be asked how we’d approach a data problem or analyse a dataset to extract insights. It's essential to think out loud and demonstrate our problem-solving process so that the interviewer can see our logical thinking in action.