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- Tasks: Lead product marketing and create compelling propositions for Experian Marketing Services.
- Company: Join a leading brand in marketing services with a focus on innovation.
- Benefits: Enjoy a competitive salary, bonus plan, healthcare, and generous leave options.
- Other info: Hybrid role with opportunities for professional growth and a diverse workplace.
- Why this job: Shape the future of marketing products and make a real impact in a dynamic environment.
- Qualifications: Experience in B2B marketing, storytelling, and cross-functional collaboration is essential.
The predicted salary is between 55000 - 65000 £ per year.
When you think of Experian, you may think of credit. But our Experian Marketing Services (EMS) business works with leading brands, retailers, agencies, and media owners to help them understand audiences, plan activity, and deliver more useful marketing outcomes. As Product & Proposition Marketing Manager, you’ll play a pivotal role in shaping how EMS products and capabilities are positioned in the market. You’ll develop differentiated propositions, clear messaging, and compelling product marketing assets that drive customer engagement and commercial growth—ensuring EMS stands out in a competitive landscape. This is a Hybrid, London or Nottingham-based role (40% in the office) reporting to the Director of Customer Engagement for Marketing Services.
Responsibilities
- Lead the development and execution of product marketing and propositions across the Experian Marketing Services portfolio.
- Develop an understanding of EMS markets, buyers, sectors and use cases to inform clear positioning and messaging.
- Monitor market trends, competitive activity and customer feedback to continuously refine positioning and propositions.
- Define and maintain value propositions, positioning and narrative that differentiate EMS products and capabilities in market.
- Partner with Product Management to translate product capabilities, roadmaps and strategic plans into market‑ready propositions.
- Create high‑quality product marketing assets that articulate EMS value, including messaging frameworks, decks, use cases and supporting content.
- Support go‑to‑market planning and product launches, ensuring Marketing Services products are clearly positioned and well understood.
- Collaborate with Customer Engagement, Go‑To‑Market and Marketing teams to improve market awareness and engagement while ensuring all product and proposition messaging is accurate, compliant and fit for purpose.
Qualifications
- Product marketing experience within B2B Marketing Services, AdTech, or Media and Technology Services.
- Experience creating and owning value propositions and value‑led narratives.
- Experience creating engaging content and marketing materials delivered across campaigns, events, PR.
- Excellent story telling skills to bring the value we deliver to clients to life.
- Excellent cross‑functional collaboration and stakeholder management.
- Ability to work laterally across multiple products, propositions and industries.
Benefits package includes
- Great compensation package and discretionary bonus plan.
- Core benefits include pension, Bupa healthcare, sharesave scheme and more.
- 25 days annual leave with 8 bank holidays and 3 volunteering days. You can purchase additional annual leave.
Experian is proud to be an Equal Opportunity and Affirmative Action employer. Innovation is an important part of Experian’s DNA and practices, and our diverse workforce drives our success. Everyone can succeed at Experian and bring their whole self to work, irrespective of their gender, ethnicity, religion, colour, sexuality, physical ability or age. If you have a disability or special need that requires accommodation, please let us know at the earliest opportunity.
Product and Proposition Marketing Manager in Nottingham employer: Experian
Contact Detail:
Experian Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Product and Proposition Marketing Manager in Nottingham
✨Tip Number 1
Get to know the company inside out! Research Experian's Marketing Services and understand their products, values, and market position. This will help you tailor your conversations and show that you're genuinely interested in what they do.
✨Tip Number 2
Network like a pro! Connect with current employees on LinkedIn or attend industry events. Building relationships can give you insider info and might even lead to a referral, which is always a bonus!
✨Tip Number 3
Prepare for interviews by practising your storytelling skills. Be ready to share examples of how you've developed product marketing strategies or created compelling propositions in the past. Make it relatable and engaging!
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, it shows you’re serious about joining the team at Experian.
We think you need these skills to ace Product and Proposition Marketing Manager in Nottingham
Some tips for your application 🫡
Know Your Audience: Before you start writing, take a moment to understand who you're addressing. Tailor your application to resonate with the values and goals of Experian Marketing Services. Show us that you get what we do and how you can contribute!
Showcase Your Experience: Make sure to highlight your relevant product marketing experience, especially in B2B Marketing Services or AdTech. We want to see how your past roles have prepared you for this position, so don’t hold back on those achievements!
Craft Compelling Messaging: Just like in product marketing, your application should tell a story. Use clear and engaging language to convey your value proposition. Let us know why you’re the perfect fit for the Product & Proposition Marketing Manager role!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way to ensure your application gets into the right hands. Plus, it shows us you’re serious about joining our team at Experian!
How to prepare for a job interview at Experian
✨Know Your Product Inside Out
Before the interview, dive deep into Experian's Marketing Services portfolio. Understand their products, capabilities, and how they stand out in the market. This knowledge will help you articulate clear and compelling value propositions during your discussion.
✨Showcase Your Storytelling Skills
As a Product and Proposition Marketing Manager, storytelling is key. Prepare examples of how you've successfully communicated value propositions in the past. Use specific metrics or outcomes to illustrate your impact and make your stories relatable.
✨Stay Updated on Market Trends
Familiarise yourself with current trends in B2B Marketing Services, AdTech, and Media. Be ready to discuss how these trends could influence Experian's positioning and messaging. This shows that you're proactive and can think strategically about the market landscape.
✨Prepare for Cross-Functional Collaboration
Think about your experiences working with different teams. Be ready to share how you've collaborated with product management, marketing, and customer engagement teams to drive successful campaigns. Highlighting your teamwork skills will demonstrate your fit for the role.