At a Glance
- Tasks: Lead and optimise paid media campaigns for search and app growth.
- Company: Join Experian, a leader in data-driven marketing solutions.
- Benefits: Enjoy hybrid working, healthcare, and a competitive salary.
- Other info: Dynamic role with opportunities for professional growth.
- Why this job: Make a real impact by transforming paid media strategies.
- Qualifications: Experience in scaling performance campaigns and proficiency in Google and Microsoft Ads.
The predicted salary is between 50000 - 65000 € per year.
Experian is looking for a Paid Performance Marketing Manager to lead the in-house paid media transformation. The role includes managing and improving Paid Search and App campaigns and monitoring performance to achieve KPIs.
The ideal candidate will have experience in scaling performance campaigns, proficiency in Google and Microsoft Ads, and a commercial mindset focused on CPA and ROAS.
This position offers hybrid working with core benefits including healthcare and a competitive compensation package.
Hybrid Paid Media Lead — Search & App Growth in London employer: Experian
Experian is an excellent employer that fosters a dynamic work culture, encouraging innovation and collaboration in the realm of paid media. With a strong focus on employee growth, we offer comprehensive training and development opportunities, alongside a competitive compensation package and robust healthcare benefits. Our hybrid working model allows for flexibility, making it an ideal environment for professionals looking to make a meaningful impact in performance marketing.
StudySmarter Expert Advice🤫
We think this is how you could land Hybrid Paid Media Lead — Search & App Growth in London
✨Tip Number 1
Network like a pro! Reach out to people in the industry, especially those who work at Experian or similar companies. A friendly chat can open doors and give you insights that might just land you an interview.
✨Tip Number 2
Show off your skills! Create a portfolio or case studies showcasing your success with Paid Search and App campaigns. This will help us see your experience in action and how you can drive performance.
✨Tip Number 3
Prepare for the interview by brushing up on your knowledge of Google and Microsoft Ads. We want to hear about your strategies for scaling campaigns and achieving KPIs, so be ready to share specific examples.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who take the initiative to connect directly with us.
We think you need these skills to ace Hybrid Paid Media Lead — Search & App Growth in London
Some tips for your application 🫡
Tailor Your CV:Make sure your CV is tailored to the role of Hybrid Paid Media Lead. Highlight your experience with Paid Search and App campaigns, and don’t forget to showcase your skills in Google and Microsoft Ads!
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to explain how your commercial mindset aligns with our goals at StudySmarter, especially around CPA and ROAS. Be genuine and let your personality come through.
Showcase Your Achievements:When detailing your past experiences, focus on specific achievements that demonstrate your ability to scale performance campaigns. Numbers speak volumes, so include metrics where possible to back up your claims!
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for this exciting opportunity with StudySmarter!
How to prepare for a job interview at Experian
✨Know Your Numbers
Make sure you’re familiar with key performance indicators (KPIs) like CPA and ROAS. Be ready to discuss how you've successfully scaled performance campaigns in the past, and bring specific examples of your achievements to the table.
✨Master the Platforms
Since the role requires proficiency in Google and Microsoft Ads, brush up on the latest features and updates for both platforms. We recommend preparing a few insights or strategies you've implemented that improved campaign performance using these tools.
✨Show Your Commercial Mindset
Demonstrate your understanding of the business side of paid media. Think about how your decisions impact the bottom line and be prepared to discuss how you’ve aligned marketing strategies with overall business goals in previous roles.
✨Ask Insightful Questions
Prepare thoughtful questions about Experian’s current paid media strategies and future goals. This shows your genuine interest in the role and helps you assess if the company aligns with your career aspirations.
