At a Glance
- Tasks: Drive product marketing strategies and create compelling content to boost revenue.
- Company: Join Experian, a global leader in data and technology with a collaborative culture.
- Benefits: Enjoy hybrid working, competitive pay, bonuses, and great health benefits.
- Other info: Flexible work environment with opportunities for growth and development.
- Why this job: Make an impact by shaping marketing strategies for innovative data intelligence products.
- Qualifications: Experience in product marketing, strong communication skills, and a customer-centric mindset.
The predicted salary is between 60000 - 80000 £ per year.
Experian is a global data and technology company, powering opportunities for people and businesses around the world. We help to redefine lending practices, uncover and prevent fraud, simplify healthcare, create marketing solutions, and gain deeper insights into the automotive market, all using our unique combination of data, analytics and software. We also assist millions of people to realize their financial goals and help them save time and money. We operate across a range of markets, from financial services to healthcare, automotive, agribusiness, insurance, and many more industry segments. We invest in people and new advanced technologies to unlock the power of data.
We are looking for a Senior Product Marketing Manager to join EDQ's Global Product Marketing function. Reporting into the Head of Global Product Marketing, you will work with Global Product & Partnerships, regional Product Marketing, Sales, Partnerships, Marketing and Consultancy teams globally to increase revenue through content strategy, product go-to-market planning and execution, and supporting expansion and partner solutions/packages for our data intelligence products. You will partner with cross-functional stakeholders. Create compelling value propositions and solution packages to increase growth through new partnerships and industries. You will develop an understanding of our market segments, competition, and buyers by applying insights from internal and external sources to create value propositions, positioning, and messaging which resonates with buyers. Deliver compelling content to support the customer journey. Establish a feedback loop with customers to improve our products and messaging. Build narrative grounded in the voice of our customers. You will create go-to-market strategies for new products and features including content creation, sales enablement, competitive and market intelligence, collaborating with regional Product Marketing and Marketing Communications teams, to drive demand and customer adoption.
Qualifications:
- Demonstrable experience in Product Marketing, Product or Marketing role, ideally in technology or financial services industries
- Proven experience in value proposition and messaging development, content creation, and go-to-market execution
- Customer and market-centric approach, passion for understanding customers and their needs
- Agility to anticipate and adapt to shifting priorities
- Expertise in distilling technical concepts into clear and concise narratives to communicate with customers and partners
- Strong ability to collaborate with stakeholders from various disciplines and levels
- Exceptional organisational skills to manage projects of all sizes
- Analytical and results-driven
Additional Information:
- Benefits package includes: Hybrid and flexible working.
- Great compensation package and discretionary bonus plan
- Core benefits include pension, bupa healthcare, sharesave scheme and more
- 25 days annual leave
Remote Senior Product Marketing Manager in Bangor employer: Experian
Experian is an exceptional employer that champions innovation and employee growth within a dynamic work culture. With a strong focus on hybrid and flexible working arrangements, competitive compensation, and a comprehensive benefits package, including healthcare and a sharesave scheme, employees are empowered to thrive both personally and professionally. Joining Experian means being part of a global team dedicated to redefining industries through data and technology, while also enjoying the opportunity to collaborate with diverse stakeholders across various markets.
StudySmarter Expert Advice🤫
We think this is how you could land Remote Senior Product Marketing Manager in Bangor
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Experian and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Experian are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Experian on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Experian. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Remote Senior Product Marketing Manager in Bangor
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Experian. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Experian:Show us that you’ve done your homework! In your application, briefly mention what you admire about Experian’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Experian
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Experian will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Experian, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
