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- Tasks: Lead product marketing and create compelling propositions for Experian's Marketing Services.
- Company: Join a leading tech company in the heart of London or Nottingham.
- Benefits: Hybrid work model, competitive salary, and opportunities for professional growth.
- Other info: Collaborative environment with a focus on innovation and market trends.
- Why this job: Make an impact by shaping how products are positioned in a dynamic market.
- Qualifications: Experience in B2B marketing, storytelling, and creating engaging content.
The predicted salary is between 55000 - 65000 £ per year.
This is a Hybrid role based in London or Nottingham (40% in the office) reporting to the Director of Customer Engagement for Marketing Services.
Responsibilities
- Lead the development and execution of product marketing and propositions across the Experian Marketing Services portfolio.
- Develop an understanding of EMS markets, buyers, sectors and use cases to inform clear positioning and messaging.
- Monitor market trends, competitive activity and customer feedback to continuously refine positioning and propositions.
- Define and maintain value propositions, positioning and narrative that differentiate EMS products and capabilities in market.
- Partner with Product Management to translate product capabilities, roadmaps and strategic plans into market‑ready propositions.
- Create high‑quality product marketing assets that articulate EMS value, including messaging frameworks, decks, use cases and supporting content.
- Support go‑to‑market planning and product launches, ensuring Marketing Services products are clearly positioned and well understood.
- Collaborate with Customer Engagement, Go‑To‑Market and Marketing teams to improve market awareness and engagement while ensuring all product and proposition messaging is accurate, compliant and fit for purpose.
Experience and Skills
- Product marketing experience within B2B Marketing Services, AdTech, or Media and Technology Services.
- Experience creating and owning value propositions and value‑led narratives.
- Experience creating engaging content and marketing materials delivered across campaigns, events, PR.
- Excellent storytelling skills to bring the value we deliver to clients to life.
- Excellent cross‑functional collaboration and stakeholder management.
Product and Proposition Marketing Manager in Nottingham employer: Experian Group
Contact Detail:
Experian Group Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Product and Proposition Marketing Manager in Nottingham
✨Tip Number 1
Get to know the company inside out! Research Experian Marketing Services, their products, and their market positioning. This will help you tailor your conversations and show that you're genuinely interested in what they do.
✨Tip Number 2
Network like a pro! Connect with current employees on LinkedIn or attend industry events. Building relationships can give you insider info and might even lead to a referral, which is always a bonus!
✨Tip Number 3
Prepare for interviews by practising your storytelling skills. Think of examples from your past experiences that highlight your product marketing expertise and how you've created compelling value propositions.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, it shows you’re serious about joining the team at Experian Marketing Services.
We think you need these skills to ace Product and Proposition Marketing Manager in Nottingham
Some tips for your application 🫡
Know Your Stuff: Before you start writing, make sure you understand the role and what we do at StudySmarter. Dive into our products and think about how your experience aligns with the responsibilities listed in the job description.
Tailor Your Application: Don’t just send a generic CV and cover letter! Tailor your application to highlight your relevant skills and experiences that match the Product and Proposition Marketing Manager role. Show us why you're the perfect fit!
Show Off Your Storytelling Skills: Since storytelling is key for this role, use your application to demonstrate your ability to craft compelling narratives. Share examples of how you've successfully communicated value propositions in the past.
Apply Through Our Website: We want to hear from you! Make sure to apply through our website so we can easily track your application. Plus, it shows us you're serious about joining the StudySmarter team!
How to prepare for a job interview at Experian Group
✨Know Your Product Inside Out
Before the interview, dive deep into the Experian Marketing Services portfolio. Understand the products, their unique selling points, and how they fit into the market. This will help you articulate clear positioning and messaging during your conversation.
✨Stay Updated on Market Trends
Familiarise yourself with the latest trends in B2B Marketing Services, AdTech, and Media Technology. Being able to discuss current market dynamics and competitive activity will show that you're proactive and knowledgeable, which is crucial for a Product and Proposition Marketing Manager.
✨Showcase Your Storytelling Skills
Prepare examples of how you've created engaging narratives and value propositions in past roles. Use the STAR method (Situation, Task, Action, Result) to structure your responses, demonstrating your ability to bring value to clients through compelling storytelling.
✨Highlight Cross-Functional Collaboration
Be ready to discuss your experience working with different teams, such as Product Management and Customer Engagement. Share specific instances where your collaboration led to successful product launches or improved market awareness, showcasing your teamwork skills.