At a Glance
- Tasks: Optimise marketing systems and processes to drive demand generation and performance measurement.
- Company: Join a leading tech company revolutionising internet connectivity for global enterprises.
- Benefits: Enjoy hybrid working, a bonus plan, private medical, and 25 days holiday.
- Other info: Embrace a culture of diversity and continuous improvement while making a difference.
- Why this job: Be part of a dynamic team making impactful marketing decisions in a fast-paced environment.
- Qualifications: 5+ years in B2B Marketing Operations with expertise in HubSpot and Salesforce.
The predicted salary is between 50000 - 60000 ÂŁ per year.
We are the Intelligent Internet Platform. We connect People, Places, and Things anywhere, managing Internet Performance better than anyone else while providing One Global Experience, delivering Visibility, Control, and Security through expereoOne. Expereo believes in the power of Internet connectivity. As the world's largest provider of managed internet, SD‑WAN/SASE, and Cloud connectivity solutions, we power enterprises and government sites worldwide, helping to enhance every business’ productivity with flexible and optimal Internet performance.
As a trusted partner of Fortune 500 enterprises, our continued success depends on the talented individuals who make Expereo a dynamic, effective, multicultural, and equitable environment.
About the role: This is an exciting opportunity to join a market‑leading company with ambitious growth plans, playing a critical role in enabling a high‑performing global marketing organisation. As Marketing Operations Analyst, you will be responsible for optimising marketing systems, processes, data, and reporting to support demand generation, customer marketing, and partner marketing across EMEA. You will work closely with Marketing, Sales Operations, Revenue Operations, and Analytics teams to ensure accurate data flow, campaign execution, attribution, and performance measurement. This role is highly analytical and operational, with a strong focus on process optimisation, automation, and delivering actionable insights to drive smarter marketing decisions.
Responsibilities:
- Manage and optimise marketing operations processes, systems, and workflows across the full funnel. Systems are 6Sense, Hubspot and Salesforce.
- Own marketing automation and CRM integration to ensure clean data, accurate reporting, and efficient execution.
- Build, maintain, and optimise dashboards and reports covering pipeline, revenue attribution, and campaign performance.
- Support demand generation, customer, and partner marketing teams with campaign setup, QA, execution, and optimisation.
- Establish and maintain data governance, lead management, scoring, routing, and lifecycle definitions.
- Analyse marketing performance trends and provide insights to improve conversion, efficiency, and ROI.
- Partner with Sales Operations and RevOps to align funnel metrics, attribution models, and forecasting.
- Support rollout and adoption of new tools, processes, and best practices within the marketing organisation.
- Ensure compliance with data privacy and consent management requirements (GDPR).
- Document processes, maintain operational playbooks, and contribute to continuous improvement initiatives.
Requirements:
- Being hungry to drive pipeline, a solution mindset, positive approach and proud in winning business.
- 5+ years’ experience in B2B Marketing Operations within a B2B technology environment.
- Expertise in marketing automation platform - HubSpot and CRM systems - Salesforce and intent platform 6Sense and Cognism.
- Experience with data analysis, reporting, dashboards, and funnel performance measurement.
- Solid understanding of lead management, attribution models, and demand generation workflows.
- High attention to detail with a process‑driven and analytical mindset.
- Ability to manage multiple priorities and projects in a fast‑paced, cross‑functional environment.
- Strong communication skills with the ability to translate data into actionable insights.
- Business, Marketing, Analytics, or equivalent degree or experience.
- Proactive, self‑motivated, and comfortable working with incomplete or complex data.
- Fluent in English; additional languages are a plus.
Benefits:
- Pension Plan
- Hybrid working
- Bonus Plan
- 25 days Holiday
- Private Medical
Beyond the Job: We’re proud of our focus on Environment, Social and Governance as well as the passion we display for the communities where we live and work.
EEO (Equal Employments Opportunities) Statement: Expereo is an Equal Opportunities employer who aims to support and celebrate every employee that comes through our doors. We respect and support all of our people regardless of background, religion, nationality, sexual orientation, age, or physical condition.
Marketing Operations Analyst in London employer: Expereo
Contact Detail:
Expereo Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Operations Analyst in London
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect with potential colleagues on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show off your skills! Create a portfolio or a personal website showcasing your marketing projects, dashboards, and any data analysis you've done. This gives you a chance to demonstrate your expertise beyond just a CV.
✨Tip Number 3
Prepare for interviews by researching the company and its marketing strategies. Be ready to discuss how your experience with tools like HubSpot and Salesforce can help optimise their operations. Tailor your answers to show you're the perfect fit!
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re genuinely interested in joining our team at Expereo.
We think you need these skills to ace Marketing Operations Analyst in London
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Marketing Operations Analyst role. Highlight your experience with marketing automation platforms like HubSpot and CRM systems such as Salesforce. We want to see how your skills align with our needs!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to explain why you're passionate about this role and how your analytical mindset can drive smarter marketing decisions at Expereo. Let us know what makes you the perfect fit!
Showcase Your Analytical Skills: Since this role is highly analytical, be sure to include examples of how you've used data analysis to improve marketing performance in the past. We love seeing how you can turn numbers into actionable insights!
Apply Through Our Website: We encourage you to apply through our website for a smoother application process. It’s the best way for us to receive your application and get you on the path to joining our dynamic team!
How to prepare for a job interview at Expereo
✨Know Your Tools
Familiarise yourself with the marketing automation platforms and CRM systems mentioned in the job description, like HubSpot and Salesforce. Be ready to discuss how you've used these tools in past roles to optimise processes and improve data accuracy.
✨Showcase Your Analytical Skills
Prepare to share specific examples of how you've analysed marketing performance trends in previous positions. Highlight any dashboards or reports you've built and how they contributed to better decision-making and ROI.
✨Understand the Full Funnel
Brush up on your knowledge of lead management, attribution models, and demand generation workflows. Be prepared to explain how you would manage and optimise marketing operations processes across the full funnel, as this is crucial for the role.
✨Communicate Clearly
Practice translating complex data into actionable insights. During the interview, aim to communicate your thoughts clearly and concisely, demonstrating your strong communication skills and ability to work cross-functionally with teams.