At a Glance
- Tasks: Lead creative strategy and develop iconic campaigns for global brands.
- Company: Join Expedia Group, a leader in travel and marketing innovation.
- Benefits: Competitive salary, inclusive culture, and opportunities for professional growth.
- Other info: Dynamic environment with a focus on creativity and collaboration.
- Why this job: Make a real impact on global marketing while working with diverse teams.
- Qualifications: 15+ years in creative roles, strong leadership, and strategic thinking skills.
The predicted salary is between 45000 - 55000 £ per year.
- Creative Director (AD)
- About Expedia
Expedia Group's Global Marketing Communications team is dedicated to developing and executing innovative and effective global marketing across our family of brands.
Within this organization, the Creative team is Expedia Group's center of creative excellence, and is responsible for developing high-impact, iconic and culturally relevant creative for consumer marketing, content and experiences across all our brands.
What you'll do
- As an Executive Creative Director, you will play a critical role in defining our creative strategy:
- Conceiving and executing campaigns, producing creative assets, and developing ideas for how our brands' value propositions and positioning come to life
- You will partner across the company— with brand strategists, product and technology professionals, producers, customer engagement specialists
- Develop a deep understanding of our brands' needs, to leverage insights that solve strategic problems, and to evangelize for the power of great creative work to shift perception and drive results
- Working with external partners and agencies, as well as a global team you will help build, lead, and mentor, you will do everything from conceptualizing campaigns to reviewing creative work, serving as a strong voice, educator, and leader of others
- Ideal candidates are able to work flexibly and fluidly, build trust with others, and see the big picture while keeping an eye on every detail
Who you are
- Deep experience (15+ years) as an Art Director or Copywriter in agency or in-house environments; experience with global lifestyle or cultural-impact brands preferred
- Deep craft experience in your creative field with highly developed ability to develop strategic thinking and creative concepts that result in compelling campaigns and creative work
- Ability to creative direct all work, whether through external agencies, freelance vendors, or internal production resources, ensuring best-in-class work is delivered on time and within budget
- Experience acting as brand client with large agencies and ability to direct agency work
- Proven ability building and leading global teams in a self-directed way
- Experience developing ideas and assets across all platforms and channels
- Excellent written and oral communication skills, including the ability to create and deliver presentations that articulate ideas in a compelling manner to build acceptance and support
- Proven record of working successfully with cross-functional groups, both internally and externally, in fast-paced environments with changing direction
- #LI-LW1
- About Expedia Group
Expedia Group (NASDAQ: EXPE) powers travel for everyone, everywhere through our global platform.
Driven by the core belief that travel is a force for good, we help people experience the world in new ways and build lasting connections.
We provide industry-leading technology solutions to fuel partner growth and success, while facilitating memorable experiences for travelers.
Expedia Group's family of brands includes
- Brand Expedia
- Hotels. com
- Expedia Partner Solutions
- Vrbo
- Egencia
- trivago
- Orbitz
- Travelocity
- Hotwire
- Wotif
- ebookers
- Cheap Tickets
- Expedia Group Media Solutions
- Expedia Local Expert
- Car Rentals. com
- and Expedia Cruises
2021 Expedia, Inc. All rights reserved. Trademarks and logos are the property of their respective owners. CST: 2029030-50
Expedia is committed to creating an inclusive work environment with a diverse workforce.
All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.
This employer participates in E-Verify.
The employer will provide the Social Security Administration (SSA) and, if necessary, the Department of Homeland Security (DHS) with information from each new employee's I-9 to confirm work authorization.
- Job Info
- Type: Full time
- Location: USA - California - San Francisco, UK - London
- #J-18808-Ljbffr
Creative Director (AD) in Whitehall employer: Expedia, Inc.
At Expedia, Inc., we pride ourselves on being an excellent employer by offering a dynamic work culture that encourages innovation and collaboration. Our commitment to employee growth is evident through mentorship opportunities and continuous learning in cutting-edge technologies like AWS. Located in a vibrant tech hub, we provide our team with the unique advantage of working on mission-critical services that impact global pricing strategies while enjoying a diverse and inclusive environment.
StudySmarter Expert Advice🤫
We think this is how you could land Creative Director (AD) in Whitehall
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Expedia, Inc. and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Expedia, Inc. are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Expedia, Inc. on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Expedia, Inc.. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Creative Director (AD) in Whitehall
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Expedia, Inc.. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Expedia, Inc.:Show us that you’ve done your homework! In your application, briefly mention what you admire about Expedia, Inc.’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Expedia, Inc.
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Expedia, Inc. will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Expedia, Inc., they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
