Sr Analyst, Performance Marketing (Metasearch)
Sr Analyst, Performance Marketing (Metasearch)

Sr Analyst, Performance Marketing (Metasearch)

Full-Time 36000 - 60000 ÂŁ / year (est.) Home office (partial)
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At a Glance

  • Tasks: Analyse data to optimise marketing campaigns and drive growth for travel brands.
  • Company: Join a leading travel company that values diversity and collaboration.
  • Benefits: Competitive salary, inclusive culture, and opportunities for professional growth.
  • Why this job: Make an impact in the travel industry while honing your analytical skills.
  • Qualifications: Degree in a related field and experience in performance marketing preferred.
  • Other info: Be part of a dynamic team with a passion for travel and innovation.

The predicted salary is between 36000 - 60000 ÂŁ per year.

Why Join Us? To shape the future of travel, people must come first. Guided by our Values and Leadership Agreements, we foster an open culture where everyone belongs, differences are celebrated and know that when one of us wins, we all win.

Introduction to the Team: We create and deliver an aligned, dedicated marketing strategy to fuel each Expedia Group brand's success. Since our travelers interact with us through our brands, we have a brand focus in our marketing, while leveraging the scale and efficiency we’ve built in functional expertise.

We are looking for a motivated individual contributor with phenomenal analytical and storytelling skills to join our global team to manage Air and Package Metasearch partnerships! You’ll be at the forefront of data analysis, handling data to advise business decisions to support the Metasearch team.

In this role, you will:

  • Understand the complexities of partner campaign performance drivers and conduct in depth analysis to capture impactful insights on growth opportunities and measure channel performance.
  • Optimize campaign delivery to grow bookings at a targeted return on investment, ensuring the right balances across spend, volume, and efficiency.
  • Recommend changes to spend levels, surface test opportunities, develop measurement frameworks, and evaluate experiment results.
  • Build regular reporting and dashboards that enable P&L management, highlight performance trends, and support day‑to‑day decision‑making.
  • Ensure ads are correctly configured, performing as expected, and tracked consistently across internal and external systems.
  • Troubleshoot operational issues with partners and cross‑functional teams, driving swift, data‑backed resolutions.
  • Develop and maintain strong relationships with internal collaborators and external Metasearch partners.
  • Stay informed on industry and competitive trends, proactively sharing insights, test results, and market developments to strengthen team strategy.

Experience and qualifications:

  • Bachelor’s degree in a related field with strong analytical focus, or equivalent professional experience.
  • Experience in the Air/Flights/Airlines domain is highly preferable, especially within performance marketing or commercial analytics.
  • Experience working in a data‑driven commercial environment.
  • 3+ years in online marketing; CPC campaign management (Metasearch or SEM) preferred.
  • Comfortable working with data at scale, understanding databases, and navigating large datasets.
  • Proficient in Excel; basic–intermediate SQL required.
  • Experience with Tableau or similar data visualization tools preferred.
  • Knowledge of Python or other data‑processing languages a plus.
  • Strong quantitative and analytical abilities, with comfort using data to inform decisions.
  • Exceptional attention to detail and ability to manage complex, time‑sensitive initiatives.
  • Strong communication and stakeholder management skills.
  • Independent, proactive, and a self‑starter who takes ownership of outcomes.
  • Highly collaborative, with a bias for action.
  • Passion for the travel industry a strong plus.

Accommodation requests: If you need assistance with any part of the application or recruiting process due to a disability, or other physical or mental health conditions, please reach out to our Recruiting Accommodations Team through the Accommodation Request.

Expedia is committed to creating an inclusive work environment with a diverse workforce. All qualified applicants will receive consideration for employment without regard to race, religion, gender, sexual orientation, national origin, disability or age.

Sr Analyst, Performance Marketing (Metasearch) employer: Expedia, Inc.

At Expedia Group, we prioritise our people and foster an inclusive culture where diversity is celebrated and collaboration thrives. As a Sr Analyst in Performance Marketing, you'll have the opportunity to work with a global team, leveraging your analytical skills to drive impactful marketing strategies in the dynamic travel industry. With a commitment to employee growth and recognition as a Best Place to Work, we offer a supportive environment that empowers you to excel and innovate.
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Contact Detail:

Expedia, Inc. Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Sr Analyst, Performance Marketing (Metasearch)

✨Tip Number 1

Network like a pro! Reach out to current employees on LinkedIn or at industry events. A friendly chat can give you insider info and maybe even a referral, which is always a bonus!

✨Tip Number 2

Prepare for the interview by diving deep into the company’s values and recent projects. Show us that you’re not just another candidate; you’re genuinely excited about what we do and how you can contribute!

✨Tip Number 3

Practice your storytelling skills! We love candidates who can weave data into compelling narratives. Think about how your past experiences can showcase your analytical prowess and problem-solving abilities.

✨Tip Number 4

Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re serious about joining our team!

We think you need these skills to ace Sr Analyst, Performance Marketing (Metasearch)

Analytical Skills
Data Analysis
CPC Campaign Management
SQL
Excel
Tableau
Python
Communication Skills
Stakeholder Management
Attention to Detail
Problem-Solving Skills
Collaboration
Proactive Attitude
Understanding of Metasearch

Some tips for your application 🫡

Show Off Your Analytical Skills: Make sure to highlight your analytical prowess in your application. We want to see how you can turn data into actionable insights, especially in the context of performance marketing. Use specific examples from your past experiences to demonstrate your skills!

Tailor Your Story: When writing your application, tailor your story to fit the role. We love a good narrative, so explain how your background in online marketing and data analysis aligns with what we’re looking for. Make it personal and engaging!

Be Detail-Oriented: Attention to detail is key in this role, so make sure your application reflects that. Double-check for any typos or errors, and ensure your formatting is consistent. A polished application shows us you care about quality!

Apply Through Our Website: Don’t forget to apply through our official website! It’s the best way to ensure your application gets to us directly. Plus, you’ll find all the info you need about the role and our company culture there!

How to prepare for a job interview at Expedia, Inc.

✨Know Your Numbers

As a Sr Analyst in Performance Marketing, you'll be dealing with data all the time. Brush up on your analytical skills and be ready to discuss specific metrics you've worked with. Think about how you’ve optimised campaigns in the past and be prepared to share those success stories.

✨Master the Art of Storytelling

You’ll need to translate complex data into actionable insights. Practice explaining your analysis in a way that’s engaging and easy to understand. Use examples from your previous roles where your insights led to significant business decisions or improvements.

✨Familiarise Yourself with Tools

Make sure you're comfortable with Excel, SQL, and any data visualisation tools like Tableau. If you have experience with Python, don’t hesitate to mention it! Be ready to discuss how you’ve used these tools to drive results in your past roles.

✨Show Your Passion for Travel

Since this role is within the travel industry, let your enthusiasm shine through! Share your experiences related to travel, whether personal or professional, and how they connect to your work in performance marketing. This will help you stand out as a candidate who truly understands the industry.

Sr Analyst, Performance Marketing (Metasearch)
Expedia, Inc.
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  • Sr Analyst, Performance Marketing (Metasearch)

    Full-Time
    36000 - 60000 ÂŁ / year (est.)
  • E

    Expedia, Inc.

    1000-5000
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