At a Glance
- Tasks: Dive into data to enhance customer journeys and drive impactful marketing solutions.
- Company: Join Expedia Group, a global leader in travel technology and customer engagement.
- Benefits: Flexible work environment, competitive salary, and opportunities for career growth.
- Why this job: Make a real difference in how millions experience travel through data-driven insights.
- Qualifications: 4+ years in CRM tech, Salesforce Marketing Cloud expertise, and strong data skills.
The predicted salary is between 63000 - 77000 £ per year.
At Expedia Group, we help travelers explore the world, one journey at a time.
As a global travel company powered by passionate people, trusted partnerships, and leading technology, we connect travelers, partners, and advertisers through our consumer brands, B2B network, and travel advertising business.
Here, you’ll do meaningful work that helps millions of people discover, book, and experience travel with more ease, confidence, and joy.
Our five Behaviors-Traveler First, Think Big, Operate with Excellence, Ownership Mindset, and Succeed Together-help foster a supportive environment where people can grow their careers and have the flexibility, benefits, and support to do their best work.
Join us and build for travelers everywhere.
Expedia Group is looking for extraordinary talent to jointhe Customer Engagement Marketing Team to dive deep in the data needs, solutions, and outcomes for all things CRM and outbound.
Everything we do is powered by data, from who we send to, when we send it and what is sent.
Getting the data right is a critical part to our operation.
If you like connecting with data experts from scientist, engineers, and marketers daily and turning data into powerful personalization, this is the role for you.
You will work in a truly customer focused organization and bring the depth of thinking to solve problemsand drive incremental business value through the direct communication channels we havewith our customers like email marketing, push notifications and in product messaging.
What you’ll do
- Participate in discovery sessions with project teams to understand data requirements needed to support solution implementations.
- Work with marketing mangers to document all data needs required for a campaign, program, or communication.
- For our transition to a new platform, you would work daily with the transition lead to ensure all data elements for audience, content and measurement are accounted for.
- For transition to a new platform, spend time in the platform assisting engineers or marketers in creating new content and audiences.
- For transition to a new platform, helping in the QA of all assets from the build to launch to the monitoring period.
- Consult with data and performance on data requirements to measure the performance on the communication from CRM metrics to revenue metrics.
- Work with data scientist that are creating new models to gather data elements need to execute and connect the model to the right parts of the platform.
Experience and Qualifications
- 4+ years of experience in CRM Technology, utilizing Salesforce Marketing Cloud to create automated and personalized customer journeys.
Leveraging all aspects of the platform – Journey Builder, Automation Studio, Email Studio, Intelligence Reports, Einstein etc
- Several years experience of SQL, HTML, CSS and Marketing Cloud scripting languages (AMPscript, GTL & SSJS)
- Knowledge of data concepts like relational data, data types, variables, data transformation, etc.
Able to conceptualize how data flows, where it comes from and how to transform it to be useful in marketing comms and proactively query new and existing data sets
- The ability to speak with both technical people like software engineers and non-technical people like marketing managers, helping to bridge the gap and "translate" between the two groups
- Experience with structuring customer and business problems and solutions to address - determining tangible actions and driving forward the execution of initiatives to solve problems
- Ability to work in a very dynamic environment and keep track of constantly changing requirements and intersecting projects
- Proficiency with productivity software such as Excel, Power Point, Confluence, and Jira
- Experience with data security (including PCI, PII data), as well as CCPA and GDPR privacy laws and regulations
- Intimate knowledge on how data is used to power outbound communications in B2C
- Technical experience in cloud and big data technologies
- Self-starter who enjoys taking on challenging problems and operationalizing solutions
- Previous success building strong partnerships and relationships with clients/stakeholders in a wide range of roles and levels, across the institution
- Strong commercial acumen and the ability to simplify and communicate complex concepts concisely and clearly
- Strong relationship and facilitation skills both within diverse engineering and global cross-functional organizations
- Accommodation requests
Expedia Group is committed to providing an inclusive and accessible recruiting experience.
If you need an accommodation or adjustment due to a disability during the application or recruiting process, please submit a request at https://expedia. service-now. com/askeg?id=job_accommodation.
About Expedia Group
Expedia Group includes three flagship consumer brands - Expedia, Hotels. com, and Vrbo - along with a leading B2B travel business and travel advertising offerings.
Across our brands and business, we help travelers explore the world with confidence and ease.
Important notice
Employment opportunities and job offers at Expedia Group will always come from Expedia Group’s Talent Acquisition and hiring teams.
Never share sensitive personal information unless you are confident of the recipient.
Expedia Group does not extend job offers via email or messaging tools to individuals with whom we have not made prior contact.
Our email domain is @expediagroup. com.
Equal Opportunity
Expedia is committed to creating an inclusive work environment with a diverse workforce.
All qualified applicants will receive consideration for employment without regard to race, religion, gender, sexual orientation, national origin, disability or age.
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Senior CRM Solution Specialist employer: Expedia, Inc.
At Expedia, Inc., we pride ourselves on being an excellent employer by offering a dynamic work culture that encourages innovation and collaboration. Our commitment to employee growth is evident through mentorship opportunities and continuous learning in cutting-edge technologies like AWS. Located in a vibrant tech hub, we provide our team with the unique advantage of working on mission-critical services that impact global pricing strategies while enjoying a diverse and inclusive environment.
StudySmarter Expert Advice🤫
We think this is how you could land Senior CRM Solution Specialist
✨Get to Know the Company Culture
Before jumping into applications, it’s super helpful to understand the vibe at Expedia, Inc.. Check out their social media, read reviews on sites like Glassdoor, and see how they engage with customers. It'll give you clues on their values and help tailor your conversation during interviews.
✨Join Customer Support Communities
Dive into online communities like those on Reddit or LinkedIn where customer support pros hang out. Participating in discussions or asking questions can make you more visible to potential recruiters and help you learn about job openings at companies like Expedia, Inc. before they even post them.
✨Attend Job Fairs or Networking Events
Look out for local job fairs or events specifically for customer support roles. This is your chance to meet hiring managers face-to-face, and you might even get the opportunity to interview on the spot!
✨Show Off Your Skills with Customer Interactions
In the customer support world, showcasing your communication skills is key. Consider creating a short video introducing yourself or even doing a mock call to showcase your abilities. It's a memorable way to stand out, especially if you can share this during your interview process!
We think you need these skills to ace Senior CRM Solution Specialist
Some tips for your application 🫡
Show Off Your Communication Skills:In customer support, clear communication is key. Make sure your CV highlights any experience you've had in customer-facing roles and your ability to resolve issues. Don't shy away from including specific examples of how you've gone above and beyond to help customers – this really shows your potential in the role.
Tailor Your Cover Letter to Expedia, Inc.:Your cover letter is your chance to shine! Tell us why you want to work at Expedia, Inc. specifically. Mention any unique aspects of our company that resonate with you and how your skills can enhance our customer support. This personal touch will set your application apart from the rest!
Highlight Any Relevant Tools or Tech Skills:If you've used customer support software like Zendesk or Freshdesk or have experience with CRM systems, make sure to mention these in your application. Being familiar with industry-standard tools can be a big plus for us when we’re reviewing applications, as it shows you can hit the ground running!
Demonstrate Your Problem-Solving Skills:Customer support roles often require a knack for problem-solving. In your application, share examples of past experiences where you've tackled tough situations or resolved conflicts effectively. This will give us a good sense of how you handle challenges—an essential skill for success at Expedia, Inc.!
How to prepare for a job interview at Expedia, Inc.
✨Show Off Your People Skills
In customer support, it's all about communicating effectively. Prepare to share instances from your past experiences where you handled difficult customers or resolved conflicts. We want to hear how you empathised and found the best solutions, so think of specific examples to back up your stories!
✨Know the Tools of the Trade
Familiarise yourself with common customer support tools like Zendesk or Freshdesk, and make sure to review how you’ve used any similar systems in the past. During the interview, being able to discuss your hands-on experience with software or ticketing systems can really set you apart from the competition, so don’t skip this prep!
✨Show Genuine Enthusiasm
As this is a full-time role, employers want someone who isn’t just looking for any job, but wants to grow within customer support. Make sure to express your enthusiasm for helping customers and your desire to develop your skills. Show them why you're passionate about this field!
✨Practice Common Scenarios
Be prepared for role-playing scenarios where you might have to reassess a solution with a frustrated customer or explain a complex process in simple terms. Practising these common scenarios can help us feel more confident and demonstrate our practical skills effectively during the interview.
