Sr Analyst, Performance Marketing (Metasearch) in City of Westminster
Sr Analyst, Performance Marketing (Metasearch)

Sr Analyst, Performance Marketing (Metasearch) in City of Westminster

City of Westminster Full-Time 28800 - 48000 £ / year (est.) Home office (partial)
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At a Glance

  • Tasks: Analyse data to optimise marketing campaigns and drive growth in the travel industry.
  • Company: Join a leading global travel company with a focus on innovation and collaboration.
  • Benefits: Competitive salary, flexible working options, and opportunities for professional development.
  • Why this job: Make an impact in the travel sector while honing your analytical and storytelling skills.
  • Qualifications: Bachelor's degree or equivalent experience, with a strong analytical focus and marketing background.
  • Other info: Dynamic team environment with a passion for travel and career advancement opportunities.

The predicted salary is between 28800 - 48000 £ per year.

We are looking for a motivated individual contributor with phenomenal analytical and storytelling skills to join our global team to manage Air and Package Metasearch partnerships. You will be at the forefront of data analysis, handling data to advise business decisions to support the Metasearch team.

Responsibilities

  • Understand the complexities of partner campaign performance drivers and conduct in-depth analysis to capture impactful insights on growth opportunities and measure channel performance.
  • Optimize campaign delivery to grow bookings at a targeted return on investment, ensuring the right balances across spend, volume, and efficiency.
  • Recommend changes to spend levels, surface test opportunities, develop measurement frameworks, and evaluate experiment results.
  • Build regular reporting and dashboards that enable P&L management, highlight performance trends, and support day-to-day decision-making.
  • Ensure ads are correctly configured, performing as expected, and tracked consistently across internal and external systems.
  • Troubleshoot operational issues with partners and cross-functional teams, driving swift, data-backed resolutions.
  • Develop and maintain strong relationships with internal collaborators and external Metasearch partners.
  • Stay informed on industry and competitive trends, proactively sharing insights, test results, and market developments to strengthen team strategy.

Experience and Qualifications

  • Bachelor's degree in a related field with strong analytical focus, or equivalent professional experience.
  • Experience in the Air/Flights/Airlines domain is highly preferable, especially within performance marketing or commercial analytics.
  • Experience working in a data-driven commercial environment.
  • 3+ years in online marketing; CPC campaign management (Metasearch or SEM) preferred.
  • Comfortable working with data at scale, understanding databases, and navigating large datasets.
  • Proficient in Excel; basic-intermediate SQL required.
  • Experience with Tableau or similar data visualization tools preferred.
  • Knowledge of Python or other data-processing languages is a plus.
  • Strong quantitative and analytical abilities, with comfort using data to inform decisions.
  • Exceptional attention to detail and ability to manage complex, time-sensitive initiatives.
  • Strong communication and stakeholder management skills.
  • Independent, proactive, and a self-starter who takes ownership of outcomes.
  • Highly collaborative, with a bias for action.
  • Passion for the travel industry is a strong plus.

Accommodation requests: If you need assistance with any part of the application or recruiting process due to a disability, or other physical or mental health conditions, please reach out to our Recruiting Accommodations Team through the Accommodation Request.

EEO Statement: Expedia Group is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, religion, gender, sexual orientation, national origin, disability or age.

Sr Analyst, Performance Marketing (Metasearch) in City of Westminster employer: Expedia, Inc.

At Expedia Group, we pride ourselves on being an exceptional employer, offering a dynamic work culture that fosters collaboration and innovation. Our commitment to employee growth is evident through continuous learning opportunities and a supportive environment that values diverse perspectives. Located in a vibrant industry, our team members enjoy the unique advantage of working at the forefront of travel technology, making a meaningful impact while enjoying a healthy work-life balance.
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Contact Detail:

Expedia, Inc. Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Sr Analyst, Performance Marketing (Metasearch) in City of Westminster

✨Tip Number 1

Network like a pro! Reach out to folks in the industry, especially those who work in performance marketing or metasearch. A friendly chat can lead to insider info about job openings that aren't even advertised yet.

✨Tip Number 2

Show off your analytical skills! Prepare a mini case study or analysis related to metasearch campaigns. This will not only demonstrate your expertise but also give you something tangible to discuss during interviews.

✨Tip Number 3

Stay updated on industry trends! Follow relevant blogs, podcasts, and news sources. Being able to discuss recent developments in the air travel or performance marketing space can really impress potential employers.

✨Tip Number 4

Apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you're genuinely interested in joining our team at StudySmarter.

We think you need these skills to ace Sr Analyst, Performance Marketing (Metasearch) in City of Westminster

Analytical Skills
Storytelling Skills
Data Analysis
Campaign Performance Analysis
Optimisation of Campaign Delivery
Reporting and Dashboard Creation
Troubleshooting Operational Issues
Stakeholder Management
Excel Proficiency
SQL Knowledge
Experience with Tableau
Knowledge of Python
Attention to Detail
Time Management
Collaboration Skills

Some tips for your application 🫡

Show Off Your Analytical Skills: Make sure to highlight your analytical prowess in your application. We want to see how you can turn data into actionable insights, so share examples of your past experiences where you've done just that!

Tailor Your Application: Don’t just send a generic application! Take the time to tailor your CV and cover letter to reflect the specific skills and experiences mentioned in the job description. We love seeing candidates who take the extra step to connect their background with our needs.

Be Clear and Concise: When writing your application, clarity is key. Use straightforward language and get to the point quickly. We appreciate well-structured applications that are easy to read and understand.

Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it’s super easy to do!

How to prepare for a job interview at Expedia, Inc.

✨Know Your Data Inside Out

Make sure you’re comfortable discussing data analysis and performance metrics. Brush up on your Excel skills and be ready to talk about how you've used data to drive decisions in past roles, especially in the context of performance marketing.

✨Showcase Your Storytelling Skills

Prepare to explain complex data insights in a way that’s easy to understand. Think of examples where you’ve turned data into actionable strategies, particularly in the travel or airline sectors, as this will resonate well with the interviewers.

✨Demonstrate Your Problem-Solving Abilities

Be ready to discuss specific challenges you’ve faced in campaign management and how you resolved them. Highlight your experience troubleshooting issues with partners and cross-functional teams, showcasing your analytical approach to finding solutions.

✨Stay Updated on Industry Trends

Research current trends in the metasearch and travel industry before your interview. Being able to discuss recent developments or competitive insights will show your passion for the field and your proactive nature, which is key for this role.

Sr Analyst, Performance Marketing (Metasearch) in City of Westminster
Expedia, Inc.
Location: City of Westminster
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  • Sr Analyst, Performance Marketing (Metasearch) in City of Westminster

    City of Westminster
    Full-Time
    28800 - 48000 £ / year (est.)
  • E

    Expedia, Inc.

    1000-5000
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