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- Tasks: Lead the creation of engaging customer experiences in travel marketing.
- Company: Join Expedia Group, a leader in global travel technology and solutions.
- Benefits: Enjoy travel perks, flexible work options, and generous time-off.
- Why this job: Shape the future of travel in a diverse, inclusive culture that celebrates differences.
- Qualifications: 6+ years in product management with a focus on customer-centric solutions.
- Other info: Recognised as a Best Place to Work by Glassdoor in 2024.
The predicted salary is between 48000 - 84000 ÂŁ per year.
Senior Product Manager, Acquisition Marketing Growth
Join to apply for the Senior Product Manager, Acquisition Marketing Growth role at Expedia Group
Senior Product Manager, Acquisition Marketing Growth
Join to apply for the Senior Product Manager, Acquisition Marketing Growth role at Expedia Group
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Expedia Group brands power global travel for everyone, everywhere. We design cutting-edge tech to make travel smoother and more memorable, and we create groundbreaking solutions for our partners. Our diverse, vibrant, and welcoming community is essential in driving our success.
Why Join Us?
To shape the future of travel, people must come first. Guided by our Values and Leadership Agreements, we foster an open culture where everyone belongs, differences are celebrated and know that when one of us wins, we all win.
We provide a full benefits package, including exciting travel perks, generous time-off, parental leave, a flexible work model (with some pretty cool offices), and career development resources, all to fuel our employees\’ passion for travel and ensure a rewarding career journey. We’re building a more open world. Join us.
Senior Product Manager- Acquisition Marketing Growth
Introduction To Team
Expedia Group believes that travel is a force for good. The Acquisition Marketing Growth Experiences (AMG) team works to efficiently bring travelers into the Expedia ecosystem by creating intelligent, relevant, and highly engaging experiences. These experiences warmly welcome travelers, help them discover our brands, products, and value propositions, and serve as a delightful springboard into trip discovery, planning, and shopping.
The AMG team owns the end-to-end experience at the top of the funnel, including the technology and tools that shape the first impression for every traveler. We partner closely with Expedia Brands and SEM/SEO/Metasearch marketing teams to drive top-of-funnel acquisition goals.
In This Role You Will
- Strategize, build, and improve customer experiences by examining new ideas for solutions, methods, and products with cross-functional partners to ensure alignment with business goals.
- Use both quantitative and qualitative data to make informed prioritization decisions and expand metrics to deepen understanding of product performance.
- Develop strong relationships with Expedia Marketing teams to leverage domain knowledge, influence decisions, and drive ROI for marketing spend.
- Create advanced frameworks to test hypotheses and assess the impact of complex decisions across various scenarios.
- Collaborate with development teams and ML partners to deliver highly relevant and optimized experiences.
- Use storytelling and persuasive influencing techniques to build trust and long-term relationships with teams and stakeholders.
- Hold yourself and your team accountable for meeting departmental goals while inspiring alignment with EG’s vision, mission, and values.
- Execute efficiently in a fast-paced, fluid environment where change is constant.
- Mentor others in decision-making frameworks, linking data and insights, and evaluating risks to ensure beneficial outcomes.
Experience And Qualifications
- You are a strategic product thinker with 6+ years of experience launching successful customer-centric products and driving improvements through deep customer understanding and experimentation.
- You possess a strong understanding of AI/ML technologies and know how to leverage them to enhance user experiences.
- You have owned multiple, unrelated product areas and developed product strategy, roadmaps, and go-to-market plans.
- You have a bias to action and are familiar with collaborative, lean, and fast-moving environments.
- You have experience working in high-growth companies and driving improvements in paid and organic acquisition.
- You are naturally curious, humble, and passionate, with a desire to continuously learn and understand the levers that drive profitable growth—especially in the AI/ML space.
- You are a strong communicator who excels in storytelling and can clearly convey both product vision and nuanced product details.
- You have experience in the online travel industry or in e-commerce/marketplaces.
Accommodation requests
If you need assistance with any part of the application or recruiting process due to a disability, or other physical or mental health conditions, please reach out to our Recruiting Accommodations Team through the Accommodation Request.
We are proud to be named as a Best Place to Work on Glassdoor in 2024 and be recognized for award-winning culture by organizations like Forbes, TIME, Disability:IN, and others.
Expedia Group\’s family of brands includes: Brand Expedia, Hotels.com, Expedia Partner Solutions, Vrbo, trivago, Orbitz, Travelocity, Hotwire, Wotif, ebookers, CheapTickets, Expedia Group Media Solutions, Expedia Local Expert, CarRentals.com, and Expedia Cruises. 2024 Expedia, Inc. All rights reserved. Trademarks and logos are the property of their respective owners. CST: 2029030-50
Employment opportunities and job offers at Expedia Group will always come from Expedia Group’s Talent Acquisition and hiring teams. Never provide sensitive, personal information to someone unless you’re confident who the recipient is. Expedia Group does not extend job offers via email or any other messaging tools to individuals with whom we have not made prior contact. Our email domain is @expediagroup.com. The official website to find and apply for job openings at Expedia Group is careers.expediagroup.com/jobs.
Expedia is committed to creating an inclusive work environment with a diverse workforce. All qualified applicants will receive consideration for employment without regard to race, religion, gender, sexual orientation, national origin, disability or age.
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Senior Product Manager, Acquisition Marketing Growth employer: Expedia Group
Contact Detail:
Expedia Group Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Product Manager, Acquisition Marketing Growth
✨Tip Number 1
Familiarise yourself with the latest trends in acquisition marketing and AI/ML technologies. This knowledge will not only help you understand the role better but also allow you to engage in meaningful conversations during interviews.
✨Tip Number 2
Network with current or former employees of Expedia Group, especially those in product management or marketing roles. They can provide valuable insights into the company culture and expectations, which can be a game-changer in your application process.
✨Tip Number 3
Prepare to discuss specific examples of how you've used data to drive product decisions in previous roles. Being able to articulate your experience with quantitative and qualitative data will demonstrate your fit for the position.
✨Tip Number 4
Showcase your storytelling skills by preparing a compelling narrative about your career journey and how it aligns with Expedia's mission. This will help you connect with interviewers on a personal level and highlight your passion for travel.
We think you need these skills to ace Senior Product Manager, Acquisition Marketing Growth
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in product management, particularly in acquisition marketing and growth. Use specific examples that demonstrate your success in launching customer-centric products.
Craft a Compelling Cover Letter: In your cover letter, express your passion for travel and how your skills align with the role. Mention your understanding of AI/ML technologies and how you can leverage them to enhance user experiences at Expedia Group.
Showcase Your Data Skills: Since the role involves using quantitative and qualitative data, provide examples of how you've used data to make informed decisions in previous roles. Highlight any frameworks or methodologies you've developed to assess product performance.
Demonstrate Collaboration: Emphasise your experience working with cross-functional teams. Provide examples of how you've built strong relationships with marketing teams and other stakeholders to drive successful outcomes.
How to prepare for a job interview at Expedia Group
✨Showcase Your Strategic Thinking
As a Senior Product Manager, it's crucial to demonstrate your ability to strategise and think critically. Prepare examples of how you've successfully launched customer-centric products and improved user experiences through data-driven decisions.
✨Highlight Your AI/ML Knowledge
Given the emphasis on AI/ML technologies in this role, be ready to discuss your understanding and experience with these tools. Share specific instances where you've leveraged AI/ML to enhance product performance or user engagement.
✨Communicate Effectively
Strong communication skills are essential for this position. Practice storytelling techniques to convey your product vision clearly and persuasively. Be prepared to explain complex ideas in a way that resonates with both technical and non-technical stakeholders.
✨Demonstrate Adaptability
The fast-paced nature of the role requires adaptability. Share examples of how you've thrived in dynamic environments, managed change effectively, and maintained focus on achieving departmental goals despite shifting priorities.
