Senior Product Marketing Specialist in London

We design cutting‑edge tech to make travel smoother and more memorable, and we create groundbreaking solutions for our partners. We provide a full benefits package, including exciting travel perks, generous time‑off, parental leave, a flexible work model (with some pretty cool offices), and career development resources.

In This Role, You Will

• Develop and execute go‑to‑market plans for key product initiatives, partnering closely with product, sales, and other cross‑functional teams to drive adoption and business impact.
• Translate complex product capabilities into clear, compelling value propositions and messaging tailored to specific customer segments and markets.
• Create and manage core product marketing collateral and sales enablement materials, ensuring they are accurate, up to date, and aligned to positioning and brand guidelines.
• Analyze product performance, customer insights, and competitive trends to inform product marketing strategy, campaign design, and roadmap prioritization.
• Collaborate across multiple product and business domains to ensure consistent narratives and to identify opportunities for cross‑sell, upsell, and integrated solutions.
• Leverage data and experimentation to refine positioning, measure the effectiveness of marketing activities, and iterate on campaigns and programs for continuous improvement.

Minimum Qualifications

• Bachelor’s degree in marketing, business, communications, or a related field, or equivalent practical experience.
• Experience in product marketing or a closely related marketing function supporting technology products or platforms.
• Demonstrated success owning go‑to‑market execution for features or products, including messaging, positioning, and launch activities.
• Experience collaborating with product management, sales, and other partners to deliver marketing programs aligned to business goals.

Preferred Qualifications

• Experience taking products or major features from concept through launch and driving scaled adoption across multiple customer segments.
• Experience with using creative tools (like Canva) and video/video editing tools (like Adobe Premiere, Adobe Rush, etc.) for designing compelling advertising assets.
• Understanding and use of AI tools in day‑to‑day work such as creating marketing assets, refining audience and distribution, creating agents for reducing repetitive tasks, and measuring engagement success.
• Familiarity with enterprise productivity platforms (such as Microsoft 365, Slack, Zoom, ServiceNow, or similar), or digital workplace technologies.
• Experience operating in a global, matrixed environment, managing stakeholders across multiple product domains and regions.
• Proven ability to use data, market research, and customer insights to shape product narratives, refine value propositions, and optimize campaigns.
• Experience working with or marketing technology products that incorporate AI‑driven systems, tools, or workflows and applying AI/ML concepts to real world products.

Accommodation Requests

If you need assistance with any part of the application or recruiting process due to a disability, or other physical or mental health conditions, please reach out to our Recruiting Accommodations Team through the Accommodation Request.

EEO Statement

Expedia is committed to creating an inclusive work environment with a diverse workforce. All qualified applicants will receive consideration for employment without regard to race, religion, gender, sexual orientation, national origin, disability or age.