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- Tasks: Lead brand strategy and execute innovative marketing campaigns for women's health.
- Company: Join Exeltis, a dynamic biopharmaceutical company focused on women's health.
- Benefits: Enjoy competitive salary, annual bonus, private medical insurance, and generous leave.
- Why this job: Make a real impact in women's health while growing your marketing career.
- Qualifications: Experience in brand management within the pharmaceutical industry, preferably in women's health.
- Other info: Collaborative environment with opportunities for professional growth and development.
The predicted salary is between 43200 - 72000 ÂŁ per year.
Exeltis is part of the Insud Pharma Group of biopharmaceutical organisations, with over 40 years of experience and operations in more than 50 countries. Exeltis UK was established in 2022 to bring Exeltis products to the UK market, our product portfolio spans menopause, pregnancy, sexual health and CNS, with a healthy pipeline and we are committed to finding clinical solutions to meet the unmet needs for women across key stages of their sexual and reproductive lives. This is an exciting phase in which to join Exeltis to realise their ambitions to become leaders in Women’s Health medicine and contribute to the strategy and culture that will lead to this success.
Join our UK marketing team as Senior Brand Manager, leading the strategy and execution of integrated, omnichannel brand initiatives. This role is ideal for a commercially minded marketer who thrives in a fast‑paced environment, partners closely with sales and cross‑functional teams, and drives brand growth through insight‑led strategy, high quality execution, and strong governance.
Key Responsibilities- Brand Strategy & Planning
- Developing and executing brand strategies aligned with business objectives for the women’s health portfolio
- Owning the annual brand plan, including positioning, messaging, and budget management
- Analysing market trends, customer insights, and competitive dynamics to identify growth opportunities
- Marketing Execution
- Leading the development and execution of integrated brand campaigns, leveraging a mix of traditional, digital, educational, and patient focused marketing approaches
- Owning the creation and delivery of high quality promotional and non‑promotional marketing materials, including detail aids, digital assets, educational materials, congress materials, and patient support resources
- Drive omnichannel marketing strategies across field force, digital, medical education, and patient support programs
- Initiating and managing healthcare professional and patient market research to generate insights into customer needs, behaviours, and decision making
- Cross Functional Collaboration
- Managing the end to end approval of local promotional and non‑promotional materials through medical, legal, and regulatory review processes, ensuring full compliance with the ABPI Code of Practice
- Working closely with sales team to ensure strong understanding of brand strategy and effective in field implementation
- Coordinating with agencies, vendors, and internal stakeholders to deliver high quality outputs on time
- Collaborating closely with global marketing colleagues to share best practices across markets
- Performance Management
- Tracking brand performance using KPIs, market research, and sales data
- Monitoring ROI of marketing activities and optimise plans based on performance insights
- Preparing and presenting brand performance reviews to senior leadership
- Compliance & Governance
- Ensuring all marketing activities comply with the ABPI Code of Practice, company policies, and regulatory & ethical standards
- Extensive commercial business experience within the pharmaceutical industry
- Strong experience in a Brand Manager or Senior Brand Manager role leading the brand strategy process, demonstrating commercial acumen
- Prior experience in women’s health is desirable
- Understanding of the ABPI code and UK governance environment
- Strong strategic thinking and brand leadership capabilities
- Deep knowledge of the UK Health system
- Omnichannel marketing experience, using data to guide effective and impactful omnichannel campaigns
- Excellent analytical, communication, and presentation skills
- Must be a strong collaborator, team player and individual contributor
- High level of ownership, agility, and results orientation
- Annual performance bonus
- Pension contributions
- Private medical insurance
- Income protection & life assurance
- 25 days’ annual leave, plus 3 additional days between Christmas and New Year
How to Apply: Please email your CV to: stephen@pccjobs.uk
Senior Brand Manager employer: Exeltis UK
Contact Detail:
Exeltis UK Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Brand Manager
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect with potential colleagues on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Prepare for interviews by researching Exeltis and their products. Understand their brand strategy and be ready to discuss how your experience aligns with their goals in women's health. Show them you're not just another candidate, but someone who truly gets their mission.
✨Tip Number 3
Practice your pitch! Be clear about your achievements and how they relate to the Senior Brand Manager role. Use specific examples that highlight your strategic thinking and results-driven approach to marketing.
✨Tip Number 4
Don't forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, it shows you're genuinely interested in joining the team at Exeltis and contributing to their exciting journey in women's health.
We think you need these skills to ace Senior Brand Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Senior Brand Manager role. Highlight your experience in brand strategy and any specific achievements in women's health. We want to see how your skills align with our mission at Exeltis!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you're passionate about women's health and how you can contribute to our goals. Keep it engaging and relevant to the job description.
Showcase Your Omnichannel Experience: Since this role involves omnichannel marketing, be sure to highlight any relevant experience you have. Share examples of campaigns you've led that used a mix of traditional and digital approaches to drive brand growth.
Apply Through Our Website: We encourage you to apply through our website for a smoother application process. It helps us keep track of your application and ensures you don’t miss out on any important updates from us!
How to prepare for a job interview at Exeltis UK
✨Know Your Brand Inside Out
Before the interview, dive deep into Exeltis' brand portfolio, especially in women's health. Understand their products, recent campaigns, and market positioning. This knowledge will help you demonstrate your passion and alignment with their mission during the conversation.
✨Showcase Your Strategic Thinking
Prepare to discuss specific examples of how you've developed and executed brand strategies in the past. Highlight your experience with omnichannel marketing and how you've used data to drive decisions. This will show that you can think strategically and act effectively in a fast-paced environment.
✨Emphasise Collaboration Skills
Since this role requires working closely with sales and cross-functional teams, be ready to share examples of successful collaborations. Talk about how you've managed projects with multiple stakeholders and ensured everyone was aligned with the brand strategy.
✨Be Ready for Compliance Questions
Given the importance of compliance in the pharmaceutical industry, brush up on the ABPI Code of Practice. Be prepared to discuss how you've navigated regulatory environments in previous roles and ensure your marketing activities were compliant while still being effective.
