General Manager

General Manager

Full-Time 80000 - 100000 £ / year (est.) No working from home possible
Executive Recruit

At a Glance

  • Tasks: Lead a fast-growing ecommerce business and drive operational excellence.
  • Company: Dynamic company in North London with ambitious growth plans.
  • Benefits: Opportunity for career progression to UK CEO and competitive salary.
  • Other info: Fast-paced environment with opportunities for innovation and influence.
  • Why this job: Shape the future of a thriving business and make impactful decisions.
  • Qualifications: 5+ years in senior management within ecommerce and strong P&L experience.

The predicted salary is between 80000 - 100000 £ per year.

The Opportunity

This is a rare and high-impact leadership role for a proven operator ready to step into the spotlight.

We’re looking for an ambitious, commercially relentless General Manager to take full P&L ownership of a fast-growing, multi-channel ecommerce business operating across B2B and B2C markets.

Based in North London, you won’t just manage the operation—you’ll shape its future.

The mandate is clear: deliver operational excellence, drive sustainable growth, and position yourself to transition from General Manager to UK CEO within a defined timeframe.

The Role

  • As General Manager, you will lead a sizeable, multi-site operation with full accountability for strategy, performance, and culture.
  • Own the UK P&L and drive top-line growth while optimising cost efficiency across all functions.
  • Champion a data-driven, customer-first culture that bridges B2B service excellence with B2C brand experience.
  • Drive continuous improvement in supply chain, logistics, and fulfilment to support a turnover in excess of £250M.
  • Act as the key interface between the UK business and group-level stakeholders, influencing board-level strategy.
  • Identify and execute new revenue streams, partnerships, and market opportunities.
  • The Ideal Candidate
  • A senior leader with deep ecommerce DNA and a track record of scaling businesses. You combine strategic vision with a willingness to roll up your sleeves when it counts.
  • 5+ years in a senior management role within a UK-based ecommerce business (B2B, B2C, or hybrid).
  • Proven track record of managing a P&L with turnover of £50M+, within consumer products, retail, or wholesale.
  • Commercially astute, with strong working knowledge of marketing, finance, and people operations.
  • Demonstrable experience leading multi-site operations and navigating complexity at pace.
  • A natural influencer—credible with warehouse teams and board members alike; able to communicate with impact at every level.
  • Resilient, action-oriented, and comfortable making high-stakes decisions under pressure.
  • #J-18808-Ljbffr

General Manager employer: Executive Recruit

As an Operations Director at our Cambridge location, you will join a forward-thinking company that prioritises innovation and operational excellence. We offer a collaborative work culture that fosters professional growth through continuous learning opportunities and mentorship, ensuring you can thrive in your career while making a meaningful impact on our manufacturing processes. Our commitment to employee well-being is reflected in our comprehensive benefits package and a supportive environment that values safety and quality.

Executive Recruit

Contact Details:

Executive Recruit Recruitment Team

We think you need these skills to ace General Manager

P&L Management
Ecommerce Expertise
Strategic Vision
Operational Excellence
Cost Efficiency Optimisation
Data-Driven Decision Making
Customer-Centric Approach