At a Glance
- Tasks: Lead digital marketing across UK, US, and EU, optimising campaigns and improving customer journeys.
- Company: Join a leading manufacturing business with a focus on innovation and growth.
- Benefits: Competitive salary of £50,000 plus benefits, with opportunities for professional development.
- Other info: Collaborative environment with opportunities to work across multiple markets.
- Why this job: Make a real impact in a dynamic role that shapes customer experiences and drives sales.
- Qualifications: 3-5 years in digital marketing with strong skills in SEO, PPC, and CRM systems.
The predicted salary is between 50000 - 50000 £ per year.
We are currently working with a leading manufacturing business who are looking for a Digital Marketing Manager to take ownership of digital activity across the UK, US and EU. This is an exciting opportunity for a commercially minded marketer to drive lead generation, improve online performance and help shape the customer journey from first touchpoint through to sales conversion.
Salary: £50,000 per annum + benefits
Location: Northamptonshire
Working across multiple territories, the Digital Marketing Manager will deliver and refine campaigns across PPC, SEO, paid social, remarketing, email and CRM. You will also play a key role in improving website content, landing pages and enquiry journeys, while ensuring all activity is measured and aligned with sales priorities.
This role will suit someone with experience in a B2B, technical or product-led environment, who is confident working with data and using insights to improve campaign performance. Strong experience with digital reporting tools, CRM systems and marketing automation platforms will be essential.
Main responsibilities:- Oversee digital marketing activity across UK, US and EU markets.
- Build and optimise campaigns across PPC, SEO, paid social, remarketing and email.
- Improve website content, performance and conversion pathways.
- Monitor campaign results, lead quality and ROI using reporting tools and CRM systems.
- Support sales activity through targeted digital campaigns and nurture programmes.
- Liaise with external agencies and suppliers to deliver effective and joined-up marketing.
- Produce regular reports with clear recommendations for improvement.
- Strengthen online messaging, metadata and content across all territories.
- 3–5 years’ experience in digital marketing.
- Strong knowledge of SEO, PPC, GA4, Google Ads, LinkedIn and website CMS platforms.
- Experience with Salesforce, Pardot or similar CRM and automation systems.
- Confident using data to assess performance and guide decision-making.
- Strong copywriting and content development skills.
- Well organised, adaptable and able to manage multiple projects.
- Comfortable collaborating with sales teams, suppliers and internal stakeholders.
The right Digital Marketing Manager will be a proactive digital marketer with a strong commercial mindset. Someone who can balance strategy, execution and reporting. A team player who is confident working across different markets and customer groups.
Please apply online or contact Sandeep Dhillon for a confidential conversation.
Digital Marketing Manager in Wellingborough employer: executive-network-group
Executive-Network-Group is an excellent employer, offering a dynamic work culture that prioritises safety and compliance in a laboratory setting. Employees benefit from ongoing professional development opportunities, a supportive environment, and the chance to make a meaningful impact on safety practices within the organisation. Located in Macclesfield, this role not only enhances your career but also allows you to contribute to a culture of excellence in health and safety.
StudySmarter Expert Advice🤫
We think this is how you could land Digital Marketing Manager in Wellingborough
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for executive-network-group and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like executive-network-group are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with executive-network-group on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at executive-network-group. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Digital Marketing Manager in Wellingborough
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit executive-network-group. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of executive-network-group:Show us that you’ve done your homework! In your application, briefly mention what you admire about executive-network-group’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at executive-network-group
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at executive-network-group will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At executive-network-group, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
