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For Companies At a Glance
- Tasks: Lead the sales and marketing team to drive growth and achieve ambitious targets.
- Company: Established electrical and electronics manufacturing business in Somerset.
- Benefits: Competitive salary, bonuses, car allowance, and long-term incentives.
- Why this job: Shape the future of a profitable business and influence its sales strategy.
- Qualifications: Proven track record in technical sales and strong leadership skills.
- Other info: Opportunity for significant autonomy and career advancement.
The predicted salary is between 75000 - 100000 ÂŁ per year.
Base pay range ÂŁ75,000 - ÂŁ100,000 + Car, Bonus and Benefits
About the Role
Executive Heads has been retained to appoint a Sales Director for an established, privately owned Electrical and Electronics Manufacturing business based in Somerset. Reporting directly to the Managing Director and joining the board of directors alongside the operational directors and finance director, the Sales Director will lead the entire sales and marketing function, managing a team that includes a regional sales manager, area sales managers, and internal sales and marketing staff, with full responsibility for sales targets, strategy, and budget.
The new Sales Director will be a key driver of growth, responsible for setting ambitious yet achievable sales targets aligned with the company’s commitment to product quality and customer service. They will oversee the development and execution of sales plans, coach and mentor the sales team, and act as the company’s eyes and ears in the marketplace to provide regular, insightful feedback to the board. This role requires a strong technical understanding of electrical or electronic products and the ability to navigate a complex, evolving market. The Sales Director will also manage key relationships with specialist wholesalers and industry associations to enhance the company’s market presence and growth opportunities.
Key Duties and Responsibilities
- Own the sales P&L, driving sustainable year‑on‑year revenue growth and profitability while maintaining high product quality and service standards.
- Lead and manage the regional sales team, including area sales managers and internal sales support, setting clear targets and objectives aligned with the annual business plan.
- Develop and implement sales strategies that capitalise on market opportunities, while preserving strong customer relationships.
- Oversee the sales pipeline, budgeting, and forecasting processes, ensuring accurate and timely management information for board‑level decision‑making.
- Coach, mentor, and motivate the sales team to improve performance, foster collaboration, and support professional development.
- Build and maintain strong relationships with key customers, wholesalers, and industry associations to enhance market presence and brand reputation.
- Coordinate closely with production and other internal departments to align sales targets with operational capabilities and customer service excellence.
- Manage marketing activities, including trade journals, exhibitions, CPD events, and digital presence to support sales growth.
- Provide regular, insightful market feedback and reports to the board, highlighting trends, challenges, and opportunities.
- Travel regularly to customer sites, exhibitions, and regional offices, maintaining a strong presence both in the field and at the company’s headquarters.
The Person
We are looking for a Sales Director with a proven track record of driving significant revenue growth and profitability within a technical sales environment, ideally in electrical or related industries. The ideal candidate will have strong commercial acumen, the ability to set and achieve ambitious sales targets, and experience managing and motivating diverse sales teams. They should possess excellent communication skills to provide clear market insights and foster collaboration across departments. A technical background in electronics or electrical engineering is highly desirable to understand complex product offerings and customer needs. We seek a strategic thinker who is both goal‑oriented and capable of navigating change, with the independence and interpersonal skills to build trust and lead a high‑performing sales function.
The opportunity
This is a pivotal Sales Director role within a well‑established and profitable business, offering significant autonomy and the chance to lead the sales function through a period of growth and consolidation. The successful candidate will have the opportunity to shape the sales strategy, drive revenue growth, and influence the company’s future direction. The role includes a competitive remuneration package with bonus potential and the possibility of long‑term incentive plans, reflecting the company’s commitment to rewarding long‑term contribution and success.
Seniority level: Director
Employment type: Full‑time
Job function: Sales, Management, and Manufacturing
Industries: Appliances, Electrical, and Electronics Manufacturing
Location: Somerset
Sales Director employer: Executive Heads
Contact Detail:
Executive Heads Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Sales Director
✨Tip Number 1
Network like a pro! Get out there and connect with industry professionals, attend trade shows, and join relevant associations. The more people you know, the better your chances of landing that Sales Director role.
✨Tip Number 2
Show off your expertise! When you get the chance to chat with potential employers, make sure to highlight your technical knowledge in electrical or electronic products. This will set you apart from the competition and show you’re the right fit for the job.
✨Tip Number 3
Prepare for interviews by researching the company’s market presence and recent developments. Bring insightful questions to the table that demonstrate your understanding of their challenges and opportunities. This will impress the board and show you’re ready to lead.
✨Tip Number 4
Don’t forget to apply through our website! We’ve got loads of resources to help you ace your application and connect with the right opportunities. Plus, it’s a great way to stay updated on new roles that match your skills.
We think you need these skills to ace Sales Director
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Sales Director role. Highlight your experience in driving revenue growth and managing sales teams, as well as any technical knowledge you have in electrical or electronic products. We want to see how your background aligns with our needs!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to explain why you're the perfect fit for this role. Share specific examples of your achievements in sales and how you've successfully led teams. Remember, we love a good story that showcases your skills!
Showcase Your Market Insights: In your application, don’t forget to mention your understanding of the market landscape. We’re looking for someone who can provide insightful feedback and navigate complex environments, so share any relevant experiences that demonstrate your market acumen.
Apply Through Our Website: We encourage you to apply through our website for a smoother process. It helps us keep track of applications and ensures you get all the updates about your application status. Plus, it shows you’re keen on joining our team at StudySmarter!
How to prepare for a job interview at Executive Heads
✨Know Your Numbers
As a Sales Director, you'll need to demonstrate your understanding of sales metrics and P&L management. Brush up on your past achievements in driving revenue growth and profitability. Be ready to discuss specific figures and how you achieved them.
✨Showcase Your Technical Know-How
Given the technical nature of the role, it's crucial to highlight your background in electrical or electronic products. Prepare to discuss how your technical expertise has helped you navigate complex markets and meet customer needs effectively.
✨Demonstrate Leadership Skills
You'll be leading a diverse sales team, so be prepared to share examples of how you've coached and motivated teams in the past. Discuss your approach to setting clear targets and fostering collaboration among team members.
✨Market Insights Matter
The company values regular market feedback, so come equipped with insights about current trends and challenges in the electrical and electronics industry. Show that you can provide valuable information that will help shape the company's strategy.
