At a Glance
- Tasks: Manage Exclaimer's social media presence and engage with digital communities.
- Company: Join a global award-winning SaaS provider with a people-first culture.
- Benefits: Enjoy flexible working, generous time off, and comprehensive healthcare coverage.
- Other info: Be part of an inclusive team that values every voice and fosters continuous learning.
- Why this job: Shape the future of global communication while growing your career in a dynamic environment.
- Qualifications: 3-5 years in social media management, strong LinkedIn skills, and video content creation experience.
The predicted salary is between 27900 - 34100 £ per year.
When you join Exclaimer you will join a global award-winning SaaS provider with an exceptional revenue rate, ambitious growth plans, and an inclusive and outcomes-driven culture. Exclaimer is a high-growth SaaS company with 300+ colleagues across the UK, US, Europe, and Asia-Pacific. We promote a people-first culture built on fairness, inclusion, psychological safety, and continuous learning. As we evolve into a multi-channel platform for branded business communications, we offer employees the opportunity to shape the future of global communication—while growing their careers in a culture where curiosity, creativity, and accountability thrive.
We’re officially Great Place To Work Certified™. Exclaimer has been recognised by Great Place To Work® for our culture of collaboration, trust, and growth. This certification reflects our commitment to creating an environment where every voice matters and people genuinely enjoy coming to work.
About the Role:
You will be the voice and ears of Exclaimer across the digital communities and social channels where our customers and prospects spend their time. This is a hands-on role combining organic social media management (with a strong LinkedIn focus) and active participation in third-party B2B communities and associations such as Reddit, Spiceworks, G2, and relevant Slack/Discord groups.
You’ll also help make sure that when IT admins and business leaders ask AI tools about email signature management, the answers they get are accurate, current, and point back to Exclaimer. Community conversations, reviews, and social content are major sources for answer engines, so your work plays a direct part in our answer engine optimization (AEO) approach. You'll create content, manage scheduling, drive engagement, and surface insights that feed back into the broader marketing strategy.
Content creation is a big part of the job. You’ll be comfortable writing and producing visual and video content, on your own or with the content, design, and creative teams.
Key Responsibilities:
- Own and execute the organic social media strategy across LinkedIn (primary), X/Twitter, and other relevant B2B platforms.
- Manage regular posting for the company page, partner page and support executive brand-building efforts.
- Build and maintain a content calendar, coordinating with the content, design, and product marketing teams to ensure timely, on-brand publishing.
- Experiment with diverse formats including polls, video snippets, carousels, and interactive content.
- Help executives and subject matter experts (SMEs) build named, consistent expert profiles on LinkedIn.
- Track key social KPIs (engagement, follower growth, traffic, conversions) and optimise based on insights.
- Develop and execute proactive community initiatives, such as AMAs, to drive meaningful engagement.
- Monitor social conversations about Exclaimer, our products, and relevant industry topics.
- Actively manage presence in B2B tech associations and communities including Reddit, Spiceworks, G2, and TrustRadius.
- Build and nurture relationships with community members, brand advocates, customers, and industry voices through consistent, genuine engagement.
- Engage with social listening tools (Meltwater) to monitor comments and topic trends.
- Work with engineers and product SMEs to respond to comments, questions, and mentions in a timely manner.
- Collaborate with communications, customer support, product, and marketing teams to surface customer feedback.
- Report on overall community sentiment and notable trends.
- Concept, write, and produce original content across formats including written posts, graphics, carousels, infographics, and short-form video.
- Script, shoot, and edit short-form video content for LinkedIn.
- Create and edit video using tools such as CapCut, Adobe Premiere, Descript, or similar.
Requirements:
- 3–5 years of experience in social media management or community management in a B2B, SaaS, or tech environment.
- Demonstrable experience growing a B2B brand's LinkedIn presence.
- Proven ability to produce short-form video content.
- Active experience on platforms like Reddit.
- Familiarity with Spiceworks, G2, TrustRadius, or similar B2B review/community platforms.
- Excellent written communication skills.
- Proficiency with video editing tools.
- Experience with social media scheduling and listening tools.
- Analytical mindset — comfortable pulling reports and making data-informed decisions.
- Confident and experienced user of AI tools.
Nice to have:
- Familiarity with paid social campaigns, especially LinkedIn Ads.
- Experience in vertical audiences (IT, finance, HR tech, etc.).
- Experience with regulated industries (Finance, Legal, Manufacturing, Healthcare, etc.).
At Exclaimer, we’re proud to offer a benefits package that reflects our commitment to supporting you professionally, personally, and wherever life takes you. Alongside competitive pay, you’ll have access to generous paid time off, flexible working options, and enhanced leave for all new parents. Our wellbeing offering includes comprehensive healthcare coverage, fully funded insurance and income protection, access to 24/7 virtual care, and mental health support. We help you plan for the future with contributory retirement plans and savings support.
At Exclaimer, inclusion is more than a policy - it’s part of who we are. We’re proud to be an equal opportunity employer and welcome applications from people of all backgrounds, experiences, and identities.
If you require any reasonable adjustments or support through the application or hiring process, please email the team in confidence via Work@Exclaimer.com to let us know.
Social Media Manager in London employer: Exclaimer
Exclaimer is an exceptional employer that fosters a dynamic and inclusive work culture, prioritising employee growth and development in the fast-paced SaaS industry. With remote eligibility, employees enjoy flexibility while being part of a collaborative team that values innovation and impact, making it an ideal place for those looking to advance their careers in business development.
StudySmarter Expert Advice🤫
We think this is how you could land Social Media Manager in London
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Exclaimer and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Exclaimer are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Exclaimer on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Exclaimer. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Social Media Manager in London
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Exclaimer. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Exclaimer:Show us that you’ve done your homework! In your application, briefly mention what you admire about Exclaimer’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Exclaimer
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Exclaimer will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Exclaimer, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
