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For Companies At a Glance
- Tasks: Create and deliver innovative marketing campaigns for three growing businesses.
- Company: Join a dynamic, friendly team in a forward-thinking company.
- Benefits: Competitive salary, creative environment, and opportunities for growth.
- Why this job: Make an impact with your creativity and marketing skills in a fast-paced setting.
- Qualifications: 3+ years in digital marketing, strong design skills, and a passion for results.
- Other info: Exciting growth period with a supportive family-run business.
Our client is looking for a creative, passionate, and driven marketing professional with strong digital marketing and graphic design skills. You will play a key role in creating and delivering innovative marketing campaigns across three growing businesses within our group. If you enjoy working in a fast‑paced, dynamic, and friendly team, and you’re motivated by achieving measurable results, this could be the ideal opportunity for you. Reporting directly to the Managing/Sales Director, you will take ownership of planning, executing, and optimising a range of digital marketing campaigns.
Key Responsibilities
- Set up and optimise campaigns across Google Ads, Bing, LinkedIn Ads, Facebook Lead Generation, and Twitter Ads
- Manage all PPC activity including search, display, and remarketing
- Review Search Terms Reports for negative keyword opportunities
- Assess landing page relevancy and performance
- A/B test ad copy and review keywords for low CTR, low Quality Scores, and low conversions
- Develop detailed strategies covering technical SEO, structured data, permalink structure, XML sitemaps, blogging, link building, and content marketing
- Write and optimise copy and landing pages for conversions
- Continually test and analyse campaign performance
- Conduct competitor research across PPC and advertising channels
- Ensure brand identity is consistently applied across all communications
- Create and manage B2B email campaigns for lead generation, engagement, and retention
- Maintain and optimise the email marketing database, including profiling and segmentation
- Format and publish content through CMS platforms including WordPress and HubSpot
Skills & Experience Required
- Strong skills in planning and delivering campaigns to targeted audiences
- Self‑motivated, organised, and confident communicator
- Experience managing workload in a fast‑paced environment
- Proficiency in Adobe Illustrator, Photoshop, and InDesign
- Ability to interpret and follow branding guidelines and creative briefs
- Flexible, enthusiastic, and supportive team player
- Strong copywriting ability across different tones and brand identities
- Solid understanding of traditional and digital B2B marketing channels
- Excellent attention to detail
- Marketing qualification desirable but not essential
About You
- Minimum of 3 years’ experience in digital marketing
- Experience in paid search, email marketing, content writing, and graphic design
- Strong analytical and reporting skills
- Excellent working knowledge of Google Ads (Adwords)
- Passionate about design, marketing, and delivering high‑quality work
If you’re ready to join a forward‑thinking company during an exciting period of growth, we’d love to hear from you. Please ensure your CV includes a link to your creative portfolio.
How to Apply
If this role sounds right for you, click Apply Now or call for more information.
Marketing Manager in Trafford Park employer: Exchange People
Contact Detail:
Exchange People Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Manager in Trafford Park
✨Tip Number 1
Network like a pro! Get out there and connect with people in the marketing industry. Attend events, join online forums, and don’t be shy about reaching out on LinkedIn. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Show off your skills! Create a personal website or portfolio showcasing your best marketing campaigns and graphic design work. This is your chance to shine and demonstrate what you can bring to the table beyond just a CV.
✨Tip Number 3
Prepare for interviews by researching the company and its competitors. Understand their marketing strategies and come up with ideas on how you could contribute. This shows you're proactive and genuinely interested in the role.
✨Tip Number 4
Apply through our website! We’ve got loads of opportunities waiting for you. Make sure to tailor your application to highlight your digital marketing experience and creativity, so we can see how you fit into our dynamic team.
We think you need these skills to ace Marketing Manager in Trafford Park
Some tips for your application 🫡
Show Off Your Creativity: As a Marketing Manager, creativity is key! Make sure your application reflects your unique style and showcases your graphic design skills. Include links to your portfolio so we can see your work in action!
Tailor Your CV: Don’t just send out the same CV for every job. Tailor it to highlight your experience in digital marketing and campaign management. We want to see how your skills match up with what we're looking for!
Be Clear and Concise: When writing your application, keep it clear and to the point. We appreciate well-structured applications that get straight to the heart of your experience and achievements. Remember, less is often more!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way to ensure your application gets into the right hands. Plus, it shows us you’re serious about joining our team!
How to prepare for a job interview at Exchange People
✨Know Your Campaigns
Before the interview, make sure you’re familiar with various digital marketing campaigns. Research successful campaigns from other companies and think about how you can apply similar strategies. Be ready to discuss your own experiences and how you’ve optimised campaigns in the past.
✨Show Off Your Design Skills
Since graphic design is a key part of this role, bring along examples of your work. Whether it’s a portfolio or specific campaign visuals, showcasing your design skills will help you stand out. Make sure to explain the thought process behind each piece.
✨Be Data-Driven
Prepare to talk about your analytical skills. Discuss how you’ve used data to inform your marketing decisions, such as A/B testing results or PPC performance metrics. This shows that you’re not just creative but also focused on measurable results.
✨Understand the Brand
Research the company’s brand identity and values before the interview. Be prepared to discuss how you would maintain and enhance their brand across different channels. This demonstrates your commitment to aligning with their vision and your understanding of brand consistency.
