Head of Marketing – Liverpool – £50,000 - £60,000 per annum
Location: Garston, Liverpool
Job Type: Permanent
Salary: £50,000 - 60,000 per annum
Hours: Monday–Friday, Day Shifts
About the Role
Our client, a leader in their industry, are seeking a visionary Sales and Marketing Officer to elevate our brand presence and accelerate our growth trajectory in this competitive beauty space. Part of this transformation includes the introduction of 4 new product streams in the B2B sector. Each one is highly disruptive in the marketplace and brings a new quality at an extraordinary price.
Key Responsibilities
- Define and evolve our brand positioning to make our brands synonymous with effortless, transformative beauty solutions.
- Ensure brand consistency across all touchpoints—from Instagram-worthy packaging to professional training materials, digital content, salon displays, and new product innovations.
- Drive measurable growth metrics: brand awareness, consumer penetration, salon adoption rates, and revenue impact.
- Establish clear KPIs that align with beauty industry benchmarks and our ambitious growth targets.
- Strategically allocate marketing budget across traditional beauty marketing channels and emerging platforms, ensuring maximum ROI.
- Grow and manage a multi-disciplined team of marketeers, social, graphic and ecommerce people who are data-led and customer-focused.
What We’re Looking For
- This is a highly selective search for an exceptional beauty marketing leader
- Beauty Analytics Expert: You’re equally comfortable analysing Instagram engagement metrics, salon sell-through rates, or customer acquisition costs.
- Beauty Scale-up Experience: You understand the unique challenges of growing beauty brands.
- Hands-on Beauty Leader: You’re as comfortable directing a high-concept campaign shoot as you are demonstrating product application techniques
- Opprtunity to work within a fast growing company
- Great location
About Us
Exchange People are a family‑run Employment Business, proudly supporting workers across North‑West England and Central Scotland since 1997.
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Read more employer: Exchange People Limited
Exchange People is an excellent employer, offering a supportive and family-oriented work culture that prioritises the well-being of its employees. With competitive pay, weekly wages, and a dedicated payroll team, they ensure financial stability while providing 28 days of holiday pay and pension contributions for eligible workers. Located in Runcorn, this role not only offers valuable experience in a dynamic warehouse environment but also the opportunity to be part of a team that genuinely cares about your growth and success.