At a Glance
- Tasks: Lead innovative campaigns using AI tools and creative thinking across multiple channels.
- Company: Evoke, a dynamic AI-first creative studio under 888 Holdings.
- Benefits: Competitive salary, hybrid working, health support, and family-friendly policies.
- Other info: Join a culture of trust, flexibility, and career growth opportunities.
- Why this job: Shape breakthrough ideas and make a real impact in the creative industry.
- Qualifications: Experience in creative leadership with a strong portfolio of multi-channel campaigns.
The predicted salary is between 60000 - 80000 £ per year.
At evoke, we’re building a next‑generation, AI‑first creative studio where bold ideas, cutting‑edge tools and commercial impact come together. As a Creative Lead, you’ll be at the forefront of this transformation – owning campaign direction end‑to‑end, shaping breakthrough ideas and bringing them to life through a blend of creative thinking and AI‑enabled production.
What You Will Be Doing
- Lead the ideation and development of integrated campaigns across TV, digital, social, retail and performance channels.
- Translate business objectives, audience insight and market trends into compelling campaign concepts.
- Use AI tools to research, prototype and visualise ideas, producing engaging pitch materials and concept mock‑ups.
- Create multi‑format concept explorations including mood films, storyboards, animation tests and video prototypes.
- Own campaigns from concept through to execution, ensuring consistency, quality and creative excellence.
- Present creative ideas clearly and persuasively to stakeholders, articulating the strategic and commercial rationale.
- Direct and guide multidisciplinary creative teams, providing clear briefs, feedback and creative leadership.
- Act as a brand guardian, ensuring all outputs align with brand identity, compliance requirements and quality standards.
Who We Are Looking For
- Proven experience in a Creative Lead, Senior Art Director or similar role delivering integrated campaigns.
- Portfolio showcasing multi‑channel campaign work across digital, social, video and advertising.
- Ability to turn marketing objectives into innovative, audience‑focused creative ideas.
- Experience using AI tools for concept development, visualisation and creative prototyping.
What We Offer
- Family Support: Industry‑leading maternity and paternity leave and paid time off for caring responsibilities.
- Perks and discounts at a range of high‑street retailers.
- Competitive salary, pension and bonus schemes.
- Health & wellbeing support, including mental health and financial education services, gym discounts and cycle‑to‑work scheme.
- Hybrid working: up to 80% remote with 20% office time for collaboration.
- Comprehensive healthcare benefits (or a cash alternative).
- Pension package, income protection and life assurance.
More About Evoke
Evoke, part of 888 Holdings, is a dynamic creative studio behind big names such as William Hill, 888 and Mr Green. We’re accelerating our journey to deliver world‑class betting and gaming experiences, building a culture of trust, flexibility and career growth.
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At evoke, we prioritize diversity, equity and inclusion and foster a welcoming workplace that values all forms of diversity and provides opportunities for growth.
Creative Lead employer: evoke
Evoke is an exceptional employer that prioritises employee well-being and professional growth, offering a hybrid working model that promotes work-life balance. With generous parental leave and unique perks like gym discounts, the company fosters a supportive and dynamic work culture where team members can thrive and develop their skills in incident management and technology. Join us to be part of a collaborative environment that values innovation and excellence in the Sports & Retail sector.
StudySmarter Expert Advice🤫
We think this is how you could land Creative Lead
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for evoke and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like evoke are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with evoke on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at evoke. Bring your business cards and be prepared to chat about how you can contribute!
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit evoke. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of evoke:Show us that you’ve done your homework! In your application, briefly mention what you admire about evoke’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at evoke
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at evoke will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At evoke, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
