At a Glance
- Tasks: Lead marketing and communications to enhance brand awareness and support community access.
- Company: Join Everyturn, a forward-thinking organisation dedicated to mental health support.
- Benefits: 30 days annual leave, remote work, and opportunities for professional growth.
- Other info: Remote role, ideal for North East candidates; not eligible for sponsorship.
- Why this job: Make a real difference in mental health while leading a dynamic team.
- Qualifications: Senior marketing experience with strong leadership and communication skills.
The predicted salary is between 60000 - 80000 £ per year.
Aligned with the launch of our ambitious new organisational strategy, we’re looking for an experienced, strategic and collaborative Head of Marketing & Communications to lead the development and delivery of our marketing and communications activities.
This post will help us grow Everyturn’s reach, strengthen our voice, and improve access to support for the people and communities we serve.
This is a senior leadership role with organisation-wide influence.
You’ll work closely with trustees, executives, senior leaders, frontline teams, partners and the people we support to develop clear, compelling and impactful communications that build brand awareness, support business development and fundraising opportunities, influence the wider mental health system, and help people find the right support when they need it.
About the role As Head of Marketing & Communications, you’ll lead Everyturn’s marketing and communications team and be responsible for developing and delivering plans that support our organisational strategy.
You’ll oversee our sales and marketing plan, internal communications programme, brand and tone of voice, multi‑channel campaigns, supplier relationships, and project‑specific marketing activity across a varied portfolio of services and strategic projects.
You’ll bring together strategic thinking, strong relationship‑building, commercial awareness and excellent communication skills.
You’ll be confident advising and influencing senior stakeholders, while remaining connected to the experiences of colleagues, partners and the people who use our services.
This is a remote role, but the ideal candidate will be North East based.
This role is not eligible for sponsorship as it does not meet the requirements as set out by the UK Visa and Immigration Service.
Key responsibilities Lead, support and develop a high‑performing marketing and communications team, including line management, resource planning, recruitment, retention and performance management.
Lead the co‑production and delivery of Everyturn’s sales and marketing plan, ensuring it aligns with our strategic goals and wider organisational plans.
Develop and deliver project‑specific marketing plans that support brand awareness, lead generation, fundraising, service awareness and improved access to support.
Lead successful multi‑channel campaigns across print, radio, TV, digital, social media and events.
Strengthen Everyturn’s approach to thought leadership, campaigns and influencing activity, helping us contribute to improvements across the mental health system.
Lead the continuous improvement of our brand guidelines, tone of voice and key messages.
Oversee our internal communications programme, helping colleagues feel informed, connected, recognised and engaged.
Manage key supplier relationships, including web hosting, brand and public relations agencies.
Represent the marketing and communications function at board, executive, senior leadership and decision‑making forums, providing assurance on impact and responding to emerging needs.
About you Senior marketing management experience with a strong strategic track record Proven leadership of high‑performing teams and delivery of impactful campaigns Confident working with senior stakeholders, including executive level Strong marketing and communications expertise with excellent communication skills Effective leader and influencer, able to build trusted relationships in complex organisations Experience in commercial marketing, fundraising, lead generation, project management, and NHS commissioning (desirable) Background in health, social care, charity, or crisis communications (advantageous) What we offer in return 30 days annual leave plus
StudySmarter Expert Advice🤫
We think this is how you could land Head of Marketing & Communications in London
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Everyturn and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Everyturn are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Everyturn on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Everyturn. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Head of Marketing & Communications in London
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Everyturn. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Everyturn:Show us that you’ve done your homework! In your application, briefly mention what you admire about Everyturn’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Everyturn
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Everyturn will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Everyturn, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
