Head of Sales - Lottery in London

EveryMatrix is a leading B2B SaaS provider delivering iGaming software, content and services. We provide casino, sports betting, platform and payments, and affiliate management to 300 customers worldwide. With a team of over 1400 passionate individuals spread across twelve countries in Europe and Asia, we're all united by our love for innovation and teamwork. Join us on this exciting journey as we continue to redefine the iGaming landscape, one groundbreaking solution at a time.

The Head of Sales - Lottery is a senior individual contributor responsible for driving global revenue growth for the Lottery vertical. This role focuses on strategic business development, enterprise sales execution, and ownership of the full sales lifecycle - from market identification and prospecting to contract negotiation and closing. This position does not include direct people management but requires strong cross-functional leadership, strategic influence, and ownership of high-value commercial outcomes.

Key Responsibilities:

• Execute the commercial strategy for the Lottery vertical in alignment with company objectives.
• Own and deliver revenue targets and pipeline growth globally.
• Identify and prioritize key markets, including regulated and government lottery opportunities.
• Develop and execute account-based sales strategies for enterprise prospects.
• Lead complex sales cycles, including RFPs, RFIs, and government tenders.
• Build and maintain senior-level relationships (C-level, regulators, public authorities).
• Structure, negotiate, and close high-value, long-term agreements.
• Drive new partnerships and channel opportunities within the lottery ecosystem.
• Identify emerging lottery markets and strategic opportunities.
• Represent EveryMatrix at industry events, exhibitions, and key client meetings.
• Partner with Product, Legal, Compliance, Marketing, and Delivery teams to ensure seamless proposal development and deal execution.
• Provide structured market feedback to influence product roadmap and positioning.
• Support onboarding and expansion opportunities post-sale in collaboration with Account Management.

Requirements:

• 5+ years of B2B enterprise sales experience within lottery, iGaming, gaming technology, or related regulated industries.
• Proven track record of independently closing complex, high-value deals.
• Experience managing public procurement and regulated market sales cycles.
• Strong understanding of lottery operations (draw-based, instant, digital lottery, etc.).
• Excellent negotiation and commercial structuring skills.
• Ability to manage long and complex sales cycles autonomously.
• Strong executive presence and stakeholder management skills.
• High level of ownership, accountability, and self-direction.
• Strong analytical and forecasting capabilities.
• Bachelor’s degree in business, Marketing, Finance, or related field.

Here's what we offer:

• Start with a competitive number of annual leave days, increasing as you grow with us.
• Hybrid work schedule is available after the first three months of employment, with up to 50 days of work from home per year.
• 3 additional annual sick leave days beyond the legal requirement, with no medical certificate needed for these days.
• Benefit from two Free Fridays each year, limited to one per quarter.
• Access to an Employee Assistance Program through TELUS Health.
• Parental Support: Additional paid leave to support new parents, with options tailored for maternity and paternity.
• Flexible remote work opportunities during the first months of parenthood.
• Monthly lunch allowance.
• Gym Membership.
• Access to leading online learning platforms (such as LinkedIn Learning and Udemy for Business), plus an annual budget for external courses or certifications.

At EveryMatrix, we're committed to creating a supportive and inclusive workplace where you can thrive both personally and professionally. Come join us and experience the difference!

EveryMatrix is a member of the World Lottery Association (WLA) and European Lotteries Association. In September 2023 it became the first iGaming supplier to receive WLA Safer Gambling Certification. EveryMatrix is proud of its commitment to safer gambling and player protection whilst producing market leading gaming solutions.