At a Glance
- Tasks: Lead cross-channel campaigns and optimise customer journeys using Braze.
- Company: Everyday Health Group, a dynamic global team in Maidenhead.
- Benefits: Hybrid work model with opportunities for growth and impact.
- Other info: Collaborative environment with a focus on innovation and optimisation.
- Why this job: Make a real difference in customer engagement and marketing strategies.
- Qualifications: Experience in marketing automation and CRM, especially with Braze.
The predicted salary is between 49500 - 60500 £ per year.
Everyday Health Group in Maidenhead, UK, seeks a Marketing Automation and CRM Manager focused on Braze to lead cross-channel campaigns for our in-house brands and client portfolio. You will design segmentation, own the lifecycle campaigns, and collaborate with Product, Data and Marketing to optimize journeys and governance.
This hybrid role offers exciting growth and impact within a global team. You will drive testing, optimization, and reporting to maximize customer engagement and lifetime.
Braze CRM Lead - Omnichannel Automation in Maidenhead employer: Everyday Health Group
Everyday Health Group is an exceptional employer that fosters a culture of collaboration and innovation, making it an ideal place for a CRM Manager to thrive. With a strong commitment to employee growth, competitive salaries, and health-focused benefits, we prioritise work-life balance and provide numerous opportunities for professional development. Our dynamic environment encourages creativity and empowers individuals to make a meaningful impact, ensuring that every team member feels valued and respected.
StudySmarter Expert Advice🤫
We think this is how you could land Braze CRM Lead - Omnichannel Automation in Maidenhead
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Everyday Health Group and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Everyday Health Group are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Everyday Health Group on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Everyday Health Group. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Braze CRM Lead - Omnichannel Automation in Maidenhead
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Everyday Health Group. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Everyday Health Group:Show us that you’ve done your homework! In your application, briefly mention what you admire about Everyday Health Group’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Everyday Health Group
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Everyday Health Group will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Everyday Health Group, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
